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  Search Engine Marketing Overview - SEO.cc  
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Search Engine Marketing (sem) overview touches upon sponsored search marketing (cpc-cost per click and ppc-pay per click) and search engine optimization (seo). Describing the landscape of the search engines and where search results are displayed. The Sponsored Search Landscape is quickly becoming an increasingly complex field and includes many factors a novice may overlook. SEO utilizes many methods to improve your web traffic including, but not limited to, the organization and structure of the Sponsored Search account, geographically targeted settings, relevant ad copy content, and bidding strategies to deliver results. These approaches can have an effect on your account's quality score. A marketer whose account holds a higher quality score than their direct competitor's may be rewarded with a lower cost per click (CPC) and a higher positioning for the same keyword.
Added on 22-07-2009 by seocc

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Runtime: 1m27s | Views: 5872 | Comments: 2

Tags:  seo  sem  cpc  ppc 
Categories:  Science and Technology 
 

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Videos: 1 | Favorites: 0 | Friends: 0
User Name:  seocc

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Comments (2):
Posted by SeotoWebdesign (2071 days ago)
" Thanks for this great information "
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Posted by instani (5071 days ago)
" Thanks for this video i know one site which provide good SEO marketing tips you can visit that site http://www.instani.com "
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