Today Toyota launches a national marketing campaign, titled “Serious Play,” for the all-new 2019 Avalon that dares drivers to experience adventure, spontaneity and playfulness, and reminds all that the thrill of driving is the real prize. The campaign drives home the notion that the completely redesigned Avalon has everything drivers need to get more out of life.
The all-new Toyota Avalon – designed, engineered and assembled in the U.S. – embodies consumers’ overarching desire for high-caliber, design-centric, technologically-savvy modes of attainable, premium transportation.
To view the multimedia release go to:
https://www.multivu.com/players/English/8352851-toyota-avalon-sedan-serious-play/
Watch this video from NRMA, for top tips on how car drivers can safely share the roads with motorcyclists.
NRMA offer comprehensive car and motorcycle insurance, providing you with cover for your bike or car against accidental damage, collusion and crashes.
In NSW, lane filtering became legal as of 1st July 2014. In heavy traffic on multi-lane roads, riders often filter between the lanes. It can be an efficient way to for cars and motorcycles to share the roads.
Accidents happen and if you drive a vehicle on the road, whether it is a car or motorcycle, then NRMA car or motorcycle insurance could cover someone else’s property and your vehicle.
Get a motorcycle or car insurance quote from NRMA today.
http://www.nrma.com.au/motorcycle-insurance
Summer is upon us, which means pedestrians, pets, bicycles and motorcycles are out in force, requiring drivers to be even more cautious. No matter where you’re headed, the park close by or family vacation to the beach, it’s important to think about everyone who'll be traveling with you, especially children and pets.
As a driver, your responsibility is to know the law and protect those in your vehicle. Infants and toddlers need special care and safety seats are required by law in all 50 states.
Some states even have laws that require your furry friends to be restrained. New Jersey, for example, requires pets to be in a restraint or a carrier in the car. The fine for this violation is anywhere from $250 to $1000. Check with your department of motor vehicles or veterinary office for information on pet restraint in your state.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7493131-state-farm-safe-driving/
Today at the North American International Auto Show, Kia Motors America (KMA) hosted the global debut of the all-new 2019 Forte which enters its third generation with a more sophisticated design and desirable features that transforms one of Kia’s best-selling vehicles into something more than a compact car meant for getting people from one point to another. Thanks to a number of improvements, Forte now offers drivers a higher level of comfort, fuel efficiency and advanced driver assistance technologies that are aimed to make the journey – whether a short commute or long haul – a more rewarding and decidedly upscale experience.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246051-kia-2019-forte-north-american-international-auto-show/
International research led by University College London (UCL) as part of the ‘Cities Changing Diabetes’ partnership programme challenges current scientific understanding of the rapid rise of diabetes in cities. The findings suggest that in cities around the world, social and cultural factors play a far more important role in the spread of the epidemic than previously thought.
More than two thirds of the world’s 400 million people with diabetes live in urban areas.1,2 The year-long study for Cities Changing Diabetes, a unique public-private-academic partnership, sought to better understand what makes people vulnerable to type 2 diabetes in cities in order to inform solutions for one of the most pressing modern-day public health challenges. To explore this complex issue, more than 550 interviews were undertaken with at-risk and diagnosed people in five major cities – Copenhagen, Houston, Mexico City, Shanghai and Tianjin.
“By largely focusing on biomedical risk factors for diabetes, traditional research has not adequately accounted for the impact of social and cultural drivers of disease,” says David Napier, Professor of Medical Anthropology, UCL. “Our pioneering research will enable cities worldwide to help populations adapt to lifestyles that make them less vulnerable to diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7690951-study-rethink-rise-diabetes-in-cities/
U.S. Xpress Enterprises, Inc. (NYSE: USX) ("U.S. Xpress" or the "Company"), a leading, national trucking company, today announced the launch of “Full Ride,” a college scholarship program for drivers and their families that is the first of its kind in the trucking industry.
The U.S. Xpress Full Ride scholarship program provides U.S. Xpress drivers the opportunity to earn a bachelor’s or master’s degree from an accredited school, Ashford University, at no cost in one of dozens of disciplines ranging from business and logistics to accounting or behavioral science. And, in a first for the trucking industry, children of U.S. Xpress truck drivers may earn their bachelor’s or master’s degrees from Ashford University as well, at no cost and courtesy of the company. Each driver may have a total of two family members enrolled in school at one time (either two dependents or the driver and one dependent). Dependents must be aged 17 to 26. The benefit will also be available to drivers working for Total Transportation of Mississippi, LLC, a subsidiary of U.S. Xpress Enterprises, Inc.
To view the multimedia release go to:
https://www.multivu.com/players/English/8386851-us-xpress-full-ride-scholarship-truck-drivers-dependents/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
Kohler raises the bar on toilet flushing platforms with the launch of its new Revolution 360 swirl flush technology. The brands extensive experience in the toilet industry supports its understanding that critical drivers of owner satisfaction are toilet cleanliness and flush performance – both addressed in the new platform.
Revolution 360 is Kohler’s most complete flush ever developed and is powered by the brand’s widely popular AquaPiston canister technology which allows water to flow out of the tank at 360 degrees, increasing the power and effectiveness of the flush. Once out of the tank the water flows into the bowl from a single, powerful port and swirls throughout the bowl. Utilizing this swirling motion, Revolution 360 keeps the bowl cleaner, longer than a conventional flush. Kohler’s team of engineers engaged experiment and Computational Fluid Dynamics methods to study, improve and perfect even the smallest details to ensure complete rinsing of the entire bowl surface.
To view the multimedia release go to:
https://www.multivu.com/players/English/8176751-kohler-revolution-360-toilet-flushing-platform/
Nissan will become the first car manufacturer to create a smartwatch designed specifically for drivers of Nissan Nismo cars. The Nissan Nismo Concept Watch will be the first smartwatch to connect a driver to the car and will provide drivers with real-time biometric data.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62417-nissan-nismo-smartwatch-concept
A National Safety Council public opinion poll found more than eight in 10 Americans believe cell phones are addictive, underscoring the need to help drivers kick their cell phone use habit – even hands-free. The Council is launching a national campaign, Calls Kill, to illustrate that hands-free cell phones are not risk-free, and no call is worth a life. Visit nsc.org/CallsKill for downloadable posters, infographics, videos, tip sheets and other information related to this important topic.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7398051-nsc-cell-phone-calls-kill/
NIRA Dynamics AB has now developed algorithms that can estimate the friction value between the road and the tires.
Experienced drivers perceive the road with nearly all senses: they see, feel and even hear the road. They use all this information to estimate the grip of the road and, based on their judgement, adapt their driving speed to the conditions.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762511-nira-dynamics-cars-tires-road/
America’s traffic congestion recession is over. Just as the U.S. economy has regained nearly all of the 9 million jobs lost during the downturn, a new report produced by INRIX and the Texas A&M Transportation Institute (TTI) shows that traffic congestion has returned to pre-recession levels.
According to the 2015 Urban Mobility Scorecard, travel delays due to traffic congestion caused drivers to waste more than 3 billion gallons of fuel and kept travelers stuck in their cars for nearly 7 billion extra hours – 42 hours per rush-hour commuter. The total nationwide price tag: $160 billion, or $960 per commuter.
Washington, D.C. tops the list of gridlock-plagued cities, with 82 hours of delay per commuter, followed by Los Angeles (80 hours), San Francisco (78 hours), New York (74 hours), and San Jose (67 hours).
To view the multimedia release go to:
http://www.multivu.com/players/English/7430751-inrix-2015-urban-mobility-scorecard/
