Klicrainbow comes out into the market with "SuperGay & the Attack of his ExGirlfriends", the first videogame about a gay superhero, available for Apple platforms: iPhone, iPad and iPod Touch.
Inspired by the comic books, SuperGay has an original script that runs a unique adventure through a motion comic narrative. The game follows the rhythm of an original soundtrack with a blockbuster style. The added value for SuperGay consumers is that it provides great entertainment and funny gameplay.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/supergaygames/50518/
U.S. insurance consumers want their insurers to offer more personalized service and reward customer loyalty, according to Ernst & Young’s Global Consumer Insurance Survey 2012. The survey also finds that consumers of life/annuity and property/casualty policies are willing to buy multiple products from the same carrier if they are tailored to meet their individual needs, and that Millennials believe the strength and health of an insurer’s brand is more important than the price of the insurance product.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54774-ernst-young-global-consumer-insurance-survey-2012
Mobeam®(www.mobeam.com) today launched an innovative new music video to showcase what will happen when the more than 165 million Point of Sale (POS) laser scanners in use today are capable of scanning barcoded content on a smartphone using mobeam’s technology. While many companies tout their products as the solution in mobile commerce, no company has been able to crack the code of scanning a barcode at checkout – until now. Mobeam has patented technology that will revolutionize the way we all shop by enabling smartphones to be scanned by POS scanners, unlocking new potential for marketers and providing consumers the ability to seamlessly redeem coupons, gift cards and loyalty cards from their smartphone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60313-mobeam-innovative-new-music-video-portal-a
r anyone who’s ever wanted to live the life of a celebrity, now’s your chance. The new LEAN POCKETS® brand “Live Famously sweepstakes” is offering consumers a once-in-a-lifetime opportunity to live famously in the new year, experiencing Hollywood the way that today’s A-list stars do.
The grand prize winner and a friend will spend the day in and around Los Angeles, and receive a luxury hotel stay, chauffeured car service, a $1,000 shopping spree, a $250 spa experience, and a special concert experience with well-known celebrity blogger Perez Hilton.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54035-celebrity-blogger-perez-hilton-lean-pockets-live-famously-sweepstakes
If you are like most consumers, the current economic environment and has you re-thinking your holiday shopping list. And, with holiday shopping now in full effect, what better time than now to start thinking about how you can save while still getting the perfect gift for everyone on your list. Nationally recognized consumer trends expert Drew Krasny has great gift ideas to help stretch your holiday dollar. He will discuss everything from the latest trends in gift giving and how to shop on a budget to tips on how to avoid the most common holiday shopping mistakes.
Nine West, a division of The Jones Group Inc. (NYSE: JNY), announces the launch of “Shoelaborations™,” a creative platform that seeks talented individuals doing original work in their unique artistic areas and allows them the opportunity to collaborate on a rotating basis with Nine West. Through this collaboration, Nine West will be able to bring the visions of these choice international trendsetters, artists and designers to consumers worldwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ninewest/48276/
With today’s launch of Windex® Mini, a concentrated refill pouch that uses 90 percent less plastic packaging than a traditional 26 fluid ounce trigger bottle, global environmental leader SC Johnson is taking another bold step to help consumers make greener choices.
Concentrates use less packaging, decrease shipping impacts and reduce waste that ends up in our nation’s landfills. Yet sales data shows U.S. consumers prefer not to refill their household cleaning bottles. This means stores won't stock concentrates and companies hesitate to create them. With this test, SC Johnson wants to understand how to motivate consumers and retailers to consider trading up from traditional cleaning methods to a greener choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scjgreenerchoices/50904/
Today, hotels.com®, the leading provider of lodging worldwide, released its biannual Hotel Price Index™ (HPI®), revealing a 3 percent global price increase and a gradual recovery despite major natural catastrophes and world events affecting travel during the first half of the year. Room rates are still lower than their peak in mid-2007, indicating to travelers that good deals and value are within reach for consumers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52047-hotels-com-price-index-three-percent-global-increase-gradual-recovery
Every year an estimated 800,000 children are reported as missing in the United States. Comcast is announcing today that it has launched Missing Kids On Demand and online at xfinity.com/news/missingkids, a first-of-its-kind public service initiative that will make information about missing children available to millions of Comcast video customers and consumers across the United States. The new initiative is in partnership with the National Center for Missing & Exploited Children (NCMEC) and will enable Comcast customers and consumers to support efforts by law enforcement across the country to help bring missing children home.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/comcast/47773/
GREY GOOSE®, the World’s Best Tasting Vodka, announces the launch of its first new flavor in five years, GREY GOOSE Cherry Noir. GREY GOOSE Cherry Noir is a masterful blend of GREY GOOSE Vodka and the finest cherries including rare black cherries handpicked in French Basque Country.
GREY GOOSE Cherry Noir Flavored Vodka has already caught the attention of celebrities and influencers from a series of exclusive previews throughout the 2012 Hollywood awards season. After sampling at marquee events surrounding such milestones as the E! Entertainment backstage lounge at the 69th Annual Golden Globes, the Sundance Film Festival, The GRAMMY Awards, NBA All-Star weekend and The Oscars, GREY GOOSE Cherry Noir Flavored Vodka is now available nationwide to consumers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55587-grey-goose-cherry-noir-flavored-vodka
Forbes magazine recognizes Children International, a U.S.-based humanitarian organization, as a top charity.
In a year when many large national charities are reporting declines in donations, Children International’s income was up over 5% in 2010. The organization attributes the increase to the generosity of American consumers during a difficult economy and their commitment to supporting children living in poverty.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childreninternational/46385/
No conversation is more top-of-mind for today’s business and marketing leaders than the impact of social media on the changing face of business in this tough economy.
Simon Mainwaring, author of the New York Times, Wall Street Journal, and Amazon bestseller “We First: How Brands and Consumers use Social Media to Build a Better World”, is at the forefront of this discussion, as he proposes a vision for the re-purposing of the private sector that he characterizes as a shift from “Me-First” to “We-First” capitalism. So timely is his proposal that Amazon named it a Top 10 Business Book for 2011, and strategy+business named it their best Marketing Book of 2011, stating, “We First is that rare marketing book that is truly visionary.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/51616-we-first-social-branding-seminar-simon-mainwaring