Researchers presenting at ASTRO 2015, the premier radiation oncology scientific event in the world, unveiled new data this week that could fundamentally change the way that early stage breast cancer is treated.
Results from a landmark prospective, randomized, multicenter phase III study conducted in Europe demonstrated that APBI brachytherapy leads to equivalent overall survival and local cancer control rates as compared to WBI after breast conserving surgery for selected patients with early stage breast cancers. These data were presented during the ASTRO official press conference and published in The Lancet, a leading high-impact global peer-reviewed medical journal.
“We have been confidently offering APBI brachytherapy to selected women for years based on numerous phase II, single site and large registry studies that have confirmed the clinical utility of site-specific radiation delivered in a condensed timeframe,” said Frank A. Vicini, M.D., radiation oncologist, 21st Century Oncology, Royal Oak, Mich. and contributing author to the 2009 and 2013 ASTRO and ABS APBI guidelines. “The results from this landmark, multicenter, prospective randomized clinical study are the first to offer the critical level one evidence necessary to drive the fundamental changes in breast conserving cancer treatment that patients and healthcare professionals have been demanding for years.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7661231-new-apbi-brachytherapy-data-at-astro-2015/
The world’s first high-speed sports amphibian – the GIBBS Quadski — will go on sale in the United States next month.
An entirely new form of transportation for U.S. consumers, the Quadski is capable of reaching speeds of 45 mph on both land and water and transitions between both in five seconds or less.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58580-gibbs-launches-quadski-a-high-speed-sports-amphibian-in-the-u-s
The National WWII Museum today opened its newest permanent exhibit: Richard C. Adkerson & Freeport-McMoRan Foundation Road to Tokyo: Pacific Theater Galleries. Retracing the grueling trail that led from Pearl Harbor to Tokyo Bay, Road to Tokyo explores the evolving strategy for fighting relentless Japanese forces in Asia and the Pacific, examining cultural differences, logistical challenges and the staggering range of extreme conditions that confronted American military forces in Asia and the Pacific.
Along with Road to Tokyo, the Museum also opened a new exhibit on the US Merchant Marine. LTJG Ralph E. Crump Merchant Marine Gallery is a stand-alone gallery that honors the mariners who risked their lives transporting weapons, men and matériel to distant warfronts. Features include a video, artifacts, a model of a Liberty ship and an engaging array of personal narratives. The gallery is situated in the Solomon Victory Theater complex, at the end of the American Spirit Bridge – a new glass-and-metal bridge that connects the Museum’s Louisiana Memorial Pavilion with the rest of the six-acre campus for the first time.
To view the multimedia release go to:
http://www.multivu.com/players/English/7710051-national-wwii-museum-road-to-tokyo/
Today, Jaguar announced the details of the global advertising and marketing campaign “Your Turn” to support the launch of its definitive sports car – the all-new F-TYPE. As Jaguar’s first new true sports car model in 50 years, the 2014 F-TYPE represents a return to the company’s heartland: a two-seater, convertible sports car focused on performance, agility and driver connection.
“We have built on Jaguar’s sports car heritage which stretches over 75 years, and in the F-TYPE we have reignited the flame,” said Adrian Hallmark, Global Brand Director of Jaguar. “The Jaguar F-TYPE sports car – not designed to be like anyone else’s sports car – is ultra-precise, powerful, sensual and most of all it feels alive. The campaign perfectly embodies all Jaguar’s values.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/48355-all-new-2014-jaguar-f-type-your-turn-campaign-great-expectations-video
