Procter & Gamble’s Crest® Pro-Health™ Sensitive Shield™, kicked-off the Summer of Sensitivity campaign today in New York City’s Penn Station in partnership with Alison Sweeney and Feeding America - the nation's leading domestic hunger-relief charity. As part of the promotion, commuters and nearby pedestrians were encouraged to stop by and “trade-up” their sensitivity toothpaste for Crest Pro-Health - the ONLY leading toothpaste to protect against teeth sensitivity and all these other areas dentists check most: cavities, gingivitis, tartar, plaque, fresh breath and whitening. Unlike the leading sensitivity toothpaste, Crest Pro-Health Sensitive Shield offers sensitivity protection plus other important oral care benefits that provide all-around protection for a healthy mouth.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/crest/44588/
Ever wonder why your meticulously crafted, measured and rolled cookies are just slightly off – whether it’s the way the texture feels in your mouth or the buttery taste that is yearning for a little something more. It could be that your desserts are rebelling against the ordinary ingredients you are using.
To help bakers save their desserts from protest, Spice Islands® partnered with Caroline Lubbers of Whipped and Gaby Dalkin of What’s Gaby Cooking? to break down the myth that baking ingredients are all the same, and to share indulgent baking recipes that rely on high-quality ingredients for superior, unparalleled treats.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54458-spice-islands-bloggers-recipes-high-quality-dessert-ingredients
Today from 7 a.m. to 12 p.m. (Pacific Time-US), surgeons from the Swedish Orthopedic Institute will offer people the opportunity to see a knee surgery in a way that has rarely been done before by a health-care system. Sean Toomey, M.D., an orthopedic surgeon, will repair the knee of a 70-year-old male patient, while it is streamed live online. The webcast will be moderated by orthopedic surgeon James Crutcher, M.D. The patient, identified by Dr. Toomey as a candidate for a partial knee replacement procedure, volunteered and consented to have his minimally invasive knee resurfacing surgery streamed on the Internet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/swedish/49172/
Honda will launch the new Civic at the IAA Frankfurt Motor Show in September. In the build-up to the reveal of the new Civic, Honda is releasing a series of short form films detailing its development. Developed specifically for the European market, the new Civic will be offered exclusively as a five-door hatchback and will compete in the C-segment. It will reach European showrooms in early 2012.
To view Multimedia News Release, go to http://www.multivu.com/players/English/51356-honda-motor-europe/
Parents and grandparents rarely disagree about how cute their (grand)children are, but when it comes to setting up safe sleep environments for babies, the two generations don’t always concur, according to a new study conducted by Ipsos Public Affairs on behalf of HALO Innovations in time for National Baby Safety Month. The survey found that the majority of parents and grandparents agree that Sudden Infant Death Syndrome (SIDS) is their top concern in raising their children. However, grandparents are more likely than parents to place babies on their sides or stomachs to sleep, and more likely to place potentially dangerous objects in babies’ cribs, increasing their risk for SIDS and accidental suffocation.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/halosleepsacks/46013/
Five Hundred hairdressers from across the country took to the streets of New York City on December 1st—World AIDS Day 2010—to launch ‘Hairdressers Against AIDS’ in the United States. Hairdressers Against AIDS is a global advocacy program that aims to empower the entire industry of hairdressers and salon professionals to use their unique relationship with their clients to become a resource to interact, educate and help prevent the spread of HIV. Hairdressers Against AIDS (U.S.) is sponsored by The L’Oréal Fondation D’Enterprise in partnership with the United Nations Educational, Scientific and Cultural Organization (UNESCO) and the Global Business Coalition on HIV/AIDS, TB and Malaria (GBC), and is believed to be one of the largest HIV/AIDS mobilization campaigns in U.S. history.
To view Mulimedia News Release, go to http://multivu.prnewswire.com/mnr/hairdressersagainstaids/47483/
Food Network’s The Great Food Truck Race returns for a third season this summer, with host Tyler Florence presiding over the cross-country culinary road trip with a brand-new twist: no longer a competition between current food truck operators as in prior seasons, this high-stakes battle is between eight teams who desperately want to be in the food truck business – they have a dream, a concept and insane culinary skills. Each three-person team is provided a vehicle for the race, but only the grand prize winner gets to keep their food truck and a $50,000 cash prize to start their dream business. From mobile mini-pies and authentic Aussie grub to specialty waffles, each team’s inspired cuisine and road strategy is put to the test in city-specific challenges that begin at a Long Beach, Calif. lighthouse and continue through the finale at the West Quoddy Lighthouse in Maine, the easternmost point of the United States. The seven-episode series premieres on Sunday, August 19th at 10pm ET/PT, after the finale of Chopped: Grill Masters, and beginning the next week will air in its regular timeslot Sundays at 9pm ET/PT.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56970-food-network-the-great-food-truck-race/
Texas Instruments (TI) (NYSE: TXN) expands its portfolio of industry-leading Sitara™ ARM® microprocessors (MPUs) with new AM389x Sitara ARM MPUs that dramatically boost performance and integration. Offering the industry’s highest-performing, single-core ARM Cortex™-A8 with performance at up to 1.5 GHz, the AM389x Sitara ARM MPUs also integrate peripherals that make them perfect for applications such as single-board computers, gateways, routers, servers, industrial automation, human machine interfaces (HMIs) and point-of-service data terminals. These newest high-performance AM389x Sitara ARM MPUs enable faster end products that include network connectivity, graphical user interfaces and display capabilities and the ability to run multiple applications simultaneously for multiple operating systems, such as Linux, Microsoft® Windows® Embedded Compact 7 and Android.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/texasinstruments/39157/
The choices are endless—fiction or non-fiction, then, maybe science fiction, a thriller or a chick-lit book? Finally, which author? A recent Harris Poll showed that Americans are reading, but what are they reading? And, who are their favorite authors?
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/harrisinteractive/44732/
Mike Rowe has teamed up with Lee Jeans to share his common-sense philosophy on denim – a straight-forward approach that mirrors the 120-year-old brand known for its authentic quality. Rowe, creator and star of the Discovery Channel’s “Dirty Jobs,” is not shy about what he looks for in a pair of blue jeans. “It’s pretty simple,” said Rowe. “They should last. They should fit. They should fade. They should never cost more than fifty bucks. And they should be blue.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lee/45674/
Based on its recent analysis of the nuclear cardiology market, Frost & Sullivan recognizes Siemens Healthcare with the 2011 North America Frost & Sullivan Product Differentiation Excellence of the Year Award for its IQ-SPECT, a distinct imaging solution. This product not only offers high-quality imaging by achieving maximum counts, but does so in the quarter amount of time taken by conventional single photon emission computed tomography (SPECT) systems and with less radiation.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/53611/
A first for the hotel industry, boutique hotel company Affinia Hotels, with properties in NYC and Washington, D.C., has hired a bartender to train hotel staff on ‘The Spirit of Hospitality: The Art of Being Present.’ Dushan Zaric, widely known for his out-of-the-box mixology seminars for bartenders, is training the staff on how to be present and that how they feel when they are doing their jobs has a powerful effect on guests.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57139-affinia-hotels-hires-mixologist-dushan-zaric-to-train-staff