Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
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Edwards Lifesciences Corporation (NYSE: EW), the global leader in the science of heart valves and hemodynamic monitoring, reported that The New England Journal of Medicine today published results from Cohort B of The PARTNER Trial, which studied the Edwards SAPIEN transcatheter heart valve for the treatment of severe aortic stenosis. The results of the trial successfully met the primary endpoints of all-cause mortality and mortality plus repeat hospitalization.
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Caesars Palace Las Vegas and Nobu Hospitality announced that they have signed a non-binding letter of intent to develop the world’s first Nobu Hotel, an innovative concept that will integrate an exclusive hotel tower with the first Nobu restaurant and lounge on the Las Vegas Strip.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caesars/48993/
Great Britain’s largest group of independent hotels, Best Western, has today announced a change to the structure of its 276 hotels.
Today Richard Lewis, newly appointed CEO of Best Western, launched three hotel tiers; Best Western, Best Western Plus and Best Western Premier, in a move that sees the company embark upon a nationwide brand enhancement strategy.
The move aims to give consumers more choice and clarity easing their decision making process, something that travel customers are increasingly searching for.
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According to the new Schick Xtreme3 “Refresh Your Scents” survey, two-thirds of men (70 percent) feel it is hard to get going in the morning, with 43 percent indicating they don\'t wake up with a feeling that they are ready for the day ahead. The makers of Schick Xtreme3 hope their latest innovation will help men address this challenge by providing a dose of morning refreshment that leaves them ready to take on the day.
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Families will find few surprises – and many bargains – as they shop for classroom supplies to fill children’s backpacks for the upcoming school year, according to the fifth-annual Huntington Backpack Index issued by Huntington Bank (NASDAQ: HBAN; www.huntington.com).
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In just over a year, the America’s Farmers Grow Communities program has given more than 1,200 farmers across the country an opportunity to win a combined $3 million to benefit community not-for-profit organizations ranging from health centers to scholarship funds. The program, sponsored by Monsanto Fund, is gearing up for its second year and will join with farmers to contribute an additional $3 million to make an even bigger impact in their local communities.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/monsanto/49623/
Nu Skin’s (NYSE: NUS) revolutionary anti-aging product lineup — ageLOC Transformation daily skin care, including ageLOC Future Serum — is used by more than 50,000 people every day to enjoy a more youthful appearance. The new skin care products were launched in 2010 and are clinically proven to reveal a more youthful appearance in eight key areas beginning after just seven days of use.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nuskin/42697/
Amway North America announced today that it will award four Grand Prize winners the opportunity to meet football legend Kurt Warner and play in his “Ultimate Football Experience Presented by Nutrilite” celebrity flag football tournament in Phoenix on March 9 – 10, 2012 as part of the NUTRILITE Ultimate Football Experience Sweepstakes.
Nutrilite, the world’s No. 1 selling vitamins and dietary supplements brand*, has a multi-year endorsement agreement with Warner. Amway and Nutrilite held a sweepstakes last year for one coveted spot in the flag football weekend, and are stepping up their support this year with a title sponsorship and additional sweepstakes winners.
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Callaway Golf Company (NYSE: ELY) today announced the February 18 retail availability of the new Odyssey® D.A.R.T.™ line of putters, featuring a groundbreaking target alignment system from the #1 Putter in Golf®. Odyssey’s Direction and Realignment Technology (D.A.R.T.) utilizes a dart-like pattern on the top of the putterhead to easily align the center of the putter face with the target when addressing the ball.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/odyssey/46338/
The Advertising Council, in partnership with Autism Speaks, North America’s largest autism science and advocacy organization, announced today the launch of a new series of public service advertisements (PSAs) designed to raise awareness about autism and to empower parents to take action if their child is not meeting certain developmental milestones.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45005/
With the next generation of Hyundai buyers eagerly awaiting the upcoming launch of the 2012 Veloster, Hyundai fuels the excitement by teaming with Rhys Millen Racing (RMR) and Red Bull to campaign the car in the high-energy sport of rallycross.
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