On 2 November 2014, Nik Wallenda, the “King of the Highwire”, now 9-time World Record holder and JEANRICHARD ambassador, crossed the skyline of the windy city of Chicago for Discovery’s Skyscraper Live with Nik Wallenda. The Chicago riverfront was filled with over 65 000 excited spectators and press from all over the world, who followed Wallenda’s every step on the tightrope. During the 8 minutes and 09 seconds adventure, Wallenda was accompanied by his newly revealed JEANRICHARD Terrascope special edition timepiece featuring a bezel that was inspired by the cross-section of his wire.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762590-Nik-Wallenda-new-JEANRICHARD/
What Could Be Better Than Living In a Fairy Tale World?
“Imagine the sweetest and most delectable fairy tale book illustrated with pages
and pages of magnificent cakes, complete with characters composed and comprised
of delicate details like fairy wings, all manner of flowers, dragons and mermaids and so much more.
Not illustrations of cakes, but pictures of nearly eighty “sugar sculptures,”
as author and illustrator Crystal Walters described her creations. It sounds incredible,
but it’s one of the most unique concepts for a fairy tale book that you will ever encounter.
John Kelly, Detroit Free Press
I Wish I Were a Fairy Tale http://bit.ly/CakeFairyTale
Media contact: Scott Lorenz, Westwind Book Marketing, scottlorenz@westwindcos.com Children's book
Siam Piwat, the owner of Bangkok’s leading shopping malls, ,held a press conference to announce the countdown to the opening of the new Siam Center as a center and ‘ideaopolis’ where creative and world-leading trends can be explored. World famous celebrities, artists, and their work are assembling here in Bangkok for the opening of the new Siam Center on January the 11th.
Researchers presenting at ASTRO 2015, the premier radiation oncology scientific event in the world, unveiled new data this week that could fundamentally change the way that early stage breast cancer is treated.
Results from a landmark prospective, randomized, multicenter phase III study conducted in Europe demonstrated that APBI brachytherapy leads to equivalent overall survival and local cancer control rates as compared to WBI after breast conserving surgery for selected patients with early stage breast cancers. These data were presented during the ASTRO official press conference and published in The Lancet, a leading high-impact global peer-reviewed medical journal.
“We have been confidently offering APBI brachytherapy to selected women for years based on numerous phase II, single site and large registry studies that have confirmed the clinical utility of site-specific radiation delivered in a condensed timeframe,” said Frank A. Vicini, M.D., radiation oncologist, 21st Century Oncology, Royal Oak, Mich. and contributing author to the 2009 and 2013 ASTRO and ABS APBI guidelines. “The results from this landmark, multicenter, prospective randomized clinical study are the first to offer the critical level one evidence necessary to drive the fundamental changes in breast conserving cancer treatment that patients and healthcare professionals have been demanding for years.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7661231-new-apbi-brachytherapy-data-at-astro-2015/
At the Paris Salon de la Moto, open from 3 to 8 December, the new Vespa Primavera made its French début.
Unveiled a month ago at the world press at the Milan 2013 EICMA show, the Vespa Primavera is now being marketed all over Europe and – following a presentation in Hanoi – in Vietnam and Asian countries as well.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63504-vespa-primavera-legend-is-back
To celebrate the launch of their Autumn/Winter collection, French fashion retailer La Redoute recently hosted an exclusive Press Day to showcase their latest range. Influential members of the fashion and blogging community attended the event, taking a sneak peak at what trends are set to be big for the upcoming season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63474-la-redoute-press-day
With just under a month to go until the 2015 North American International Auto Show (NAIAS) opens its doors to the international press Jan. 12–13, the good news continues to pour into Detroit. One of the most important automotive events on the planet, NAIAS is consistently the strategic choice of global automakers to launch their new products on Detroit’s world stage.
“Consumer confidence is high, production numbers and automotive sales continue to climb, and the global industry is stronger than it’s been in years. And our manufacturer partners have committed to bring their most important, global vehicle reveals to Detroit,” said Scott LaRiche, chairman, NAIAS 2015.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7354351-naias-2015-cobo-center/
Syneron Medical Ltd., the leading global aesthetic device company, announced to a group of international media its new activities and enhanced global commitment to developing the non-invasive body shaping market, one of the fastest growing segments in the global aesthetic medical device market. The press conference took place at the Academy of Medical Sciences in London, just prior to the opening of the BODY Conference and Exhibition, which took place in London on November 3-4, 2012 and for which Syneron was the main sponsor.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58631-body-shaping-by-syneron
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Here East, London’s home for making based at the former Press and Broadcast Centres on Queen Elizabeth Olympic Park, today launches a short promotional film to demonstrate its vision and reveal the spirit of invention and discovery that lies at the heart of Here East’s offer to the tech, creative and making communities.
Forty crew members, a six tonne, thirty foot technocrane, a 4K drone and one hand-crafted robot were commissioned specifically by Here East to launch its marketing strategy and to create the unique footage of this ground-breaking London 2012 legacy project. The film aims to capture the attention of those entrepreneurial, creative businesses looking to scale, as well as established companies seeking to become more entrepreneurial.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7422451-here-east-enlists-robots-drones/
“You are a Playboy and you have extraordinary powers. You enter a rooftop party. Here’s what could happen…”
Playboy launches a super-sexy, super-charged advertising campaign for Super Playboy, its new blockbuster fragrance and body care collection. The tongue-in-cheek television, print and digital campaign plays out the epic exploits of super seducers as they take control of the night. Forget saving the world – they’re too busy seducing and having fun! Are you ready to play? PRESS TO PLAY!
To view Multimedia News Release, go to http://www.multivu.com/mnr/61946-super-playboy-new-fragrance-body-care
The tourism Authority of Thailand or TAT organize a press conference at Queen Sirikit National Convention Center on July 8, 2013 to announce the Action plan for 2014 to the private sector as well as local and international media. For 2014 , TAT has set a target of 28 Million international tourists which will bring in the revenue of 1.3 trillion baht, More than 135 % for this year. This year, The core theme of Higher Revenue through Thainess will be emphized and implemented via marketing strategies. This concept will traget custormer segments to experience Thai way of life and Thai cluture.
