This weekend, more than twenty celebrated emerging contemporary artists transformed ordinary features of North 6th street in Brooklyn (Williamsburg), New York, into an extraordinary immersive and participative experience as part of ABSOLUT’s Open Canvas initiative. From wind art to crocheted fence tapestries and digital projections, the co-created interactive art exhibition celebrates the first iteration of ABSOLUT’s TRANSFORM TODAY™ global campaign, a movement inspiring creative risk-taking amongst today’s creative class.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62253-absolut-open-canvas-initiative-interactive-art-exhibition-brooklyn
In 2012, PR Newswire saw no shortage of exciting and impactful content, captivating press releases and creative headlines; and with hundreds of press releases crossing our desks on a daily basis, some were sure to stand out and make us take notice.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59907-pr-newswire-noteworthy-press-releases-of-2012-content-we-love-feature
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Apparently some cats and dogs respond badly to this medication, but it works wonderfully for my cat. She
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a regular pill cutter) and any fleas she's picked up fall off and die.
My vet explained to me that the chemical in Capstar isn't recognized by
the animal's body - it just passes through without being absorbed and
broken down. It comes out as a gas through the pores of the skin, and
acts on the fleas like cyanide gas acts on people. It's instantly
lethal to the fleas. Unfortunately, when the fleas get the first whiff
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Some cats and dogs who have several fleas may experience sudden very
hard bites in many areas of their bodies, which could account for the
jumping around and panting. It doesn't feel very good. Flea bites are
terrible under normal circumstances, and their
The 5th annual Vivid Sydney (24 May – 10 June) was officially opened tonight with Sydney’s iconic Opera House illuminated in a stunning 3D-mapped visual feast of colour, movement, and world-class lighting artistry by Australian creative innovators The Spinifex Group.
The largest light, music and ideas festival in the Southern Hemisphere, Vivid Sydney features lighting installations around the Sydney harbour foreshore, live music performances, and over 120 creative industry events.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61771-vivid-sydney-festival-2013
The finalists’ videos ranged from simple stories of cats’ playtime antics to complex stories about cats’ creative imaginations, but in the end, “The Friskies” $15,000 Grand Prize for “Best Video” went to a story about a very happy blind cat, who enthusiastically uses his senses of hearing and touch to play like every cat.
The winners were announced and the Catuettes and prizes were awarded at a one-of-a-kind awards show in Hollywood yesterday by Friskies® to celebrate the art form of Internet cat videos and the best new cat videos of 2012. After months of searching and thousands of votes and views, Friskies named “Oskar’s First Toys” starring Oskar of Omaha, Neb., the first-ever winner of “The Friskies.” The Grand Prize winnings include an official Friskies Catuette, a $15,000 cash prize, and a year’s supply of Friskies® brand cat food.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59133-nestle-purina-petcare-the-friskies-award-best-new-internet-cat-video
20 springs.
20 years of concerts, contests, unforgettable encounters with musicians from all around the world, creative synergies, excitement, ecstatic audiences, ambience and bon-tone.
Jazz, blues, pop & classic, all in one event.
The 2013 Edition is a milestone for one of the most prolific music festivals in Europe, that brings together every year over 300 musicians from 45 countries around the world!
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In honor of National Potato Day, Aug. 19, and in celebration of having the #1 selling refrigerated mashed potatoes in America¹, Bob Evans Food Products is kicking off its newest campaign – Mad About Mashed – to thank their valued customers in a smashingly creative way.
The prime focus of the new campaign is a signature, gourmet recipe collection – the Mad About Mashtini Recipe Collection – made with Bob Evans signature refrigerated mashed potatoes and garnished with tantalizing ingredients like parmesan crisps, Boursin cheese and basil pesto. The collection, created by Bob Evans Culinary Team, gives entrée-appeal to a staple side dish, and includes six new recipes, including the Sweet Tater Twist Mashtini™, Classy Carbonara Mashtini™, Mad-iterranean Mashtini™, Fiesta-tini™, Clubhouse Mashtini™ and Smoky Spud BBQ Mashtini™.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56866-bob-evans-national-potato-day-mad-about-mashed-campaign
Truvia®, the #1 natural zero calorie sweetener, announced the launch of a multimillion dollar integrated marketing campaign, “From Nature. For Sweetness.” The new creative campaign, kicked off on September 24th, will further drive consumer awareness, trial and adoption of Truvia® products in the U.S. Since opening the U.S. market for stevia-based sweeteners in 2008, the Truvia® brand has led the natural sweetener category and now holds a 61 percent market share.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58203-truvia-from-nature-for-sweetness-campaign-spotlights-stevia-sweetener
Natural disasters that have devastated the nation this year have reminded Americans about the importance of preparedness. That was the focus of the Ad Council and FEMA’s Ready campaign created pro bono by Chicago-based advertising agency Leo Burnett. The innovative campaign earned Leo Burnett the Ad Council’s top creative award of the year – the Gold Bell for Creative Excellence. Marc Pritchard, Global Branding Officer of The Proctor and Gamble Company and Ad Council Chairman of the Board, presented the award last night at the Ad Council’s 59th Annual Public Service Award Dinner. Silver and Bronze Bells were also awarded to Havas Worldwide New York and Grey New York for their work on the Unplanned Pregnancy Prevention and Stroke Awareness campaigns, respectively.
To view Multimedia News Release, go http://www.multivu.com/mnr/59153-ad-council-public-service-award-dinner-gold-bell-for-creative-excellence
Brian Atwood, a division of The Jones Group (NYSE: JNY), debuted its first global campaigns today, a print campaign and companion fashion film that tell the story of the modern woman’s desire for fantasy and control. The campaign was inspired by the allure of sexual submission, fearless beauty, and cinemagraphic voyeurism laced with sensual tension.
The print campaign and film were shot together in London by visionaries Mert Alas and Marcus Piggott, with creative direction by Giovanni Bianco, and feature supermodel Candice Swanepoel, with styling by Elizabeth Sulcer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57523-brian-atwood-debuts-global-campaigns-modern-seduction
Burberry invited the world to celebrate London today, through three simultaneous live shows, blurring the physical and digital to bring the event from the runway in Hyde Park, to the new Regent Street flagship, to the world.
Over 1500 guests attended the Burberry Prorsum Spring/Summer 2013 Womenswear show at the brand’s custom-built show venue in London’s Hyde Park, including from the creative industries Sir Jonathan Ive, Thomas Heatherwick, Harvey Weinstein, Mario Testino, Anna Wintour, Samantha Cameron and Secretary of State for Culture Maria Miller. 2012 Olympians Andy Murray (with girlfriend Kim Sears), Victoria Pendleton, Pete Reed, Allyson Felix, Paralympian Jonnie Peacock and boxer Amir Khan. Perfomer Dita Von Teese and actors Gabriella Wilde, Alice Eve, Maggie Cheung, Dev Patel, Saif Ali Khan, Giorgia Surina, Do Youn Jeon, Rosalie Craig, Jeremy Irvine, Julian Ovenden, Aaron Paul and Nicolas Vaporidis. Musicians Roo Panes, Harry Styles, Allison Mosshart, Misty Miller, Marika Hackman, Florrie Arnold, Jade Williams, George Craig, Dan Gillespie Sells, Adam Pickering, Paula Walker, Miles Kane, Rory Cottam and Samuel Fry and models Laura Bailey, Suki Waterhouse, Tali Lennox, Julia Restoin Roitfield and Florence Brudenell-Bruce also attended.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56598-burberry
