The Ad Council launched today a new version of their digital distribution platform, PSA Central, making it the first single source destination for all Ad Council PSAs. The platform provides easy access to broadcast-quality television spots in multiple HD and SD formats, as well as ads created for radio, print, online, mobile and outdoor media.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61747-ad-council-launches-first-high-res-psa-distribution-platform
To celebrate the 14th Annual Bubble Wrap® Appreciation Day, Sealed Air Corporation has announced that Eric Buss and his ‘Bubble Wrap Bike’ video have been voted by Bubble Wrap® fans as the first-ever inductee into the official Bubble Wrap® Appreciation Day Hall of Fame located on BubbleWrapFun.com.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65391-sealed-air-annual-bubble-wrap-appreciation-day-hall-of-fame-induction
SEGA® of America, Inc. and SEGA® Europe, Ltd. today announced a new title from UK videogame studio Creative Assembly™; the first in partnership with Games Workshop®, creators of the well-known Warhammer® Fantasy Battle tabletop wargame and accompanying range of miniatures.
Total War™: WARHAMMER® for PC, Mac and SteamOS, coming soon.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7506151-total-war-warhammer-announced/
DHX Media’s W!LDBRAIN Entertainment, together with outreach partners Children’s Museum of Manhattan (CMOM), WTTW Chicago Public Media and research firm Michael Cohen Group, have introduced UMIGO, the first of its kind transmedia math property, to 10 markets across the U.S. through children’s museums and public television stations. They were joined on October 4 by Parliament funkadelic legend Bootsy Collins and the UMIGO characters at the UMIGO outreach kick-off event held at CMOM. At the event, New York public school children and home schooled children participated in transmedia UMIGO workshops led by DHX Media’s W!LDBRAIN Entertainment, producers of UMIGO, and CMOM. Collins lends his voice to original UMIGO music and appears as an animated character in the music video “Rocket Box.” Together, CMOM and WTTW will continue to expand the program into additional markets over the next three years.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58464-wildbrain-entertainment-umigo-bootsy-collins-help-kids-build-math-skills
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A press conference was held on Wednesday, June 26, at 11:00 a.m. at Saint Timothy School located at 5100 Camden Avenue in San Jose, California, to release the world’s first executive caliber, leadership training curricula for 2-9 year olds. Dr. Alan E. Nelson, EdD, Lecturer of Management at the Naval Postgraduate School in Monterey, CA, and Founder of KidLead has been working on the first-ever leadership program for preschoolers and early childhood students. This social innovation is designed to identify influencers while they’re still very moldable in character and skill, as well as to teach others on how to problem solve in teams and be led by peers. Dr. Nelson is considered a global expert in young leader development, but this work is a first, to start so young.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62079-kidlead-executive-caliber-leadership-training-curricula-for-ages-2-9
Penelope Lombard co-hosting Professor Hans von Puppet on the After Dark Show. Penelope Lombard is a stand-up comedian and at the same time an essay writer. This week Professor Hans and Penelope are going to take up the topic on losing virginity and hymens. The hymen is intact when a lady is still a virgin but if not then it’s broken and irreparable. In some rather backward primitive cultures it is mandatory being a virgin when getting married. A way to test that is to check if a woman bleeds the first time a couple is having sex during their honeymoon.
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Wine connoisseurs and novices alike can experience the art of winemaking at BLEND aboard Holland America Line’s new ms Koningsdam when the ship debuts in April 2016. In collaboration with Chateau Ste. Michelle, Washington State’s oldest and most acclaimed winery, the intimate venue will enable guests to blend their own wine and enjoy it at dinner or in the privacy of their stateroom.
BLEND — the first of its kind for Holland America Line and the only purpose-built wine-blending venue at sea — will have a tasting table that accommodates 10 guests who can create their own blend from a selection of five barrels of single-vineyard red wine. In addition to participating in the blending process, guests also will learn about wine from the ship’s wine expert, who leads the blending session.
“At the core of every Holland America Line cruise is our desire to offer unique, immersive and innovative experiences, and BLEND by Chateau Ste. Michelle is all of those things and more,” said Orlando Ashford, president of Holland America Line. “The BLEND experience on Koningsdam is designed to appeal to everyone, and it will be exciting for our guests to create an exclusive wine tailored to their personal taste that they can enjoy onboard with our exceptional cuisine.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7363852-holland-america-line-ms-koningsdam/
Ann Taylor is thrilled to announce the debut of the Kate Hudson for Ann Taylor exclusive collection for summer 2013. The limited-edition collection of chic, white summer pieces and rose gold accessories was inspired by Hudson’s red-carpet glamour and her love for fashion. To celebrate Hudson’s first fashion collaboration, Ann Taylor will host a White Party at Ann Taylor stores nationwide on Wednesday, May 22 from 6 p.m. to 8 p.m. where guests will be invited to shop the collection. The first clients to purchase a piece from the capsule collection during the in-store event will receive an Ann Taylor gift card, courtesy of InStyle.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58231-kate-hudson-for-ann-taylor-exclusive-collection-in-stores-and-online
Philips Respironics, a unit of Royal Philips (NYSE: PHG, AEX: PHI) and a pioneer in science-based sleep solutions, today announces a significant advancement in sleep therapy with the commercial release of a first of its kind minimal contact nasal mask – Wisp. Designed to fit more than 98% of sleep apnea patients, Wisp brings distinctive styling and patented technology for a better overall mask experience that may improve patient compliance.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62230-philips-respironics-announces-advancement-in-sleep-therapy-with-wisp
To promote the science behind obesity prevention and treatment, The Obesity Society (TOS) and the American Society for Metabolic and Bariatric Surgery (ASMBS) are combining resources to host the world’s pre-eminent meeting on obesity, ObesityWeek(SM) 2013, Nov. 11-16, at the Georgia World Congress Center in Atlanta, Georgia. For the first time, both organizations will co-locate their respective annual meetings under one roof for the most comprehensive agenda in obesity research, treatment and prevention.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55494-tos-and-asmbs-host-obesity-week-2013
Three and a half years after beginning a clinical trial which demonstrated the first successful and sustained use of genetically engineered T cells to fight leukemia, a research team from the Perelman School of Medicine at the University of Pennsylvania and the Children’s Hospital of Philadelphia will today announce the latest results of studies involving both adults and children with advanced blood cancers that have failed to respond to standard therapies. The findings from the first 59 patients who received this investigational, personalized cellular therapy, known as CTL019, will be presented during the American Society of Hematology’s Annual Meeting and Exposition in New Orleans.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64691-penn-medicine-reports-research-leukemia-patients-cellular-therapy-ctl019