MultiVu, PR Newswire's multimedia and broadcast public relations company, gears up for summer with its Multimedia Broadcast Co-op Tour calendar for Summer 2011.
Looking for a timely news hook to gain exposure for your product, campaign or brand? Searching for a credible, media savvy spokesperson to tell your story? We have done the planning for you, from Summer Entertaining, Last Minute Summer Travel, College Bound Survival Guide, through all major trade shows, holidays and lifestyle events, we have a tour to fit your needs. And, if you don't see what you're looking for, we can customize one for you. Our tours are open to 4 non-competing brands and will help you get exposure on TV, Online and radio, delivering the highest ROI in the business.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/multivu/49741/
Boys & Girls Clubs of America (BGCA) announced today it is launching the second year of a partnership with Amway to build community gardens across the United States. With the addition of five new gardens planned for 2011 there will be a total of 12 gardens created and maintained to date as part of the ongoing three-year Amway Positive Sprouts® program.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/47650/
CVS/pharmacy and MinuteClinic announced their “You vs. Flu” campaign today. Flu vaccinations are now available at all CVS/pharmacy and MinuteClinic locations nationwide to help consumers win against the flu. CVS/pharmacy has more than 7,200 locations and MinuteClinic has nearly 600 locations inside select CVS/pharmacy stores.
Flu shots are being provided by CVS pharmacists and MinuteClinic nurse practitioners and physician assistants every day, including evenings and weekends, with no appointment necessary. The Centers for Disease Control and Prevention (CDC) recommends that everyone ages six months and older get a flu shot as soon as vaccine is available, including those who were vaccinated last flu season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51328-cvs-minuteclinic-flu-shot
They’ve been dubbed the “Sandwich Generation”–middle-aged people caring for aging parents while still taking care of their own children. Pulled in many directions, these family jugglers are at risk for stress, depression and other health problems. Older adults are the fastest growing segment of the U.S. population; 10,000 people turn 65 every day. This will continue for nearly 20 years, and that means more and more people will find themselves aiding their aging parents.
Throughout November, which is National Family Caregiver Month, BeSmartBeWell.com sheds light on the challenges of caregiving and the particular issues facing the Sandwich Generation. At BeSmartBeWell.com, siblings Chris and Ann share their story of juggling jobs, family and caring for elderly parents.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/caregivingparents/50827/
Doctors at Children’s Hospital Boston are just another step closer to securing a cure for sickle cell disease thanks to a little help from some superstar friends. More than $1 million was raised in support of their research efforts on Sunday, January 15 during the “Play Without Pain: Children’s Sickle Cell Benefit,” a partnership with international megastar Celine Dion, Caesars Entertainment, AEG Live and Children’s Hospital Boston. Held at Caesars Palace, the evening included a performance of Celine Dion’s glamorous show directed by Grammy Awards producer Ken Ehrlich, including a touching tribute to sickle cell victims during her rendition of Billy Joel’s “Lullabye.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54153-celine-dion-play-without-pain-children-s-sickle-cell-benefit
“Clearing the way” from Arkansas to Chicago are the three boys, Michael Hollinger, Bodie Hope, and Dylan “Rocky” Riley that captured your attention by creating “Mini-Dom” and pulling a switcheroo on Storm Chaser Reed Timmer.
During their Bosch-sponsored trip to Chicago, the young storm chasers had camera in hand, full of anticipation and excitement to take part in the spoof involving their idol, Timmer. Meeting Timmer was something they had only dreamed of, until Bosch proposed a plan to bring the boys to Chicago and switch Timmer’s storm chasing vehicle, the Dominator, with the boys’ “Mini-Dom” for the “Switcheroo” video.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54461-bosch-mini-dom-spoof-video-timmer-s-storm-chasing-vehicle-dominator
This Sunday, October 10, NASCAR driver Carl Edwards and his crew will unveil a special new Aflac Duck Wingman Bead of Courage to show kids with serious illnesses like cancer that they are not alone in their fight against the disease. The new bead is part of the Aflac Duck’s 10th birthday celebration, as the Aflac Duck shares his birthday wish for people across the nation to help give kids facing cancer renewed strength and a reason to smile.
To view Multimedia News Release, go to http://www.multivu.com/players/English/45857-Aflac-Bead-of-Courage/
Today in New York, Avon Foundation for Women Honorary Chairperson Reese Witherspoon recognized Breast Cancer Awareness Month at the 2011 Global Breast Cancer Congress – where she launched a new Avon Foundation for Women-funded global breast cancer scholarship program – and at the Avon Walk for Breast Cancer – where she presented more than $9.1 million in grants to New York-area breast cancer programs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46209-reese-witherspoon-announces-avon-global-breast-cancer-scholars-program
Maybe parents don’t know their teens as well as they think. According to a new 30 Hour Famine study, less than one in ten parents of teens (9%) describe teenagers today as “generous”. More than half of parents (58%) describe teenagers as “lazy”, and almost as many (54%) describe teens as “selfish”. And yet more than half of those teens themselves (53%) say the current economic climate has made them more aware of the needs of others. And almost nine out of ten (89%) of teens in the same online survey, conducted by Harris Interactive in January, say they wish they could do more to help those in need.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/worldvision/42471/
View how market and thought leaders are leveraging multimedia content to engage customers in today’s digital, social and multi-channel, world.
Explore videos, white papers and other essential resources for marketing, PR and IR professionals seeking to engage audiences and opportunity everywhere.
To view Multimedia News Release, go to http://www.multivu.com/players/English/46590-PRNewswire-Engage-Opportunity-Everywhere/
The toy mice and yarn markets were down sharply overnight on news that Friskies� is releasing a new series of web-based games designed for cats to play on iPad� and Android� tablet devices.
The Friskies brand is proud to be the first cat brand to launch iPad and Android games specifically made with cats and their sensory needs in mind.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/friskies/50376/
The Beatles LOVE, the powerful Cirque du Soleil production that celebrates the musical legacy of The Beatles, will be commemorating four years of captivating audiences on June 30, 2010.
In celebration of the show’s anniversary, four cast members from LOVE traveled to Niagara Falls earlier this week to join Ringo Starr at the launch of his upcoming North American concert tour. While visiting Niagara Falls, cast from LOVE were photographed with Ringo Starr in honor of this special milestone, captured exclusively by legendary music photographer, Rob Shanahan.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cirquedusoleil/44993/