Kia Motors America (KMA) today unveiled the 2017 Kia Optima Hybrid (HEV) at the Chicago Auto Show. The Optima HEV enjoys the same full redesign – inside and out – as the conventional gas-powered model, the all-new fourth-generation Optima sedan, bringing with it a new hybrid powertrain that targets a 10 percent improvement in fuel economy over the outgoing model. The enhanced HEV blends modern styling and a premium driving experience with an even more intense focus on efficiency and is being introduced under the Kia Motors EcoDynamics environmentally friendly sub-brand.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7731855-kia-2017-optima-hybrid-cas/
There is no better time for families to travel Europe than in 2015. Rail Europe, Inc., the largest distributor of European rail products in North America, is excited to announce that families traveling with many of the European rail passes will have access to free rail travel for children. This offering is now available on the Eurail Pass product line, in addition to the Swiss Travel Pass, German Rail Pass and BritRail Pass, thus further extending the options for affordable family travel this year.
Train travel is the best way to relax and experience the European scenery while connecting to historic and culturally rich destinations. For families - it's comfortable, convenient, and now even more affordable.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7157831-rail-europe-inc-newsroom/
Technology leader Samsung Electronics Co. Ltd., together with global health service company Cigna, today announced a new version of the Coach by Cigna mobile application that features the psychology of lateral assessment to identify your personality type, understands your wants, needs and preferences, and provides the right programs to help with diet, exercise, sleep, stress and weight.
Coach by Cigna is available at no charge in the Google Play store for Samsung Galaxy S6, S6 Edge, Galaxy S5, Galaxy Note 4 and Note Edge mobile devices.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7448831-coach-by-cigna-fitness-app/
Researchers presenting at ASTRO 2015, the premier radiation oncology scientific event in the world, unveiled new data this week that could fundamentally change the way that early stage breast cancer is treated.
Results from a landmark prospective, randomized, multicenter phase III study conducted in Europe demonstrated that APBI brachytherapy leads to equivalent overall survival and local cancer control rates as compared to WBI after breast conserving surgery for selected patients with early stage breast cancers. These data were presented during the ASTRO official press conference and published in The Lancet, a leading high-impact global peer-reviewed medical journal.
“We have been confidently offering APBI brachytherapy to selected women for years based on numerous phase II, single site and large registry studies that have confirmed the clinical utility of site-specific radiation delivered in a condensed timeframe,” said Frank A. Vicini, M.D., radiation oncologist, 21st Century Oncology, Royal Oak, Mich. and contributing author to the 2009 and 2013 ASTRO and ABS APBI guidelines. “The results from this landmark, multicenter, prospective randomized clinical study are the first to offer the critical level one evidence necessary to drive the fundamental changes in breast conserving cancer treatment that patients and healthcare professionals have been demanding for years.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7661231-new-apbi-brachytherapy-data-at-astro-2015/
In December 2012, we posted an OnSafety blog, warning of furniture, television and appliance-related tip-over incidents. At that time, CPSC reported nearly 350 deaths, most involving young children. Since then, more than 80 people have died when a dresser, TV, bookcase, table, appliance or other large item tipped over and fell on them. A new report from our staff indicates that 430 tragic deaths occurred between 2000 and 2013, and an estimated 38,000 annual injuries, many of which were serious, from 2011 through 2013.
In most of the incidents, a child was crushed by the product or struck on the head by the product. What is remarkable is the number of families who have turned tragedy into advocacy. Jackie Collas, a Philadelphia-area resident, is using social media to honor her son, Curren, and encourage parents to anchor their furniture. Lisa Seifert of Chicago created Shane’s Foundation to honor her precious son and to increase awareness, education and safety.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7085251-cpsc-reports-430-tip-over-deaths-anchor-it-and-protect-a-child/
Leading Scotch Whisky brand LABEL 5 reveals an exclusive partnership with bartenders around the world who have created innovative and tasty cocktails with LABEL 5 Classic Black. In addition to this digital campaign called “WHISKY CONFIDENTIAL”, LABEL 5 announces being partner of the IBA’s World Cocktail Championships for 2015.
With its videos, LABEL 5 invites its consumers to enter into private and trendy bars to get exclusive cocktail recipes imagined by the bartenders.
Reflecting the latest whisky-based cocktails trends in Shanghai, New York and London, LABEL 5 stays true to its international and contemporary positioning while offering a new experience that enhances the smoothness and balanced character of its core reference LABEL 5 Classic Black.
To view the multimedia release go to:
http://www.multivu.com/players/English/7655951-label5-whisky-confidential-campaign/
Clayton, one of America’s largest homebuilders, announced the launch of a customer-driven ‘Clayton Built™ Storytelling’ initiative. The video series reinforces the national homebuilder’s purpose of opening doors to a better life, one home a time, through the eyes of manufactured and modular homeowners across America. The goal of the series is to tell the before and after stories of real customers who purchased Clayton Built™ homes.
The first video in the series tells the story of long-time spouses, Lucille and Lee Allen, as they reflect on the past 10 years of living in a Clayton Built™ home. The couple recounts this pivotal point in their lives and the excitement they experienced as their new home was delivered. They marvel as the home is built in steps by trained craftsmen and assembled in two sections at the final home site.
To view the multimedia release go to:
http://www.multivu.com/players/English/7716451-clayton-homes-storytelling-campaign/
In an effort to support the health and wellness of its guests nationwide, Dickey’s Barbecue Pit has announced that all meats sold in every location will contain “No B.S.” (Bad Stuff) by sourcing only responsibly raised, quality meats. Starting August 15, all chicken sold will now be raised without antibiotics. This breakthrough in sustainability not only comprises the brand’s traditional slow smoked chicken breast, but also will include whole smoked chickens and chicken nuggets served in kids’ meals at select stores. To learn more, click here.
The chicken is 100% vegetarian fed and humanely raised. It is also completely hormone-free and cage-free, ensuring that Dickey’s guests are served only the highest quality poultry with no additives. This announcement accompanies other advances in sustainability by the barbecue brand including humanely handled and sustainably raised brisket as well as locally-made sausage with no nitrates, nitrites* or artificial coloring or flavors. Additionally, all of Dickey’s pork products are free from added hormones**, nitrates, nitrites* and artificial coloring and flavors.
To view the multimedia release go to:
http://www.multivu.com/players/English/7717951-dickeys-barbecue-pit-no-bad-stuff-initiative/
The all-new HGTV.com is the ultimate online destination for anyone who loves making their home a better place to live. The site’s marquee feature is the HGTV Photo Library, a new curated resource that serves up livable design inspiration with stunning room photos.
To view the Multimedia News Resource, go to: http://www.multivu.com/players/English/7355851-hgtv-unveils-reimagined-home-and-lifestyle-online-portal-photo-library-debut/
Eating difficulties and weight loss can be struggles for people with Alzheimer's and other dementias. The Brookdale Alzheimer's Resource Center offers fresh multimedia information this week to explain the issue and give practical tips to family caregivers on how to make mealtimes easier and more successful for their loved ones.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7087731-brookdale-senior-living/
As the holiday season approaches and people begin planning their decorations, Cyberonics, Inc. is urging them to maintain the momentum of Epilepsy Awareness Month in November by incorporating purple lights into their holiday décor.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7378051-cyberonics-launches-mylifeisbright-campaign-healthyandbright-promotion-epilepsy-awareness-month-shine-purple-lights/
Fifi O’Neill has established a novel international reputation for her particular sense of style. Her name has become synonymous as the single-most editor, photo stylist, blogger and best-selling author known for perpetuating prairie style.
Born and raised in Paris, Fifi has based from Europe, Canada and now the U.S., devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications including several of her own design magazines. With two impressive and beautifully illustrated books, Fifi now announces release of her third, PRAIRIE-STYLE WEDDINGS: Rustic and Romantic Farm, Woodland, and Garden Celebrations (Chronicle Books, December 2014, $30 USD/Hardbound).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7375431-fifi-o-neill/
