Yesterday, with the help of football legends, recording artists and other celebrity supporters, the Starkey Hearing Foundation delivered the gift of hearing to 200 under-served, hearing-impaired children from the Dallas and Arlington, Texas area in tandem with the 2011 Super Bowl taking place this Sunday, February 6.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/starkeyhearingfoundation/48450/
To support its first-ever global creative platform, Bare Escentuals (www.BareEscentuals.com) takes an unprecedented approach and pursues a blind casting call to select the women that will appear in its ‘Be a Force of Beauty™’ campaign launching this September. Featuring five women—another first for the brand that has traditionally featured their award-winning bareMinerals foundation in its marketing efforts—Bare Escentuals recognizes the casting process was as fundamental to the campaign as the idea itself.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51918-bare-escentuals-be-a-force-of-beauty-blind-casting-call
Call it a revealing look at underwear: Janie Bryant, the costume designer for the AMC TV hit series “Mad Men,” has partnered with Maidenform Brands, Inc. to help enlighten and guide women on the importance of intimate apparel as the foundation for creating personal style. In her role as Maidenform’s Wardrobe Expert, Ms. Bryant who won an Emmy® for her work on HBO’s “Deadwood” western themed series and is now a multiple Emmy® nominee for her work on “Mad Men,” will join Maidenform in helping educate consumers by offering flattering fit and styling tips as well as share her expertise in dressing an array of body types, a skill honed while working on the set.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maidenform/45488/
Superstar model, producer, television host and designer, Heidi Klum is known for her cutting-edge style and trademark tresses. Now Unilever is tapping the sophisticated fashion icon to help launch new CLEAR SCALP & HAIR BEAUTY THERAPY™, a revolutionary line of nourishing shampoos and conditioners that turns the conventional hair care discussion on its head. This new approach “feeds scalp,” not just the ends, and gives women stronger, more beautiful hair in just seven days.
“When it comes to women’s hair care, the emphasis has traditionally been on the ends, yet 99 percent of hair’s natural strength and beauty comes from the scalp. Scalp is skin and it is important to care for and nourish it just as we care for our skin. NEW CLEAR SCALP & HAIR BEAUTY THERAPY™ feeds the scalp and creates the right foundation for stronger, more beautiful hair in just seven days,” says David Rubin, U.S. Haircare Marketing Director for Unilever.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55843-clear-scalp-and-hair-therapy
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
Baskin-Robbins, the world’s largest chain of ice cream specialty shops, invites guests to celebrate its fifth annual 31 Cent Scoop Night on Wednesday, April 27, 2011 from 5 p.m. – 10 p.m. at stores nationwide. During the event, Baskin-Robbins is thanking its guests by reducing prices of its 2.5 oz. ice cream scoops to 31 cents. The iconic brand is also “Scooping up Thanks for Our Firefighters” with a $100,000 donation to the National Fallen Firefighters Foundation (NFFF). During 31 Cent Scoop Night last year Baskin-Robbins scooped more than 4 million ice cream cups and cones!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/baskinrobbins/49746/
During flu season, when fever, aches, and chills hit, it is easy to forget one’s manners. A recent survey of more than 1,000 Americans found that nearly two-thirds (64%) of those who had influenza in the past three years admit to being “That Guy,” who despite experiencing flu symptoms, continues to go about his/her daily activities.
As part of its “Are You That Guy?” influenza education campaign, the National Foundation for Infectious Diseases (NFID) is partnering with the Emily Post Institute to remind Americans to do the responsible thing during flu season and practice behavior that will help limit the spread of influenza, a highly contagious virus. The campaign also reminds Americans to see a doctor quickly if flu strikes. The campaign offers flu etiquette tips for managing common situations where the flu virus might be shared from one person to another, such as shaking hands during a business meeting, over a family dinner, or when faced with a fellow airplane traveler who is showing signs of flu.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53536-nfid-emily-post-institute-educate-about-spreading-manners-not-influenza
The Bonnie J. Addario Lung Cancer Foundation invites you to join The Living Room, a lively and interactive online support group for those who are directly and indirectly affected by lung cancer. The April Living Room will feature a patient-focused program, titled “Sharing My Personal Journey.” There’s no guest speaker this month, just stories and experiences from patients and family who can offer hope to others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56176-bjalcf-the-living-room-online-support-group-sharing-my-personal-journey
As National Teen Dating Violence Awareness Month comes to a close, m.powerment by mark. in partnership with the Avon Foundation for Women, announces a total of $1 million in funds raised since its inception in 2008. m.powerment by mark. is dedicated to breaking the cycle of dating abuse and partner violence and provides grants to agencies across the country that bring awareness to the cause.
To view Multimedia News Release, go to http://www.multivu.com/mnr/46213-m-powerment-by-mark-ashley-greene-teen-dating-violence-awareness-month
Saving lives by providing incentives for routine medical screenings for its U.S. employees, establishing the first charitable nonpublic foundation by a multinational company in China, building homes for underprivileged families in Latin America and conserving energy around the world were among the key efforts by Amway employees and distributors to make the world a better place.
These and dozens of other examples of commitment to corporate responsibility and environmental stewardship are highlighted in the 2011 Amway Global Corporate Citizenship Report published today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55861-amway-2011-global-report-nutrilite-little-bits-micronutrients-zambia-china
According to a recent national survey, 17.1 percent of Americans lack health insurance, and more than nine million of the nation’s uninsured rely on federally qualified health centers (FQHC), non-profit community clinics and free clinics each year for primary care. While these clinics serve the critical health care needs of the uninsured, patients oftentimes cannot afford the medications prescribed by the clinic’s physicians, or navigate a fragmented system that only offers partial solutions. This is a particularly growing problem for America’s working poor.
Today, Medco Foundation and Dispensary of Hope (DOH), a not-for-profit pharmacy-focused social venture for the uninsured, introduced a new, national initiative to substantially improve the supply, delivery and management of critical prescription drugs to thousands of uninsured Americans who are managing a chronic illness.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54424-medco-dispensary-of-hope-prescription-drug-program-clinics-uninsured
Pentair, Inc. (NYSE: PNR), a leader in sustainable water solutions, announced today the results of the multi-year Project Safewater-Colón initiative and research, funded by The Pentair Foundation. Project Safewater-Colón demonstrates that it’s possible to provide people in developing countries with affordable and sustainable sources of safe drinking water.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pentair/49765/
