Hands-free technologies might make it easier for motorists to text, talk on the phone, or even use Facebook while they drive, but new findings from the AAA Foundation for Traffic Safety show dangerous mental distractions exist even when drivers keep their hands on the wheel and their eyes on the road. The research found that as mental workload and distractions increase reaction time slows, brain function is compromised, drivers scan the road less and miss visual cues, potentially resulting in drivers not seeing items right in front of them including stop signs and pedestrians. This is the most comprehensive study of its kind to look at the mental distraction of drivers and arms AAA with evidence to appeal to the public to not use these voice-to-text features while their vehicle is in motion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60391-aaa-research-voice-activated-in-car-tech-undermines-driver-attention
Valvoline, the manufacturer of NextGen™ recycled motor oil, made with 50% re-refined oil, today launched the NextGen Stunt Amplifier. The Valvoline team, working in partnership with Roush Fenway Racing and its NASCAR Nationwide Series driver, Travis Pastrana, will show fans just how exciting recycling can be.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61759-valvoline-nextgen-stunt-amplifier-travis-pastrana-roush-fenway-racing
Ryan Newman, driver of the No. 39 Quicken Loans Chevrolet, and three-time and reigning NASCAR Sprint Cup Series champion Tony Stewart shocked hundreds of race fans this evening at NASCAR SpeedPark at the Concord Mills shopping center when they arrived to test their own skills at go-kart racing. What started as a fun night of free go-kart racing turned into the opportunity of a lifetime, as dozens of lucky fans had the opportunity to race around the track alongside Newman and Stewart, two of NASCAR’s most talented and popular drivers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58331-quicken-loans-ryan-newman-tony-stewart-head-to-head-race-nascar-speedpark
“Last year 100 million Americans didn’t visit a dentist, and millions more live in communities with little or no access to dental care,” said Patrick, driver of the No. 10 Chevrolet SS in the NASCAR Sprint Cup Series. “This is an issue that affects a lot of hard-working people, including NASCAR fans, who are often living in pain. It’s time to do something about it, and that’s why I’m proud to partner with Aspen Dental and Oral Health America.”
Through the Healthy Mouth Movement, dentists and team members from every Aspen Dental practice in 27 states will devote a day to providing much-needed dental care to those who need it most – free of charge, no questions asked. And to reach communities where care isn’t available, the newly-constructed Aspen Dental MouthMobile, a fully-equipped dental office on wheels, will go directly into communities to not only provide free service, but raise awareness.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65217-aspen-dental-launches-healthy-mouth-moments
Today, Jaguar announced the details of the global advertising and marketing campaign “Your Turn” to support the launch of its definitive sports car – the all-new F-TYPE. As Jaguar’s first new true sports car model in 50 years, the 2014 F-TYPE represents a return to the company’s heartland: a two-seater, convertible sports car focused on performance, agility and driver connection.
“We have built on Jaguar’s sports car heritage which stretches over 75 years, and in the F-TYPE we have reignited the flame,” said Adrian Hallmark, Global Brand Director of Jaguar. “The Jaguar F-TYPE sports car – not designed to be like anyone else’s sports car – is ultra-precise, powerful, sensual and most of all it feels alive. The campaign perfectly embodies all Jaguar’s values.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/48355-all-new-2014-jaguar-f-type-your-turn-campaign-great-expectations-video
Tyre care can be incorporated into other regular activities such as cleaning your car and filling it with petrol. That way it doesn’t feel like an extra task. You’ll maintain the quality of tyres and extend their life. The two key areas to attend to regularly are cleaning and tyre pressure. Washing your tyres with soapy water and a soft brush or sponge will keep tyres looking good. It also helps prevent cracks and other damage to the sidewall rubber. Do this whenever you wash your car. It is ideal to check tyre pressure when the tyres are cold. Do this at least once a month but more often if possible. Use a trusted gauge. The recommended tyre pressure for your tyres can be found on the tyres themselves or on the tyre placard, usually located on the body of the car, inside the driver’s door. If you’re unsure about checking tyre pressure, have a professional do it for you and show you how. Driving a car with tyres deflated or over inflated can cause long term damage to wheel alignment. For more detail you can check to our website www.tyrepower.com.au/
Volvo Cars’ all-new XC90 – which will be revealed in August – will offer the most comprehensive and technologically sophisticated standard safety package available in the automotive industry. The new technologies will take the company a significant step closer to its vision that no one will be killed or seriously injured in a new Volvo car by 2020.
The XC90 is the first car in the world with technology that features automatic braking if the driver turns in front of an oncoming car. This is a common scenario at busy city crossings as well as on highways, where the speed limits are higher. The all-new Volvo XC90 detects a potential crash and brakes automatically in order to avoid a collision or mitigate the consequences of a crash.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400582-all-new-volvo-XC90-safest-car
The tyre placard provides crucial information for the safety and performance of your vehicle. Look for the tyre placard on the driver’s door pillar, in the glove box or under the front bonnet. Vehicle manufacturers are required by law to provide this information. If you follow it this will prolong the life of your tyres and also prevent other related issues such as wheel alignment problems. The three key pieces of information the tyre placard provides are: tyre size for your vehicle as recommended by the manufacturer, maximum vehicle load and optimum tyre pressure. Remember that tyre pressure is best measured when tyres are cold and you need to ensure the gauge you use is accurate. If you have trouble finding the tyre placard in your car, bring it in to a Tyrepower store and one of our friendly team will assist you. You can check it here www.tyrepower.com.au
TAG Heuer, the Swiss avant-garde watchmaker, known worldwide for its high precision watches and chronographs, celebrated the last race of the Grand Prix season in Abu Dhabi in style when Mclaren Mercedes Formula One superstar and TAG Heuer brand ambassador Jenson Button showcased an exhilarating show with two Gyrfalcons from Abu Dhabi Falconers’ Club. The celebration also witnessed the star driver launch the brand’s latest innovative timepieces.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7382551-TAG-Heuer-Jenson-Button/
Fifty-three automotive journalists from Canada and the United States have voted the Honda Civic as the 2016 North American Car of the Year. The Volvo XC90 was picked as the 2016 North American Truck/Utility of the Year.
Both vehicles were previous winners. The Civic won in 2006 and the XC90 in 2003.
The awards – now in their 23rd year – are unique in the United States because instead of being given by a single media outlet they are awarded by an independent group of automotive journalists from the United States and Canada who represent magazines, television, radio, newspapers and web sites.
The awards are designed to recognize the most outstanding new vehicles of the year. These vehicles are benchmarks in their segments based on factors including innovation, comfort, design, safety, handling, driver satisfaction and value for the dollar.
To view the multimedia release go to:
http://www.multivu.com/players/English/7699852-north-american-car-truck-of-the-year/
Food Network kicks off the New Year with a new season of Worst Cooks in America, the hit competition series that transforms kitchen disasters into skilled cooks, and five-time winner Chef Anne Burrell returning for a rematch against Chef Tyler Florence. Premiering on Sunday, January 3rd at 9pm ET/PT, the seven episode series pits Anne against Tyler, each leading a team of disastrous cooks in an intense kitchen boot camp designed to vastly improve the food skills of their recruits. The contestant who makes the most impressive culinary transformation is awarded a $25,000 grand prize, in addition to delivering victory and bragging rights for their team leader.
“Worst Cooks is comical, competitive and ultimately, inspiring,” said Bob Tuschman, General Manager and Senior Vice President, Food Network. “Under Anne and Tyler's guidance, these cooking-challenged contenders transform their hilarious kitchen blunders to refined culinary techniques - and the journey is truly entertaining to watch.”
In the season premiere, Anne and Tyler are confronted with some of the worst cooks they've ever seen during an open casting call. They then chose fourteen recruits including a lunch lady, truck driver, Army veteran and special education teacher to send to boot camp, and each contestant whips up the “offending dish” that landed them in hot water. After a stomach-wrenching tasting, Anne and Tyler pick their teams and attempt to teach them to make a well-balanced meal. Two recruits are not up to the task, and are sent home. Upcoming episodes feature a game show - style battle called “Family Food,” internationally-flavored empanada and Asian street food challenges and a visit from the competitors’ loved ones. The season culminates in a finale on Sunday, February 14th at 9pm ET/PT where the most improved recruit is awarded $25,000 and bragging rights for their mentor.
To view the multimedia release go to:
http://www.multivu.com/players/English/7619231-food-network-worst-cooks-in-america/