The United Nations World Tourism Organization (UNWTO) and National Company “Astana EXPO-2017” have signed a Memorandum of Cooperation.
The document was signed at an official ceremony at the Madrid headquarter of the organization by Akhmetzhan Yessimov, Chairman of the Board of NC Astana EXPO-2017, and Taleb Rifai, Secretary-General of UNWTO.
"We expect that “EXPO-2017” will bring a large number of visitors to Kazakhstan. Therefore, we have focused our efforts on training personnel in the service industry," reported Mr. Yessimov following the signing of the memorandum.
We are counting on UNWTO's support and assistance in holding training sessions for Kazakhstan tour operators."
To view the multimedia release go to:
http://www.multivu.com/players/uk/7859751-unwto-expo-2017-agree-sustainable-tourism/
Clayton, a Berkshire Hathaway company and one of the leading builders of prefabricated and site-built homes, is announcing the launch of a new educational video series and several blog articles aimed at guiding new home buyers through the steps of home buying, construction, financing and homeownership.
‘The Journey Home’ series is part of an educational initiative intended to illustrate the process of preparing for and purchasing a Clayton Built® home. This seven-part series provides a detailed look at what home buyers can expect at every step — even providing tips on how to prepare before selecting a lender and obtaining a home mortgage. The final video in the series provides home buyers with a how-to guide about homeownership, including moving advice and home maintenance tips.
Xenith, LLC (“Xenith”) announced today the launch of the Xenith Shadow, the game’s most advanced football helmet. Xenith Shadow offers athletes the protection, fit, feel and comfort to be the most confident on the field at an approachable price point.
Rigorously engineered and tested for the athlete, the Xenith Shadow is an evolution of the company’s current patented helmet technology. Its streamlined design improves fit and protection while increasing comfort and minimizing distractions. Combining an enhanced shock arrangement with an industry-first, novel polymer shell, it absorbs energy and protects the athlete from a variety of impacts on the field.
To view the multimedia release go to:
https://www.multivu.com/players/English/8460351-xenith-shadow-football-helmet/
Chocolate milk brand YUP! and digital media company Onion, Inc. are rallying teens and young adults across the nation to join the ‘Nothing Hour’ movement.
The beverage brand is shaking up the chocolate milk market by bringing an unconventional twist to a familiar category, using social marketing to appeal to young adults and teens rather than the usual mom and kid target.
To view the multimedia release go to:
http://www.multivu.com/players/English/7862951-the-onion-yup-nothing-hour/
Learning science company McGraw-Hill Education today announced the launch of Redbird Language Arts & Writing, a new enhanced personalized learning program that helps students master language arts concepts and build strong foundational writing skills. The new program accomplishes this by combining innovative writing analysis technology, interactive practice and personalized learning. The supplemental curriculum, for grades 2-7 and at-risk secondary students, is available to U.S. schools nationwide.
Originally developed by Stanford University, Redbird’s adaptive learning technology provides a personalized learning experience for each student. Redbird Language Arts & Writing delivers immediate feedback and charts an optimized path through the program based on each individual student’s skillset and level of progress – while also empowering educators with real-time, data-driven insights about their students’ learning.
To view the multimedia release go to:
https://www.multivu.com/players/English/7782356-mcgraw-hill-education-redbird/
New research from Carfax suggests that millions of people may be driving, buying, or selling potentially dangerous cars due to an unfixed recall. The company’s annual research on the issue shows more than 46 million cars nationwide have at least one safety recall that’s never been fixed. In fact, five million of them were bought and sold by potentially unsuspecting consumers in 2014.
One of the most alarming discoveries is that people driving or buying family-oriented vehicles – specifically minivans and SUVs – are most at risk. One in three minivans and one in five SUVs has an unfixed recall, according to Carfax.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7385551-carfax-unfixed-recall-data/
As the largest senior living provider in the country, Brookdale Senior Living (NYSE: BKD) is advancing its industry leadership role through a new national branding and communications initiative beginning today. Brookdale’s campaign is designed to provoke audiences to rethink their views of senior living and to capture the essence of the close relationships formed every day between the company's 80,000 associates and nearly 100,000 residents. As part of the campaign, the company is undertaking a broad range of initiatives to evolve the perception of senior living and demonstrate how innovative approaches and services at Brookdale can transform lives.
“We continue to move forward on our objective to develop the preeminent senior living brand, and we believe this campaign will create a cultural redefinition of the value that an innovative senior living provider can bring to people's lives,” said Will Clark, Brookdale’s senior vice president of strategy and innovation. “Brookdale is bringing new life to the traditional view of senior living. We focus our energy on enabling seniors to live their lives to the fullest – and in doing so changing the myths and perceptions of senior living. As the largest senior living provider in the country, we have the opportunity and I believe the responsibility to lead this conversation.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7646051-brookdale-launches-national-campaign/
A new report on strategic account manager (SAM) compensation found that SAM roles continue to grow in importance. Key indicators include the large percentage of future growth companies expect from their strategic accounts and increased investment that companies are making in their SAM programs. Strategic account management is a company-wide initiative in complex, highly matrixed organizations that focuses on building strong and mutually beneficial relationships with a firm's most important customers and partners.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64374-sama-zs-associates-strategic-account-manager-programs
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
Avon Products, Inc. (NYSE: AVP) today announced the launch of Beauty for a Purpose, a new global brand statement focused on the company’s commitment to empowering Avon Representatives and women around the world through beauty and financial independence.
Beauty for a Purpose provides a framework for the company to champion three defining areas: Avon’s beauty products of demonstrable quality and value; Avon’s earning opportunity, which allows millions of women around the world to build self-reliance and a better life for themselves and their families; and the network effect of empowered women empowering others.
The new branding effort will be powered through ongoing multi-channel communications campaigns designed to tell the whole Avon story to consumers and Representatives. The campaigns will be supported through paid media, and will also leverage the company’s digital and print channels as story-telling platforms. Central to the strategy is the launch of a new brand publishing site, BeautyforaPurpose.com, which includes a digital gallery featuring Avon Representatives around the world who have uploaded their photos to social media using #BeautyforaPurpose.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7546151-avon-beauty-for-a-purpose/
Huawei has officially opened its first dedicated Middle East Customer Service Center located in Dubai, UAE, further demonstrating its commitment to investment in the region.
The flagship store, situated close to the city’s financial center, adds to the company’s ongoing expansion in the Middle East. The center will cater exclusively to customers using Huawei’s flagship device series, providing on-ground services – including home delivery across the entire UAE – that were previously unmatched in the market.
“Today we live in a dynamic era where technological progress is revolutionizing how we work, learn, entertain and live. People increasingly view connectivity less as a privilege and more as a necessity in their daily lives,” said Jiao Jian, Middle East President of Huawei’s Consumer Business Group. “In delivering the value of innovation through our rich product portfolio to more people across the region, Huawei is committed to offering excellent after-sales support and a one-stop service center for all our customers’ needs.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7610551-huawei-inaugurates-customer-service-center/
https://exodraft-heatrecovery.com/about-heat-recovery/uk-heat-recovery-ihrs-funding/
Visit https://exodraft-heatrecovery.com
Did you know that your company can receive up to 50% government funding when installing an industrial heat recovery system?
The program is called IHRS – or Industrial Heat Recovery Scheme – and within the program, a total of £18 million are available for funding.
Of the £18 million, £6 million are earmarked for concept and design and £12 million are earmarked for installation, commissioning and monitoring.
A heat recovery project can receive funding at any stage – even at the consultant and analysis stage – all the way through to the final turn-key delivery.
Funding applications are graded on a 0-to-10 scale. The higher the score, the greater the funding potential.
In order to be eligible for funding, the heat recovery system must be installed on an existing installation.
The project as a whole is graded based on energy benefit, kilowatt savings as well as environmental, economic and social impact and must achieve a minimum score of 5.
It is a requirement that the recovered energy is used within the confines of the business.
