As Americans gather at bars and in living rooms to watch the hugely popular college basketball tournament– often with a drink in hand– the Ad Council is launching a new series of public service advertisements (PSAs) for their ongoing “Buzzed Driving is Drunk Driving” campaign. Impaired driving remains a persistent problem in the U.S., with over 10,000 people killed in alcohol-impaired driving crashes in 2016, according to the Department of Transportation. That’s approximately one person every fifty minutes.
The new PSAs, which were produced pro bono by media agency OMD, encourage young men to examine their own behavior by amplifying social warning signs many already know and associate with impairment. Whether texting too many emojis or taking one too many selfies, these subtle “warning signs” are recognizable to the target audience and serve as cues not to drive home.
To view the multimedia release go to:
https://www.multivu.com/players/English/8288151-ad-council-buzzed-driving-warning-signs/
At the 2018 Los Angeles Auto Show today, Kia Motors America (KMA) introduced a better way to roll with the world debut of the all-new 2020 Soul, a completely new yet familiar version of Kia's beloved and award-winning urban runabout. Taking everything that helped popularize the quirky, unconventionally styled subcompact, Kia Motors poured more of its soul into nearly every inch of the vehicle, resulting in a third-generation that continues to transcend unmatched style, peppy performance, thrilling technology, and urban practicality.
To view the multimedia release go to:
https://www.multivu.com/players/English/82460510-2020-kia-soul-los-angeles-auto-show/
New subcompact SUVs Honda HR-V and Mazda CX-3 top the list of vehicles debuting this week at the 2014 Los Angeles Auto Show, says Edmunds.com, the premier destination for car shopping. The unveilings underscore the surge of interest that car shoppers have shown in compact and subcompact SUVs. Edmunds.com sales data shows that the segment has doubled in market share over the last decade.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7382851-edmunds-com-los-angeles-auto-show-small-suv-s/
Hyundai launched its first plug–in hybrid vehicle today at the North American International Auto Show in Detroit. The 2016 Hyundai Sonata Plug–in Hybrid Electric Vehicle (PHEV) is expected to travel up to 22 miles on electric power and can recharge in as little as two and a half hours with a Level 2 charger. Sonata Plug–in Hybrid will be built at the Asan, South Korea plant and will go on sale in select markets later this year.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7417751-hyundai-sonata-naias-2015/
Drivers of vehicles with good small overlap front ratings from the Insurance Institute from Highway Safety can expect to be protected well in a frontal crash involving the left corner of the vehicle. But how would the passengers sitting next to them fare in a right-side small overlap crash? A new study shows that good protection doesn’t always extend across the front seat.
The Institute conducted 40 mph passenger-side small overlap tests on seven small SUVs with good driver-side small overlap ratings. Only one of the vehicles, the 2016 Hyundai Tucson, performed at a level corresponding to a good rating, and the others ran the gamut from poor to acceptable.
The results have prompted IIHS to consider instituting a passenger-side rating as part of its TOP SAFETY PICK criteria.
To view the multimedia release go to:
http://www.multivu.com/players/English/7856251-ad-council-embrace-refugees/
Volvo Cars, the premium car maker, has announced that it will introduce Skype for Business, Microsoft’s leading collaborative productivity app, to its new 90 Series cars. Volvo Cars is the first carmaker to launch such an in-car productivity tool.
“We’ve all been there. Sitting in the car trying to join a conference call. You either fumble with or drop your phone while trying to connect or you forget the long pin code to join. It’s not the best way to start an important call in the car. On top of all that your attention is not where it should be – on the road. With the addition of Skype for Business all that goes away,” said Anders Tylman-Mikiewicz Vice President Consumer Connectivity Services at Volvo Car Group.
Skype for Business is actively used by millions of people at work around the globe. In Volvo’s 90 Series cars people will be able to view their upcoming meetings and participant details, and join meetings with one click via the large centre display.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8010151-volvo-cars-adds-skype-business-90-series/
Did you know that with NRMA Car insurance, you’re covered for anyone to drive your car?
With car insurance from NRMA you can enjoy cover for your car against accidental damage, collisions, crashes, fire, theft and even floods and storms.
Our comprehensive plus car insurance package also offers extra services such as unlimited car hire, if it’s been damaged or stolen. Cover starts from as little as $1.65 a day.
Get in touch today for more information or a car insurance quote.
http://www.nrma.com.au/car-insurance
MINI TAKES THE STATES 2018 (MTTS), the eagerly anticipated road rally for MINI owners hosted by MINI USA, kicked off this weekend from two separate locations on opposite sides of the country. Over the next five days, thousands of MINI owners will #DriveForMore to help raise money for charity partner Feeding America.
The two rally routes, each with more than 800 participants, started in Orlando, Fla., and Portland, Ore., on Saturday, July 14, and will meet in the middle at Keystone Report in Keystone, Colo., on July 20 for a weekend celebration of everything MINI. The bi-annual trek will cover more than 5,000 miles in total, traveling across America on state and county roads, stopping in 15 cities along the way.
To view the multimedia release go to:
https://www.multivu.com/players/English/8329551-mini-takes-the-states-feeding-america-2018/
The eagerly-awaited Volvo V90 was revealed today in Stockholm, Sweden. The stylish and versatile V90 is the latest in the premium car maker’s top-of-the-line 90 series sitting alongside the award winning XC90 SUV and the recently-launched S90 premium sedan.
Building on Volvo Cars’ indisputable heritage in the estate segment, that began over 60 years ago with the Volvo Duett, the new V90 takes the premium estate a clear step forward in terms of aesthetics, materials and finish, while living up to the ultimately practical nature of any true estate
“We have a very strong position in the estate segment,” said Håkan Samuelsson, president and chief executive of Volvo Cars. “In many people’s minds we are known as the definitive estate brand. While the Volvo brand today stands for more than estates, we are proud to carry forward this rich heritage with the V90.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7761851-volvo-cars-reveal-stylish-new-v90-estate/
Andrew Frankel reviews the Renault Zoe – one of a new breed of all electric cars that can truly claim to be a practical alternative to traditional fuel cars.
With ethanol, our energy future is 'Right Here, Right Now'. Over 200 plants nationwide are turning everyday abundant renewable ingredients into clean, sustainable energy.
LEARN MORE: http://www.mnbiofuels.org/
Volvo Cars, the premium car maker best known for its leadership in safety, has teamed up with three-time Pulitzer Prize-winning photographer and artist Barbara Davidson for a world-first - using the on-board safety cameras of the new Volvo XC60 to create a special collection of photographs.
This is the first time ever that a car is used as a camera by a photographer. Davidson’s collection of around 30 photographs, taken through the lenses of the XC60’s on-board safety cameras, captures life on the streets of the Danish capital Copenhagen from a completely fresh perspective.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8129151-volvo-cars-exhibition-life-city-xc60/
