Alcatel-Lucent (Euronext Paris and NYSE: ALU) will hold a live video press conference to announce a groundbreaking innovation in core networking (www.alcatel-lucent.com/rethink-the-core-network) at the company’s annual Technology Symposium 2012 taking place in Santa Clara, California May 22 – 23.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55906-alcatel-lucent-to-unveil-major-breakthrough-innovation-in-core-networking
The North American International Auto Show (NAIAS) today revealed new programs and major improvements that will make the entire show experience more convenient, and more productive for both media and auto manufacturers.
To assist journalists covering the show, the Michelin Media Center will move from the third level of Cobo Center to Michigan Hall (river level). And, to ease travel to Detroit for both media and manufacturer personnel, Delta Air Lines is offering a discount airfare program, along with travel assistance from Passageways Travel.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59256-north-american-international-auto-show-naias-new-programs-improvements
In a recent Financial Times article, “PR and news boundaries are being redrawn,” media editor Andrew Edgecliffe-Johnson turns the spotlight on the PR industry using PR Newswire’s transformation as the indicator of the increasing importance of this earned media discipline.
A recent post on Beyond PR, Evolving Media … And Evolving PR, takes a closer look at Edgecliffe-Johnson’s analysis of the changing PR business as well as PR Newswire’s CEO, Ninan Chacko’s, perspective on the emergence of content marketing, its impact on communications and the future of the business.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58545-pr-newswire-ceo-ninan-chacko-on-conversation-with-financial-times
He has been on ABC, Good Morning America and several other major tv programs. He has dedicated more the ten years of his life to helping people get into shape. So you know he knows how to get you in shape and make you stronger.
More Info : http://www.sbwire.com/press-releases/zombie-apocalypse-survival-workout-by-john-romaniello-actually-works-189417.htm
“You are a Playboy and you have extraordinary powers. You enter a rooftop party. Here’s what could happen…”
Playboy launches a super-sexy, super-charged advertising campaign for Super Playboy, its new blockbuster fragrance and body care collection. The tongue-in-cheek television, print and digital campaign plays out the epic exploits of super seducers as they take control of the night. Forget saving the world – they’re too busy seducing and having fun! Are you ready to play? PRESS TO PLAY!
To view Multimedia News Release, go to http://www.multivu.com/mnr/61946-super-playboy-new-fragrance-body-care
The much anticipated Porsche Macan compact SUV, the fifth model line for Porsche, was ceremoniously unveiled to a massive international audience during a press conference at the L.A. Convention Center in Petree Hall today. The Macan was the brightest but not the only highlight that Porsche brought to Los Angeles. The new 911 Turbo Cabriolet, 911 Turbo S Cabriolet, the Panamera Turbo S and Panamera Turbo S Executive, and the 918 Spyder also took a bow to the many journalists either as world premieres or North American debuts.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64485-porsche-macan-world-debut-at-los-angeles-auto-show-fifth-model-line
PR Newswire has released the results of its second deep dive analysis of its press release data, revealing once again that press releases that include multimedia assets garner significantly more visibility than text-only releases – up to 9.7 times more.
To view Multimedia News Release, go to http://www.multivu.com/players/English/59124-pr-newswire-visual-pr/
Since its creation in 1953, the Fifty Fathoms has been the archetypal modern diver’s watch. Sixty years later, two new models join a fabulous lineage that has earned iconic status and Blancpain has chosen to celebrate the anniversary with a dedicated exhibition and press conference.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60646-blancpain
'Out Of My Mind' is the BRAND NEW single from UK Producer & DJ Paul Rudd which will be released worldwide in October 2012. Already
getting radio airplay in Europe and the UK, this sixth single from Paul
will feature on his forthcoming album 'Sound of London' alongside
previous releases Neon Lights, Control Me, Set Me Free 2012, More
Amore, Egotastic and X-Me. For Bookings & Management - Anthony Burr anthony@burrmedia.co.uk Tel: 07549 935 196 For Pluggers - Mark Loverush mark@power.co.uk Tel: 0208 932 3030 For Press & Publicity - Brad Taylor brad@bigmachinemedia.com Tel: 0207 936 3722
How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week’s edition of Content We Love. Within this collection of content you’ll see strong headlines, compelling multimedia, catchy infographics, interesting news angles and smart storytelling – traits that are the cornerstones of effective press releases.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61570-pr-newswire-content-we-love-feature-q1-2013
Takeda today announced the launch of a new expert Report on COPD, introduced at a Takeda organised press conference on the occasion of the 2012 European Respiratory Society (ERS) Annual Congress taking place from 1- 5 September in Vienna, Austria.
The Report, entitled ‘The Shifting Paradigm in Chronic Obstructive Pulmonary Disease (COPD) Management,’ was initiated and developed by Takeda Pharmaceuticals International GmbH and is a compilation of opinion articles from a panel of key international respiratory experts, the European Federation of Allergy and Airways Diseases Patients’ Association (EFA) and COPD patients, reflecting updated guidance and research. The new expert Report was developed in response to a recent shift in emphasis in COPD management which now places future risk at equal importance to treatment of current disability. Treatment objectives are now divided into two groups: reducing symptoms and reducing risk.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56582-expert-report-on-copd-launch