Four-time Country Music Association Entertainer of the Year, Kenny Chesney, will kick-off The Salvation Army’s 122nd annual Red Kettle Campaign with a LIVE performance at Cowboys Stadium during halftime of the Dallas Cowboys Thanksgiving Day game against the Washington Redskins at 3:15PM (CT) on FOX. The nationally televised show marks the 16th year the Dallas Cowboys have helped The Salvation Army launch the campaign, which began on a San Francisco pier in 1891. Kenny’s performance will help raise awareness and millions of dollars for the Red Kettle Campaign, which collected a record $147.6 million last year. Funds will support people in need, including those still experiencing the lasting impact of Hurricane Sandy this Christmas season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58367-salvation-army-red-kettle-kenny-chesney-dallas-cowboys-thanksgiving-game
Nearly 7.5 million students (K – 12th grade) are chronically absent every school year – missing enough school to put them at severe risk of dropping out or failing to graduate. Chronic absenteeism, which is defined as missing at least 10 percent of school days in a given year, or about 18 days, affects the educational outcomes of millions of students. In order to inspire parents of 5th through 8th graders to recognize the crucial role regular attendance, even in the early years, plays in high school graduation, the U.S. Army and the Ad Council are unveiling a new series of public service advertisements (PSAs) created pro bono by advertising agency Publicis Kaplan Thaler.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58503-ad-council-boostup-high-school-dropout-prevention
Advanstar (www.advanstar.com), one of the world’s largest producers of trade shows and events, is teaming up with Stan Lee’s Comikaze Expo presented by POW! Entertainment as a strategic and operating partner to expand the Comikaze show and brand globally. The announcement was made from the floor of Licensing Expo 2012 (www.licensingexpo.com) with a video greeting from Stan Lee and ceremony with legendary horror icon Elvira, Mistress of the Dark.
“We’re committed to making this expo the largest consumer show in the world! Advanstar will help us get even more entertainment and pop culture brands to showcase their work in front of millions of fans,” said Stan Lee. “Excelsior!”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56725-advanstar-stan-lee-s-comikaze-expo-pow-entertainment-branding-partners
British-born actress Archie Panjabi, best known to millions of TV viewers as the sultry, enigmatic investigator Kalinda Sharma on the hit CBS series, “The Good Wife,” has teamed up with the humanitarian organization Rotary International to protect children everywhere by eradicating the paralyzing disease polio.
And her involvement extends beyond simply lending her name and celebrity to a cause – she has witnessed the devastation caused by polio.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61751-rotary-international-and-archie-panjabi-this-close-to-ending-polio-psa
Wilton Enterprises, the leader in cake decorating inspiration, instruction and products, is celebrating 85 years of making it easy to create amazing cakes and charming sweet treats. The Wilton story began in 1929 with one man’s passion and talent for making confectionery art, and resulted in a method of dessert decorating that today has benefited millions of people.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63568-wilton-enterprises-celebrates-85-years-of-making-cake-decorating-easy
Millions of young people across the nation will become scientists for the day tomorrow, during the fifth annual 4-H National Youth Science Day (NYSD). This annual event seeks to spark an early youth interest in science education and future careers, and to reclaim the nation’s position of leadership in scientific exploration. As part of 4-H NYSD, youth will participate in the 4-H Eco-Bot Challenge: the 2012 National Science Experiment at hundreds of local events taking place in all 50 states. (See our online event map for time and location information).
To view Multimedia News Release, go to http://www.multivu.com/mnr/58326-4-h-national-youth-science-day-nysd-eco-bot-challenge
Approximately one-third of teens may be missing annual checkups according to data from the US Department of Health and Human Services and the US Census. Teens often encounter social, emotional, and physical issues that may include eating disorders and obesity, substance abuse, and sexually transmitted infections. While experts agree that teens should get annual medical checkups to be screened for health risks and discuss important health-related matters, perceptions exist that may contribute to millions of teens missing out on yearly visits. To better understand perceptions about teen health, the National Foundation for Infectious Diseases (NFID), in collaboration with, and with support from Pfizer Inc, conducted a national survey, fielded by Harris Interactive, of more than 2,000 parents of teens, teens, and healthcare professionals.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60287-nfid-myteenhealth-survey/
Actress and multi-platinum recording artist Selena Gomez will perform LIVE at AT&T Stadium during halftime of the Dallas Cowboys game against the Oakland Raiders on Thanksgiving Day, November 28, which kicks off The Salvation Army’s annual Red Kettle Campaign. The halftime performance marks the 17th year the Dallas Cowboys have partnered with The Salvation Army to launch the campaign, which raises millions of dollars throughout the holiday season. Last year, the Red Kettle Campaign collected $148.7 million. Donations help provide meals and shelter for families in need and Christmas toys for millions of children, among numerous other social services.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63223-123rd-salvation-army-red-kettle-campaign-selena-gomez-dallas-cowboys
Do you have what it takes to prepare millions of preschoolers for their day? Sprout®, the 24-hour preschool network, is giving aspiring actors and fans the opportunity to audition for the role of live morning show host with its launch of Sprout’s Host Hunt – a national competition to find the next great preschool TV host.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62645-pbs-sprout-host-hunt-live-children-s-morning-show-nationwide
Chic Outlet Shopping®, the Collection of luxury outlet Villages by Value Retail, launched its ‘(RED) Is The New Black’ campaign on 1 February, which promises to be a vibrant celebration of all things coloured red for the month of February. Chic Outlet Shopping® has partnered with (RED) with the goal of raising €100,000 towards the fight to help deliver an AIDS FREE GENERATION by 2015. Founded by Bono and Bobby Shriver, (RED) partners with the world’s most iconic brands and organisations to bring millions of people into the global fight against AIDS.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58688-chic-outlet-shopping-red-is-the-new-black-campaign
Across the world millions of Mary Kay Independent Beauty Consultants, their customers, corporate employees and brand lovers will mark the golden anniversary and founding day of iconic beauty company Mary Kay.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63338-mary-kay-celebrates-50-anniversary-top-selling-beauty-company
What could distract die-hard fans from the big game? The same thing captivating millions of readers worldwide: the #1 international bestselling Crossfire series by Sylvia Day. Necessary roughness and play-by-play scoring included. Intensely romantic, darkly sensual and completely addictive, the Crossfire series will take you the end zone… and beyond. http://bit.ly/daybooks Share the Big Game! Romance, Comedy, Media
