The NASCAR Foundation today announced “NASCAR Unites,” an industry initiative led by The NASCAR Foundation that creates an opportunity for NASCAR fans, drivers, teams, tracks, sponsors and more to unite to improve the lives of children across the nation. NASCAR Unites engages the sport in a collaborative effort to support children’s causes through fundraising, volunteering, sharing inspirational stories and unifying to make a difference.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nascarfoundation/49777/
Remember the old refrain, �All work and no play makes Jack a dull boy?� Who wants to be dull? Coca-Cola, the National Park Foundation and renowned medical/diet expert Dr. Ian Smith want you to add a little fun into your life by making playdates in the parks for you and your family this summer. The �America Is Your Park� campaign launches today to encourage millions of Americans to be active outdoors and to cast a vote for their favorite park to win a $100,000 recreation grant made possible by Coca-Cola�s Live Positively initiative.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/coca-cola/45291/
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ChildObesity180 today launched a new initiative, the Active Schools Acceleration Project (ASAP), in the continuing effort toward reversing the trend of childhood obesity. Because of their strong support for Let’s Move!, her initiative to solve the problem of childhood obesity within a generation, First Lady Michelle Obama encouraged participation in the competition with a new video message.
ASAP, in a commitment with The Partnership for a Healthier America (PHA), is conducting a national competition to identify and reward the most creative, impactful, and scalable school-based programs and technological innovations that promote physical activity for children. The contest will award a total of $500,000 in prizes, with individual awards of up to $100,000. In addition to monetary awards, top winners will advance to participate in funded pilot studies aimed at expanding both reach and impact.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54594-childobesity180-innovation-in-physical-activity-competition-for-let-s-move
Skype today announced the launch of International Technology Upgrade Week (ITUW), a global initiative joined by Norton by Symantec and TomTom to encourage consumers to regularly download free software updates to their computers, smartphones and tablets and other portable devices, like GPS units. The prime focus of International Technology Upgrade Week is to directly address consumers’ concerns and educate them on the value of keeping their software up to date, especially when many updates are free.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56965-skype-norton-tomtom-invite-consumers-to-update-software-for-free
This weekend, more than twenty celebrated emerging contemporary artists transformed ordinary features of North 6th street in Brooklyn (Williamsburg), New York, into an extraordinary immersive and participative experience as part of ABSOLUT’s Open Canvas initiative. From wind art to crocheted fence tapestries and digital projections, the co-created interactive art exhibition celebrates the first iteration of ABSOLUT’s TRANSFORM TODAY™ global campaign, a movement inspiring creative risk-taking amongst today’s creative class.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62253-absolut-open-canvas-initiative-interactive-art-exhibition-brooklyn
For the third consecutive year, State Farm and Major League Baseball (MLB) are rallying fans to swing for the fences to benefit outstanding charitable organizations. Fans can support causes that make a difference in communities across the nation through the Go to Bat program, an online, charitable giving initiative driven by a commitment State Farm makes to helping communities “get to a better state.” Fans can win a VIP trip for two to the 2012 World Series in addition to winning an $18,000 donation to the charity they choose to support.
Starting today, fans are invited to visit www.statefarm.com/gotobat and play the State Farm Go to Bat game.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57077-state-farm-major-league-baseball-mlb-go-to-bat-charity-world-series
Tigers are in trouble, and National Geographic photographer Steve Winter is on a one-man mission to address the plight of this magnificent cat—while there’s still time. Together with Panthera, the world’s largest nonprofit organization dedicated to saving big cats, and its Tigers Initiative, Winter reveals a decade worth of stunning images and stories of tigers in their world. Learn more about this book here, http://bit.ly/1beSbKH Non-Fiction, Photography
General Mills and Häagen-Dazs today announced an initiative designed to foster greater economic vitality for smallholder vanilla farmers in Madagascar and ensure the availability of high quality vanilla for future generations.
Häagen-Dazs, the world’s leading brand of super-premium ice cream, with the General Mills Foundation, will invest $125,000 over two years to benefit villages in Madagascar’s Sava region, home of the world’s highest quality vanilla. The commitment builds upon General Mills century-long history of working closely with farmers around the world to promote sustainable agriculture.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60422-general-mills-haagen-dazs-vanilla-sourcing-small-farmers-madagascar
Lexmark International, Inc. (NYSE: LXK) today announced its positioning in the Leaders quadrant by leading industry analyst firm Gartner, Inc. in their “Magic Quadrant: Managed Print Services Worldwide” report.
In the Gartner Magic Quadrant report, Lexmark was evaluated on “completeness of vision” as well as its “ability to execute.” According to Gartner, “Leaders provide MPS to a wide range of customers, including the largest and most geographically dispersed, so they must demonstrate a truly global reach. They must demonstrate not only the skills to deliver today’s MPS, but also the understanding, initiative and resources to prepare for tomorrow’s MPS. Leaders characteristically augment the full scope of MPS with a wide range of added-value services. As a result, they are frequently shortlisted by large and midsize customers.”
To view Multimedia News Release, go http://www.multivu.com/mnr/48243-lexmark-managed-print-services-gartner-mps-magic-quadrant
The Ad Council is joining forces with BAM! Body and Mind and KIDZ BOP to premiere The Greatest Action Movie Ever (G.A.M.E), a kid-targeted film offering fun ways to channel the inner action hero and take steps towards a more active and nutritionally-balanced lifestyle. Starring Ryan Ochoa of the hit Disney XD series Pair of Kings, the first half of the six-minute long G.A.M.E. film will premiere on Sunday, April 14 on Disney XD as part of Disney’s Magic of Healthy Living, an initiative that inspires kids and families to lead healthier lifestyles. Audiences will then be directed to Centers for Disease Control and Prevention’s BAM! Body and Mind website, BAM.gov, to see the second part of the film and access additional health-related resources. The full-length film will also be featured on KIDZBOP.com and Disney.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61182-ad-council-mccann-bam-kidz-bop-help-fight-childhood-obesity
Kate Hudson, Kay Krill, ANN INC.‘s President and CEO, and Monica Mishra, one of the 2012 ANNpower Fellows and 2013 Project Grant Winner were in New York City to speak at the Clinton Global initiative 2013 Annual Meeting. They spoke at one of the commitment sessions called LESSONS FROM THE FRONT LINES OF WOMEN’S LEADERSHIP specifically on:
