60 years, countless stories. As PR Newswire celebrates 60 years of press release distribution and multimedia engagement, the focus remains on the future of communications.
With the rapid evolution of technology and a changing communications landscape, public relations and marketing professionals must rethink their strategies. These shifts require a multi-faceted approach that capitalizes on digital, social and mobile to cut through the noise and generate buzz in the market.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7223831-pr-newswire-60th-anniversary/
LG Chem, la division chimie de LG Group, a signé un partenariat de distribution exclusif pour la France et la Belgique avec Laboderm - filiale de Novomed Group spécialisée en dermatologie et médecine esthétique - pour la distribution de sa gamme YVOIRE, génération innovante de produits de comblement injectables à base d’acide hyaluronique (AH) réticulé d’origine non-animale.
La gamme YVOIRE révolutionne l’offre des produits de comblement. Sa technologie exclusive « HICE » (High Concentration Equalized) se caractérise d’un côté par un haut poids moléculaire pour un effet plus durable et une plus forte élasticité, et de l’autre par une très faible concentration d’agent réticulant BDDE (Butyl Diglycidyl Ether), garantissant plus de sécurité. Au total, sa composition résulte en des produits homogènes, faciles à injecter (fluidité et régularité) et plus résistants à la dégradation enzymatique.
La gamme se décline en trois catégories de produits (« Classic », « Volume », « Contour ») avec ou sans lidocaïne (pour plus de confort), offrant aux praticiens de larges possibilités d’interventions personnalisées selon les patients.
To view the multimedia release go to:
https://www.multivu.com/players/fr/8392651-lg-chem-laboderm-distributeur-yvoire/
MultiVu, PR Newswire’s multimedia and broadcast production and distribution group, has restructured their Public Service Announcement services and launched a digital distribution platform for PSAs. The newly created web portal, www.psaroom.com will provide PSA Directors with the convenience and ease of downloading PSAs right from their desktops.
This platform creates a virtual one stop shop for PSA Directors. On it, they will be able to preview PSA videos, download HD Broadcast Quality digital PSA files, as well as receive all supporting campaign collateral materials like PSA Director Letters and Tax Exempt Certification. All PSA material and videos will be available within a user friendly web interface, making it a go to resource for PSA Directors and Broadcast outlets nationwide.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7489551-multivu-digital-distribution-platform-psa/
Tempur Sealy announced today the debut of Cocoon™ by Sealy, the company’s new offering in the below-$1,000 e-commerce space. Made with the high-quality materials that consumers expect from Sealy, Cocoon by Sealy is sold exclusively online at CocoonBySealy.com and delivered in a box directly to consumers’ doorsteps. A queen Cocoon by Sealy mattress sells for $849, including free shipping.
“Tempur Sealy is committed to having high-quality products available wherever and however consumers want to shop,” said Scott Thompson, Chairman, President and Chief Executive Officer of Tempur Sealy.
“Cocoon by Sealy is a logical extension of our family of products. We have products that serve just about every consumer need and at just about every price point,” Thompson added. “We entered this specialized distribution channel because we knew we could provide a product that meets the needs of this target consumer, is superior to the competition and consistent with our Sealy brand promise of quality and value.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7778651-cocoon-by-sealy-launch/
A volunteer team from GAC Motor’s wetland ambassador program (“the Program”) has successfully concluded the July tour to Sanjiangyuan National Nature Reserve (SNNR), where they travelled to the Donggi Conag Lake to conduct biodiversity survey with ecologists from World Wildlife Fund (WWF).
In the three-day field survey, the team joined by media representatives documented the distribution and number of plateau wildlife species such as goa, bharal and yellow-billed teal and observed the plantation, hydrography, atmosphere and sunlight. The data will be used to evaluate habitat conditions and threat levels to help make future conservation plans.
To view the multimedia release go to:
https://www.multivu.com/players/English/8150351-gac-motor-sanjiangyuan-conservation/
Huawei today unveiled its 2015-2016 Digital inCloud Program which aims to connect global carriers and partners to build up a digital ecosystem. Launched at the 2015 Innovation & Transformation Summit, the solution will facilitate: ease of distribution and trade between consumer, carriers, and partners of digital products/services. This facilitation will be achieved through improved content aggregation, better management of local and global digital content.
To view the multimedia release go to:
http://www.multivu.com/players/English/7671651-huawei-launch-digital-incloud-program/
PR Newswire has successfully integrated media targeting, distribution, monitoring, reporting and ROI results into its Agility platform, providing users with an improved workflow and more comprehensive results. These are the latest updates as part of PR Newswire’s overall development strategy to make consistent enhancements to the Agility platform, driven almost exclusively by customer feedback.
To view the Multimedia News Release, go to http://www.multivu.com/players/uk/7469751-agility-platform-enhancements/
Today, the newly-developed Body Volume Indicator (BVI)™ was revealed as a modern day measure of body composition and weight distribution following a 10-year collaboration with Mayo Clinic experts who led extensive research on fat distribution, the importance of fat assessment and the limitations of the current standard of Body Mass Index (BMI). In conjunction with the development of BVI, BVI America LLC, a subsidiary of 3D measurement pioneer Select Research, announced the launch of the revolutionary BVI Pro tablet application, which will provide an easily accessible and affordable means for the professional community to use the new BVI measurement in everyday clinical use to assess health risks.
The potential benefits of using Body Volume as a new indicator of risks were presented on April 27 by Mayo Clinic researchers, BVI America and the University of Westminster. It draws on 10 years of rigorous research, testing and validation using several potential Body Volume indices. Now BVI, calculated as a ratio between total volume and abdominal volume, can be used as a supplement to the current measurement standard of BMI, which is based solely on height and weight. BVI is considered to be a more precise means of estimating weight distribution and the fat around the organs, which is not visible to the human eye and can lead to serious health conditions, such as diabetes and heart disease. The medical and professional community at large is invited to contribute to the continued development of BVI by downloading and using the BVI Pro tablet application with their patients and clients; anonymous data collected will be analyzed by Mayo Clinic, whose research and validation of BVI will continue.
To view the multimedia release go to:
https://www.multivu.com/players/English/8093051-bvi-america-body-volume-app-health-fitness/
Clayton, one of the largest American builders of manufactured and modular homes, utilizes an internal supply chain management system, known as Clayton Supply, that allows the company to lower costs and pass those savings on to home buyers.
Through its network of facilities that both manufacture and distribute building materials, Clayton is able to offer quick inventory turnaround at reduced costs to its own home building facilities, thereby offering homes at affordable prices to families across America.
Clayton Supply facilities are located across the country and include operations that manufacture vinyl, insulated windows, gypsum wallboard, trusses, cabinets, moldings and much more. In addition to manufacturing its own materials, Clayton Supply also purchases building materials in bulk, moving those materials through a network of regional distribution centers that are strategically located to support its own home building facilities.
To view the multimedia release go to:
https://www.multivu.com/players/English/7716457-clayton-supply-affordable-home-prices
https://youtu.be/ZEFQPyV8vt4 Technology poses challenges to just about every industry. This includes things such as the newspaper industry coping with a shift from print to digital products, or the music industry moving to web-based distribution models, versus the now-antiquated record store. Make no mistake: new technology is a great thing that generally makes life easier. But it’s also important to remember that these new innovations aren’t always problem-free.
Euro Media Group, Europe’s leading provider of broadcast facilities and services, today launched EMG Content Services, a new brand that brings together its video processing and management solutions, Video On Demand (VOD) and Over The Top (OTT) services. EMG Content Services takes its customers through the entire video ecosystem, beginning with the creation of customised video content through distribution, monetisation and data collection and analyse, for them to optimise their reach and maximise the impact of their campaigns.
Working at the intersection of marketing, content and technology EMG Content Services aims at bringing the largest range of services for video content with a high degree of optimisation and flexibility for its customers, to allow them to enhance their role in the value chain.
EMG Content Services addresses all industries for which video plays an important role. With video communication increasingly replacing text, many organisations are progressively adopting video content, creating new opportunities for EMG Content Services.
To view the Multimedia News Release, go http://www.multivu.com/players/uk/7552451-emg-video-content-services-launch/