Last night (Wednesday, Dec. 6), the Las Vegas Convention and Visitors Authority (LVCVA) debuted the first and only destination virtual reality art program, Vegas: Alter Your Reality (VAYR). The event took place at Wynwood’s Zadok Gallery during Miami Art Week with The Venetian Las Vegas. Powered by Samsung Gear VR, the VAYR installation will be free and open to the public, Dec. 7 - 9 from 1 - 9 p.m. daily.
“Capturing Las Vegas in photos and videos never tells the whole story, which is why we created the first-ever destination VR art program,” said Cathy Tull, senior vice president of marketing at the LVCVA. “By debuting at Miami Art Week, we are able to showcase creative technology to remind visitors of the adventures and experiences that await them in Las Vegas.”
An innovative marketing concept that unites virtual reality and technology with art and travel, VAYR showcases Las Vegas in a unique and artistic way by featuring the work of five international artists including: Adhemas Batista, Brazil; Beeple, U.S.; FAFI, France; INSA, U.K.; and Signalnoise, Canada.
To view the multimedia release go to:
https://www.multivu.com/players/English/8231651-las-vegas-alter-your-reality/
Through his career, 14-time World Swimming Champion and 11-time Olympic Medalist, Ryan Lochte would spend hours shaving his body before his most important swim meets. Typically, competitive swimmers shave to reduce drag in the pool, a drag that translates to added seconds, meaning the difference between placing in a heat and medaling in a competitive meet. But this year, things are different. Ryan has put down the razor to become global brand ambassador for Syneron Candela’s Gentle Laser Hair Removal system, the #1 professional Laser that permanently reduces unwanted hair.
Syneron Medical Ltd. a global leader in aesthetic medical devices, today announced Ryan Lochte, World Champion Swimmer, will serve as brand ambassador for Syneron Candela’s award-winning, Gentle Laser Hair Removal systems in a series of international print and digital advertisements. Creative assets for the campaign, developed by McCann Erickson, will appear across print, digital and social channels. Lois Paul and Partners, working in tandem with Fleishman Hillard, will lead public relations and content creation for the campaign.
To view the multimedia release go to:
http://www.multivu.com/players/English/7781151-ryan-lochte-ambassador-syneron-candela/
Whirlpool Corporation is celebrating the conclusion of its first-ever Global Habitat Build Project -- a project which engaged more than 200 Whirlpool Corporation employee volunteers in 14 Habitat for Humanity home build projects in eight countries. The project was coordinated to recognize the many contributions of the company’s former CEO, Jeff Fettig, who stepped down as CEO on October 31 of this year, and to celebrate the 17-year partnership between Habitat for Humanity International and Whirlpool Corporation.
“What better way to recognize the standard of giving back set by our Chairman and former CEO, Jeff Fettig, than to collectively build homes around the world in his honor,” said Jeff Noel, the corporate vice president of communications & public affairs for Whirlpool Corporation. “At the same time, we’re celebrating our long-standing relationship with Habitat for Humanity. Jonathan Reckford, CEO of Habitat for Humanity International, gave his time to hammer nails alongside our employees, honoring our collaborative work building homes and positively impacting society for nearly two decades.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8219351-whirlpool-celebrates-global-habitat-build-project/
At the 2018 New York International Auto Show today, Kia Motors America (KMA) unveiled the refreshed 2019 Sedona, revealing a more refined minivan that maintains the same functional convenience with ample passenger space and cargo, albeit with more style, technology, and amenities. Wearing newly designed front and rear fascias, the Sedona now sports a similar design language utilized on some of the newer models in Kia’s lineup, while a new available rear-seat entertainment system along with other convenience features keep the Sedona’s tech roster up-to-date. In addition, the Sedona’s tried and true 3.3-liter V6 can now be paired with an 8-speed automatic transmission.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246053-kia-2019-sedona-new-york-international-auto-show/
The 29-day 15th West Lake International Expo Hangzhou, China, which is co-organized by the China National Tourism Administration, General Administration of Sport of China and Zhejiang Provincial Government and hosted by Hangzhou Municipal Government, will kick off on October 12.
This year’s West Lake Expo will focus on promoting economic and technological developments. Building on the success of the Economic Cooperation Conference last year, the expo further expands its depth and breadth by integrating economic and technology-related resources and events with focus on a series of themed programs.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62841-15th-west-lake-international-expo-hangzhou-china
Kia Motors America (KMA) today unveiled the completely redesigned Kia K900 sedan at the 2018 New York International Auto Show, establishing a new standard for luxury. The all-new second-generation model combines a dignified and sophisticated exterior design, a beautifully crafted cabin of premium materials, and performance characteristics that befit a world-class flagship sedan. Reimagined in every way, the K900 brings with it an array of new systems and safety features, making it the most technologically advanced Kia ever.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246055-kia-2019-k900-new-york-international-auto-show/
Today, Brother International Corporation, the leader in laser printing in the small office, home office market, announced its newest line of monochrome laser printers and all-in-ones. From work-from-home-warriors and small-office-heroes to trusted school administrators and busy medical practices, Brother has a proven track record of providing the most reliable printer solutions on the market, and today the best got even better.
The new lineup includes five printers and four all-in-ones to address the evolving needs of the busy home or small office, including the first Brother XL Extended Print laser models that include up to two years of toner in the box. Printers in the new lineup offer fastest-in-class print speeds, high-quality prints, and superb reliability, all while keeping budget in mind.
To view the multimedia release go to:
https://www.multivu.com/players/English/8253851-brother-monochrome-laser-printers-all-in-one/
Today at the North American International Auto Show, Kia Motors America (KMA) hosted the global debut of the all-new 2019 Forte which enters its third generation with a more sophisticated design and desirable features that transforms one of Kia’s best-selling vehicles into something more than a compact car meant for getting people from one point to another. Thanks to a number of improvements, Forte now offers drivers a higher level of comfort, fuel efficiency and advanced driver assistance technologies that are aimed to make the journey – whether a short commute or long haul – a more rewarding and decidedly upscale experience.
To view the multimedia release go to:
https://www.multivu.com/players/English/8246051-kia-2019-forte-north-american-international-auto-show/
Data presented today at the World Diabetes Congress of the International Diabetes Federation (IDF) show that adults with type 2 diabetes achieved improved glycaemic control, significantly lower rates of overall and nocturnal confirmed hypoglycaemia for the full trial period, and a significantly lower rate of severe hypoglycaemia during the maintenance period (defined as week 16 onwards) with Ryzodeg® compared to biphasic insulin aspart 30, both administered twice-daily1.
Ryzodeg® is the first combination of two distinct insulin analogues, Tresiba® (insulin degludec), the once-daily basal insulin with an ultra-long duration of action, and the well-established mealtime insulin NovoRapid® (insulin aspart), in the ratio of 70% and 30%, in one pen for people with type 2 diabetes2-4.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64158-ryzodeg-improved-glycaemic-control
Carlsberg is celebrating its unique history with the re-launch of six of their its vintage labels, each telling a story of how the Danish beer company has been a first-mover in everything from long beards to international shipping.
From the creators of the pH scale and the first pure brewer’s yeast, the company that donates significant proportions of its earnings to support science, art and culture through the Carlsberg Foundation, and the company for whom phrases like “Open-Source” and “Corporate Social Responsibility” were part of the vocabulary centuries ago…
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7526351-carlsberg-worlds-best-labels/
The welcome address at this year’s Forum was delivered by Sergei Prikhodko, Deputy Prime Minister of the Russian Federation, Chief of Staff of the Government of the Russian Federation and Chairman of the Organizing Committee of the St. Petersburg International Economic Forum.
The Forum programme was unique in both scope and the subjects covered by a total of over 150 events.
This year, a new approach was taken to forming the interesting programme, involving the expert community.
According to the participants, “the discussions were more substantive, direct and open and the ideas expressed at the sessions will undoubtedly be of use in their work going forward”.
A group of our experts worked at all the events, the outcome of which will be a selection of proposals on the results of the business programme for presentation to the President of the Russian Federation.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7559951-st-petersburg-economic-forum/
International research led by University College London (UCL) as part of the ‘Cities Changing Diabetes’ partnership programme challenges current scientific understanding of the rapid rise of diabetes in cities. The findings suggest that in cities around the world, social and cultural factors play a far more important role in the spread of the epidemic than previously thought.
More than two thirds of the world’s 400 million people with diabetes live in urban areas.1,2 The year-long study for Cities Changing Diabetes, a unique public-private-academic partnership, sought to better understand what makes people vulnerable to type 2 diabetes in cities in order to inform solutions for one of the most pressing modern-day public health challenges. To explore this complex issue, more than 550 interviews were undertaken with at-risk and diagnosed people in five major cities – Copenhagen, Houston, Mexico City, Shanghai and Tianjin.
“By largely focusing on biomedical risk factors for diabetes, traditional research has not adequately accounted for the impact of social and cultural drivers of disease,” says David Napier, Professor of Medical Anthropology, UCL. “Our pioneering research will enable cities worldwide to help populations adapt to lifestyles that make them less vulnerable to diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7690951-study-rethink-rise-diabetes-in-cities/