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Through his career, 14-time World Swimming Champion and 11-time Olympic Medalist, Ryan Lochte would spend hours shaving his body before his most important swim meets. Typically, competitive swimmers shave to reduce drag in the pool, a drag that translates to added seconds, meaning the difference between placing in a heat and medaling in a competitive meet. But this year, things are different. Ryan has put down the razor to become global brand ambassador for Syneron Candela’s Gentle Laser Hair Removal system, the #1 professional Laser that permanently reduces unwanted hair. Syneron Medical Ltd. a global leader in aesthetic medical devices, today announced Ryan Lochte, World Champion Swimmer, will serve as brand ambassador for Syneron Candela’s award-winning, Gentle Laser Hair Removal systems in a series of international print and digital advertisements. Creative assets for the campaign, developed by McCann Erickson, will appear across print, digital and social channels. Lois Paul and Partners, working in tandem with Fleishman Hillard, will lead public relations and content creation for the campaign. To view the multimedia release go to: http://www.multivu.com/players/English/7781151-ryan-lochte-ambassador-syneron-candela/

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http://kingii.com/ Kingii Wearable Your companion in and around water Kingii is the water safety wristband for all those who love water! If you need help to stay afloat, pull the lever and an airbag will pull you to the surface. Kingii is lightweight and can be worn in and around water. You can reuse Kingii by replacing the CO2 cartridge inside. If you love swimming, surfing and the water, you will love Kingii.

Peaceful Little Swimming Hole

Why I will never swim in a murky river or lake