Larry Tee & Princess Superstar have joined New York forces to bring you Licky. With that remix from Herve.
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The Pick A Powder Campaign Launches Its Funniest Video Yet – 6-foot-6 Trace Adkins Trying to Get Into Richard Petty’s No. 43 Stock Car
Memphis, TN/Concord, NC – Country music superstar Trace Adkins, and racing legend and NASCAR Hall of Famer Richard Petty are at it again. The humorous rivalry videos where they are shown in each other’s world are now appearing online as part of the Pick A Powder Program. The one launching this week shows 6-foot-6 Trace attempting to get into Richard Petty’s No. 43 stock car. Since the campaign started, they have been going back and forth with each other on Facebook and in videos, all in an effort to get the most fans on their team and to show they experience more pain than the other.
BC Powder and Goody’s Headache Powders, the brands Adkins and Petty represent, are going head-to-head in an online contest. The BC and Goody’s “Pick A Powder” campaign plays off the fierce and generational loyalty users have to either Goody’s or BC. Both Adkins and Petty will try to get their fans around the country to pick their team to support: Team Richard for Goody’s and Team Trace for BC on www.pickapowder.com. The man who gets the most fans to join his team will get to see the other “perform” LIVE at the Goody’s 500 in Martinsville, Va. next spring. The campaign will feature a charity component with a donation being made to the Wounded Warrior Project on behalf of Adkins and BC, and Victory Junction Camp for seriously ill children on behalf of Petty and Goody’s.
Starting in November, fans of BC and Goody's Headache Powders and country music superstar Trace Adkins and racing legend Richard Petty, will have another opportunity to help honor and empower wounded service members as well as children with chronic medical conditions. Utilizing the power of Facebook, fans can go to BC and Goody's Facebook pages to help raise funds for Wounded Warrior Project (WWP) and Victory Junction. For every BC or Goody's page
At the Goody\\\\\\\'s Fast Relief 500 at Martinsville Speedway in Virginia, the friendly rivalry between racing legend and Goody\\\'s spokesman Richard Petty, and country music superstar and BC Powder spokesman Trace Adkins, got serious for two very good causes. Victory Junction, chosen by Petty, and Adkins\\\\\\\' chosen charity, Wounded Warrior Project, each received a donation of $50K from the powder brand they represent. Last year, BC and Goody\\\\\\\'s launched their joint Pick A Powder Campaign (www.pickapowder.com) to see which powder is the fastest at getting rid of pain. While the rivalry led by their respective spokesmen remains neck and neck, today\\\\\\\'s truce resulted in a total donation of $100,000.
The lucky audience invited to attend a special sneak preview of KATY PERRY: PART OF ME at the Apollo West End in London on Thursday, 7th June, was given an added surprise when the pop superstar turned up in person to introduce her new 3D feature.
Completely unaware of Katy’s appearance in advance, the awe-struck crowd cheered and applauded enthusiastically as she made her way into the auditorium, where she also took time to hand out 3D glasses and popcorn to her eager audience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56542-paramount-pictures-katy-perry-part-of-me
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For the first time ever, an orchestrated stampede of more than 40 horses stopped all traffic on a portion of the famous Las Vegas Strip as Shania Twain marked her arrival into Las Vegas by making a grand entrance via horseback to her new home at The Colosseum at Caesars Palace. Fans and visitors lined the street in front of the iconic Caesars Palace fountains to welcome Shania as The Colosseum’s newest resident artist. With Shania’s hits “Man, I Feel Like A Woman” and “Still The One” taking over the Strip, the international superstar showed the world that she is ready to rock the Las Vegas stage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58892-shania-twain-at-the-colosseum-at-caesars-palace-in-las-vegas-still-the-one
WWE Superstar John Cena can add another notch to his WWE Championship title, this time knocking Fred Flintstone® out of the ring, off of the box, and out of TV commercials. Post Fruity Pebbles is expanding its existing partnership with WWE and Cena, through the launch of two new TV commercials, a photo app, and an on-pack giveaway. Previously, John Cena appeared as a “Pebble-ized” character on special boxes of Fruity and Cocoa Pebbles, and now he’s back for more.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62161-post-fruity-pebbles-connects-fans-with-wwe-champion-john-cena
Superstar model, producer, television host and designer Heidi Klum unveiled her secret to strong, beautiful hair last year with the launch of CLEAR SCALP & HAIR BEAUTY THERAPY™, and is now asking women everywhere to join her in the 7 Day Scalp & Hair Challenge for stronger, more beautiful hair in 7 days.
From frequent red carpet appearances to countless hours on set at photo shoots, Klum goes through rigorous daily styling that really takes a toll on her scalp and hair. To nourish her scalp for stronger, more beautiful hair, and to gear up for her next big event, Klum turned to the 7 Day Scalp & Hair Challenge. As part of the challenge, Klum is using CLEAR SCALP & HAIR BEAUTY THERAPY™ shampoo and conditioner daily before styling.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60396-clear-scalp-and-hair-beauty-therapy-heidi-klum-seven-day-challenge
People are buzzing about the brand-new collaboration released this week from music superstar Nelly and Buzz the Bee, the iconic Honey Nut Cheerios® character. Honey-loving musician Nelly features Buzz in a fun, danceable remix of his hit song ‘Ride Wit Me,’ that has people saying “Must be the Honey!”
To view Multimedia News Release, go to http://www.multivu.com/mnr/62956-general-mills-honey-nut-cheerios-spread-the-honey-nelly-and-buzz
What works up a thirst more than one William Levy? Try six! The seduction begins today as Pepsi NEXT®, the only cola to deliver real cola taste with 60% less sugar, and Levy debut the “Wheel of Levy,” the brand’s latest mission to get America to Drink it to Believe it. The actor flexes his acting muscles to showcase six versatile personas in hot pursuit of one united goal — to get America to try a Pepsi NEXT – for free.
Simply visit WheelofLevy.com to spin the “Wheel of Levy,” decide on which Levy compels you to give into the unbelievable taste of Pepsi NEXT and register to receive a 2 Liter of Pepsi NEXT. And don’t worry; there is a Levy for everyone.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60686-pepsi-next
