The Ad Council and the Department of Homeland Security’s Federal Emergency Management Agency (FEMA) announced the launch of a new public service advertisement (PSA) to raise awareness about the importance of being prepared for emergencies. While the PSA targets all communities, We Prepare Every Day is the first in a series of videos that aim to deliver a strong preparedness message by showing people with disabilities taking charge to prepare themselves and their families for emergencies.
The PSA provides equal access to all viewers and includes open captioning, a certified deaf interpreter, and audio description for viewers who are blind or have low vision.
The launch of the PSA coincides with the 25th anniversary of the Americans with Disabilities Act (ADA) on July 26, 2015. The ADA prohibits discrimination and ensures equal opportunity for people with disabilities in employment, state and local government services, public accommodations, commercial facilities, transportation and telecommunications. The ADA guarantees the civil rights of more than 56 million Americans.
To view the multimedia news release visit http://www.multivu.com/players/English/7576951-fema-ad-council-emergency-preparedness/
A recent Federal Emergency Management Agency (FEMA) survey found that nearly 60 percent of American adults have not practiced what to do in a disaster by participating in a disaster drill or preparedness exercise at work, school, or home in the past year. Further, only 39 percent of respondents have developed an emergency plan and discussed it with their household. This is despite the fact that 80 percent of Americans live in counties that have been hit with a weather-related disaster since 2007, as reported by the Washington Post. With the number and severity of weather-related disasters on the rise, the America’s PrepareAthon! is an opportunity for individuals, organizations, and communities to take action to prepare for specific hazards through group discussions, drills, and exercises.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500251-fema-national-prepareathon/
More than 40 U.S. states have some potential for earthquakes. To increase earthquake preparedness, the Federal Emergency Management Agency (FEMA) encourages all Americans to participate in the Great ShakeOut Earthquake Drill happening on Thursday, October 15, at 10:15 a.m. local time.
“Residents in California aren't the only ones threatened by the potential of a catastrophic earthquake,” said FEMA Administrator Craig Fugate. “From the Cascadia subduction zone in the Pacific Northwest to the New Madrid seismic zone in the South and Midwest, millions of Americans live and travel to areas that can be impacted by a major earthquake. All of us - regardless of where we live - should be prepared by knowing what to do: drop, cover, and hold on.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7607931-fema-national-prepareathon/
Der neue MINI übernimmt den Führungsanspruch des Originals im Premium-Segment der Kleinwagen von seinem Vorgänger und untermauert ihn mit deutlichen Fortschritten in allen für Fahrspaß, Qualität und Individualität relevanten Bereichen. Sein evolutionär weiterentwickeltes Design signalisiert den gereiften Charakter des neuen Modells, der unter anderem durch signifikante Optimierungen in den Bereichen Raumangebot, Sicherheit, Ausstattung, Material- und Verarbeitungsqualität sowie Sportlichkeit und Fahrkomfort zum Ausdruck kommt. Die mit der Neuauflage des MINI verbundene Aufwertung der Produktsubstanz resultiert unmittelbar aus der Entwicklungskompetenz der BMW Group und fällt umfangreicher aus als jemals zuvor in der Geschichte der Marke. Eine neue Motorengeneration steigert Fahrspaß und Effizienz, die Auswahl innovativer Fahrerassistenzsysteme wächst ebenso wie das Infotainment-Angebot von MINI Connected. LED-Scheinwerfer, das MINI Head-Up-Display, der Emergency Call und der MINI Connected XL Journey Mate mit Real Time Traffic Information sind weitere zuvor nur in höheren Fahrzeugsegmenten verfügbare Highlights im Ausstattungsprogramm, die den Premium-Charakter des neuen MINI unterstreichen.
In an effort to learn more about driver
inattention, one of the biggest killers on WA roads, RAC created the
world's first Attention Powered Car -- a car that goes when you're
paying attention and slows when you're not. On the final
leg of our road trip, we visited Narrogin in the Wheatbelt, which is
also often dubbed by emergency services as the 'accident belt'. Here,
single vehicle crashes with young drivers behind the wheel are
particularly high, so we wanted to see if inattention was part of the
problem. Our first driver, Shawn, took the Attention
Powered Car and few mates around town. Not surprisingly, his mates
proved to be a distraction, as well as thinking about his girlfriend
and sadly, friends lost on the road. Next up was Speedway Driver Coby.
She performed well on the open road, but had plenty inattention moments
to match. Perhaps most telling though, was her insight into the minds
of many drivers who even after being made aware of their limitations,
aren't likely to change behaviour. Check out the video to
see the Attention Powered Car on the road and how our drivers
performed. Plus, follow the journey, watch all webisodes from our
journey and keep up-to-date with what we have planned next by visiting
forthebetter.com.au
Parking crashes usually don’t result in serious injuries, but repair costs can quickly mount, along with the hassle of going without the family vehicle while waiting for the body shop to finish work. The Insurance Institute for Highway Safety has launched a rear crash prevention ratings program to help consumers identify models with the technology that can prevent or mitigate low-speed backing crashes. Two systems earn the highest rating of superior, and four earn the second-highest rating of advanced.
Rear crash prevention encompasses several technologies. Parking sensors issue warning beeps and/or seat vibrations when the equipped vehicle gets too close to another vehicle or object directly behind it, or, in some cases, in front of it. Rear cross-traffic alert warns drivers of approaching vehicles that might cross their path as they back up. Rear automatic emergency braking systems detect objects behind a reversing vehicle and may automatically brake if the driver doesn’t heed alerts to stop.
IIHS engineers evaluated rear autobrake systems on six popular 2017 model vehicles — the BMW 5 series sedan, Cadillac XT5 SUV, Infiniti QX60 SUV, Jeep Cherokee SUV, Subaru Outback wagon and Toyota Prius hatchback.
Under the three-tier rating scheme, models with optional or standard rear crash prevention systems are rated superior, advanced or basic. Ratings are determined by whether the vehicles have available rear autobrake and, if so, how it performs in a series of car-to-car and car-to-pole tests with different approach angles. The availability of parking sensors and rear cross-traffic alert also is factored in.
The Outback and XT5 earn a superior rating when equipped with optional rear autobrake, parking sensors and rear cross-traffic alert. The Cherokee, 5 series, QX60 and Prius earn an advanced rating with this optional gear.
Is RACV Emergency Roadside Assistance more helpful than a man in a kangaroo suit with an ethical dilemma? Find out more about RACV Roadside Assistance and view more videos here: http://www.racv.com.au/roadsideassistance
Blood is an essential component for life, but many people do not think about it until the need is critical. Each year 234 million major operations are performed worldwide, many involving blood transfusions or treatments resulting in a continuous need for donations.
That’s why Abbott (NYSE: ABT) and Real Madrid soccer star Cristiano Ronaldo are partnering to bring even more attention to this important cause. Regarded as one of the top soccer players in the world, Ronaldo will serve as the first global ambassador for the BE THE 1™ movement – developed to inspire young people around the world to regularly donate blood.
“We can all make a difference by donating blood. Each donation can benefit up to three people in emergency situations and for long-term medical treatments,” said Cristiano Ronaldo, forward for Real Madrid and Captain for Portugal National Football. “That’s why I am enthusiastic to be partnering with Abbott to bring awareness to the importance of blood donation and to encourage people around the world to become lifelong blood donors and help save lives.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7668251-abbott-cristiano-ronaldo-donate-blood/
It’s always preferred to talk about sex before you get into the heat of the moment. But usually, it never happens that way because it’s kind of risqué to bring it up especially on the first date. For sure, it’s going to scare your date away. Definitely, you can’t be too articulate about it but just keep it under wraps. It’s like you can’t be too obvious about it. Think it this way, what if your date catches you bringing condoms; most probably it’s going to be a complete turn off. But it’s highly recommended to discreetly prepare one just in case of emergency. Primarily, in practicing safe sex, men are much more obligated to bring condoms with them. However, it’s also strongly suggested for women to bring their own condoms during their first time date. Just pull it up in the event that the guy forgets to bring one. Just make sure you know when to show it and don’t show too much concession especially at the initial part. Otherwise, the guy may think that you’re a slut. It’s like a double standard though.
For six weeks this spring, the America's PrepareAthon! Campaign and other preparedness partners will focus on different hazards and provide simple actions that people and communities should take to prepare for each particular hazard.
This fifth week highlights hurricanes. Individuals, communities, businesses, schools, and houses of worship around the country are holding preparedness discussions, conducting drills, and taking specific steps to prepare for hurricanes.
People who live in hurricane-prone coastal areas should know their vulnerability to wind and flooding, as well as what to do to reduce the effects of both. People who live inland from coastal areas may also experience high winds, power outages, and flooding from torrential rain. Protecting yourself today means having sources for information, preparing your home and workplace, developing an emergency communication plan, and knowing what to do when a hurricane is approaching your community.
To view the multimedia release go to:
http://www.multivu.com/players/English/7770531-fema-national-prepareathon/
In response to the devastation wrought by Saturday’s earthquake and powerful aftershocks in Nepal, the Ad Council has joined the U.S. Agency for International Development’s Center for International Disaster Information (USAID CIDI) to launch a series of television, print and digital public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit CIDI.org/NepalRelief, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the earthquake.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512851-ad-council-nepal-earthquake-relief/