Unilever’s Stacie Bright, a veteran marketing and communications leader, will deliver the keynote presentation about how brands connect with audiences through content marketing. The conference will be held on April 17, 2013 at the Graduate Center of The City University of New York and is produced by Business Development Institute and PR Newswire.
“I am looking forward to the BDI Summit on April 17th, where I will share the unique Dove Men+Care approach to hyper-relevant yet relatable storytelling, and leveraging well-known sports notables to create content that connects with men on a surprisingly personal level.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/60902-stacie-bright-unilever-keynote-bdi-pr-newswire-content-marketing-summit
The 2013 model-year vehicles and brands (in both luxury and non-luxury categories) with the lowest projected ownership costs were announced today by Kelley Blue Book www.kbb.com, the leading provider of new and used car information. These awards are based on Kelley Blue Book’s 5-Year Cost to Own data for new cars for the initial five-year ownership period.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59915-kelley-blue-book-kbb-announces-2013-5-cost-to-own-award-winners
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As construction continues to progress steadily at The LINQ, Caesars Entertainment’s $550 million open-air retail, dining and entertainment district, the company announced today the development’s second wave of tenant brands.
Unique retailers will open their first Las Vegas locations including the Polaroid Fotobar retail store and museum, Chilli Beans sunglasses, Vanity Style Lounge and Goorin Bros. hat shop. Style savvy shoppers will also enjoy checking out the latest footwear at 12A.M. Run, backed by popular rapper Nas. For those interested in quenching their thirst, wine aficionados will enjoy The Stomping Grape, featuring a casual approach to lighter and healthier comfort food and drinks.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59294-linq-tenant-and-progress-update-august-2013
Bacardi Limited, the largest privately held spirits company in the world, has acquired St-Germain, the super-premium elderflower liqueur.
“St-Germain is one of the most exciting brands in the industry today. Since its launch only six years ago as a modern liqueur with a delicious and distinctive taste, St-Germain has stayed true to its French craftsmanship, engaged the bartending community in a way that few spirits brands have, and won some of the industry’s most prestigious awards,” said Facundo L. Bacardi, Chairman of Bacardi Limited.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59742-bacardi-st-germain-elderflower-liqueur-bartender-rob-cooper
Chic Outlet Shopping®, the Collection of luxury outlet Villages by Value Retail, launched its ‘(RED) Is The New Black’ campaign on 1 February, which promises to be a vibrant celebration of all things coloured red for the month of February. Chic Outlet Shopping® has partnered with (RED) with the goal of raising €100,000 towards the fight to help deliver an AIDS FREE GENERATION by 2015. Founded by Bono and Bobby Shriver, (RED) partners with the world’s most iconic brands and organisations to bring millions of people into the global fight against AIDS.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58688-chic-outlet-shopping-red-is-the-new-black-campaign
Ask anyone to name top 5 shopping destinations in Bangkok and you’ll know that you will never miss this name: Siam Paragon. The complex is the place not only for your shopping spree on world’s leading brands but also household local names, whether it be clothes or jewelries.
Big Idea Entertainment, a leading studio and producer of children’s and family programming, characters and brands, today announced the launch of their newest DVD title, VeggieTales®: MacLarry and the Stinky Cheese Battle, slated to hit Christian and general market retail stores on July 27, 2013 and July 30, 2013, respectively.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61748-big-idea-entertainment-veggietales-maclarry-and-the-stinky-cheese-battle
Market-leading food company Engro Foods in Pakistan recently relaunched its flagship milk brand Olper’s in Ecolean’s lightweight packaging. The unique shape and large printing surface of Ecolean’s 250 ml Aseptic package will make Olper’s brand stand out on store shelves in a category dominated by traditional carton packaging.
Earlier this year, market leader Engro Foods rebranded Olper’s to further differentiate it from other brands in conventional packaging. Ecolean’s lightweight package offers easy tear-off, pouring and handling, making the new Olper’s 250 ml an obvious choice for all modern consumers. Furthermore, the package can be used in microwave ovens, which is perfect in a country with a strong tea drinking tradition.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64162-olpers-milk-launched-in-ecolean-package
Millennials, health-conscious shoppers and a shift in consumer palates set the stage for what’s to come in the food world this year according to Supermarket Guru, Phil Lempert. For 2014, Lempert, who works closely with ConAgra Foods, Inc. (NYSE: CAG) and its retailers, predicts that the most dramatic food changes will stem from the ever-changing consumer and their relationships with merchants, brands and food.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64398-conagra-food-trend-predictions
Speaking at the annual TFWA World Exhibition Conference in Cannes on Monday 22nd October, Erik Juul-Mortensen, President of TFWA commented that, “Our brands, resilient and resourceful, demonstrated growth across all categories, with luxury goods leading the way.”
Attended by a record 894 delegates, it set the scene for TFWA World Exhibition which gave 462 brand-owners the opportunity to showcase thousands of products before buyers, agents, distributors and other trade visitors representing airports, airlines, airport retailers, ferry and cruise line companies and other duty free outlets. The exhibition occupied 21,000m2, the largest exhibition of its kind ever.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58643-tfwa-world-exhibition-2012
