Hotwire.com®, a leading discount travel site, today unveiled a new brand centered on the happiness all types of travelers experience when scoring a fantastic deal. Along with a new logo and the new “Hotels. Deals. Happiness.™” tagline, the travel site has also launched two distinct TV campaigns—one of which was directed by award-winning documentarian Errol Morris. The campaigns, which are inspired by hundreds of real travelers’ feedback, have their own distinct narrative to illustrate how any traveler, seasoned Hotwire® customers and new users alike, can reap the joyous benefits of discounted travel through the site. In conjunction with the brand rollout, Hotwire has launched re-designs of its website and suite of mobile apps for iOS and Android.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7050451-hotwire-celebrates-power-of-deal-in-new-brand-campaign-with-errol-morris
ADP, a leading global technology company providing human capital management (HCM) solutions, brings a profound understanding of the changing world of work to today’s launch of its first-ever 360-degree brand campaign, “What Are You #WorkingFor?”. The key insight underscoring the integrated campaign is that work is about more than what you do — it’s about achieving something greater for one’s self and others.
For 70 years, ADP has reimagined the workplace by designing cutting-edge products, premium services and exceptional experiences that touch millions of people’s lives daily. ADP was the first to deliver automation in the HCM space, first in the cloud, first to provide a mobile HCM app and first to create an HCM marketplace. This legacy of innovation and insight into the design of the employee experience inspired ADP’s new brand platform, “Always Designing for People,” also unveiled today. Representing ADP’s new tagline, the brand platform is an expression of what ADP stands for and reinforces its relentless determination to rethink a better, more personalized world at work so everyone can achieve their full potential.
To view the multimedia release go to:
https://www.multivu.com/players/English/8504551-adp-rebrand-always-designing-for-people-what-are-you-workingfor/
For the third consecutive season, John Frieda® Hair Care worked with lead stylist Odile collaborated with Rodarte creators Laura and Kate Mulleavy to develop a look that complemented the designers’ Fall/Winter 2014 collection—lauded by some critics as the brand’s most successful presentation to date—which was a nod to the carefree hair of the their youth. Because the hair was styled in long, messy waves, Odile utilized John Frieda® Hair Care products that would keep hair healthy while also maintaining texture, understanding that the style could veer to damaged and scraggly without the right stylers. The result: ephemeral and nostalgic creating a beautiful glow.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65957-john-frieda-hair-care-rodarte-fall-winter-2014
Dollar Car Rental, the leading family brand in the car rental industry, is rolling out an industry-leading debit card policy making it easier than ever to reserve a car using a debit card. The policy will eliminate credit checks, reduce proof of return travel and ID requirements, while also lowering the renter age restriction from 25 to 20 years old.
Financial expert and debit card advocate, Dave Ramsey, is joining forces with Dollar to help spread the word about the new, more customer-friendly policy, as it is a long-awaited solution that addresses a need he has seen firsthand.
To view the multimedia release go to:
https://www.multivu.com/players/English/8492251-dollar-car-rental-debit-card-policy/
InComm, a leading prepaid product and transaction services company, announced the launch of its in-store digital sales program. The program allows retailers to expand their prepaid offerings into brand new product categories like downloadable music, ebooks, digital gift cards and many others by providing consumers a convenient and safe way to purchase these digital products at trusted brick-and-mortar store locations.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/60088-incomm-launches-in-store-digital-sales-program-to-expand-product-offering
The ImplantCenter has recently opened the brand-new operating room suited for more complex treatments. This comes alongside numerous additions such as the launch of the four cosy apartments to rest after treatments at the clinic and an implant education facility to expand their services further. These expansions are part of constant improvements that have been occurring for the last 15 years, alongside high quality service.
The area of the clinic has increased by ten-fold to approximately 1800 m2 during the years. Moreover, the oral surgery division was opened in 2015, so eight dental treatment rooms and four oral surgery rooms are now in place today. All of the surgery rooms can serve ambulatory oral surgery treatments. The ImplantCenter is unique in Hungarian private dentistry because they can implement more complex treatments in the framework of one-day oral surgery procedure. This is due to the big and fully equipped operating room opened in November 2017. As part of the service, the ImplantCenter offers one and two-bed private rooms with medical supervision to their patients after each surgery.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8274651-implantcenter-hungarian-dental-service/
Overhead Door Corporation, the company that invented the upward-lifting garage door, introduces Garage Door Selection 101, a web-based video series that helps consumers make the best garage door choice for their home based on style, pricing and materials.
Available at OverheadDoor.com, the Garage Door Selection 101 series is the industry’s most comprehensive garage door selection and informational video series. The six videos walk homeowners through garage door choices, as well as other important aspects, like insulation benefits, how a garage door can enhance curb appeal and choosing a garage door brand.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60073-overhead-door-garage-door-selection-101-new-web-video-series
In celebration of National Reading Month, CITGO Petroleum Corporation, along with its mobile literacy partner, Bess the Book Bus, is kicking off its second annual literacy campaign to share the excitement of reading with thousands of children in more than 100 schools and Children’s Hospitals across the United States. From Feb. 26 to March 9, CITGO representatives, Miss America 2017-2018 State Titleholders and Bess the Book Bus will deliver brand new, free books to schools in 19 states, while special read-alouds for children will focus on the joy and importance of reading every day.
Founded in 2002 by Jennifer Frances, whose grandmother Bess O'Keefe fueled a love of reading from a young age, Bess the Book Bus aims to bring that same love of reading to children everywhere. Since inception, and with support from sponsors like CITGO, Bess the Book Bus travels nationwide and has visited 48 states, reaching more than 300,000 children in underserved communities and donating more than 650,000 books.
To view the multimedia release go to:
https://www.multivu.com/players/English/8281251-citgo-literacy-campaign-national-reading-month-fueling-good/
This Father’s Day, help Dad take his kitchen skills to the next level with top-of-the-line gear from KitchenAid. Whether entertaining guests or cooking for the family, the new KitchenAid Pro Line Blender, Professional Grade Cutlery and Precision Press Coffee maker are gifts that will keep him at the top of his game all year long.
“Even the most skilled home cooks can benefit from extra power and precision,” says Beth Robinson, senior brand experience manager for KitchenAid. “The sleek design and high performance features of our countertop appliances and cutlery make them go-to gifts for dads looking to expand their toolkit and elevate their techniques.”
Pro Line Series Blender
What better way to celebrate dad than with a tool that boasts the most power? The new KitchenAid Pro Line Series Blender, most powerful home blender on the market, is available in two models exclusively at Williams-Sonoma. Both models feature a powerful 3.5 Peak HP motor, a self-cleaning cycle and 10-year limited warranty. The upgraded models provide the added convenience of dual-wall Thermal Control jar that allows the blender to heat blended ingredients in as little as five minutes while staying cool to the touch and retaining the temperature of hot soups and sauces. The upgraded model also comes with three pre-set Adapti-Blend™ programs for Soups, Smoothies and Juice. As an added bonus, these new additions are a perfect way to help and inspire Dads to prepare healthier, more nutritious meals.
To view the multimedia release go to:
http://www.multivu.com/players/English/7766756-kitchenaid-fathers-day-2016/
IcedTime presents this brand new Joe Rodeo Classic model which combines the famous style of the original Classic with today's innovative design. Presenting the Joe Rodeo Classic Innovation!
This month, haircare and skincare brand Carol’s Daughter introduces the #BornandMade campaign, a new movement that encourages every girl to be who they were truly born and made to be. It celebrates the brand’s authentic story “Born in Brooklyn. Made With Love” as it honors the diverse community of strong women who have been a part of our family for more than 22 years. Now all women will have a powerful platform to showcase their individuality while inspiring others to be who they are—when there are so many voices telling them who they’re “supposed” to be.
“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are…in the world. If I can help with that, then I’m getting up for a good reason every day,” said Lisa Price, founder of Carol’s Daughter.
To view the multimedia release go to:
http://www.multivu.com/players/English/7599051-carol-s-daughter-bornandmade-campaign/
Many women are familiar with the brand name BOTOX® Cosmetic (onabotulinumtoxinA), but a new study from SheSpeaks™, an online community of women, reveals what they really want to know about it.1 To address the most common questions women have – and there are nearly 10 million women who are considering treatment2 – Allergan Inc., maker of BOTOX® Cosmetic, teamed up with SheSpeaks to identify these questions and provide answers.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7334951-allergan-shespeaks-survey-reveals-what-u-s-women-really-want-to-know-about-botox-cosmetic/