The 2018 Niro Plug-in Hybrid (PHEV) brings an exciting new dimension to Kia's alternative fuel car line-up. As Kia's third plug-in model, and anticipated in retailer showrooms by the end of this year, the Niro PHEV offers the same crossover utility, fun-driving and winning design of the Niro hybrid, but with an estimated 26-miles of All-Electric Range.1
“The Niro Plug-in is the exciting next step in Kia's progression toward offering more alternative fuel vehicles by 2020,” said Orth Hedrick, vice president, product planning, Kia Motors America (KMA). “Consumers who are intrigued by the Niro hybrid's fantastic versatility and design, but want even more EcoDynamics technology and the ability to drive only using electric power, will find more to love in the Niro Plug-in Hybrid.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8016958-kia-niro-plug-in-hybrid-crossover-laas/
https://youtu.be/Y6rIs220PXc More businesses are taking their products and services online than ever before. Consumers, for the most part, are feeling safer about completing online transactions – especially with businesses they trust.
But some entrepreneurs in the e-commerce world have never started their own business. Many are unfamiliar with how to run an e-commerce store. There’s no doubt that this is an exciting time to explore the e-commerce marketplace – especially for people who are testing it out while keeping their full-time jobs.
Having said that, business owners new to the online world should understand from the get-go that the e-commerce industry is one of the most lucrative targets for cyber criminals. News of the recent eBay hack is a stark reminder of the vulnerabilities associated with online businesses. But big businesses aren’t the only ones getting hacked. More than 20 WordPress sites are hacked every minute of every day.
But there are a few basic things you can do to help prevent losing control of your website and your customer’s private information.
Choose a Secure eCommerce Platform
More than two third of all active e-commerce sites are using either Magento or WordPress’ WooCommerce. Why? Mainly because of their sophisticated security features. There are other factors as well, but what makes them stand apart is the extensive security. PrestaShop can be yet another choice with a proven security framework.
Keep your software up-to-date and, it should go without saying, keep your passwords unique and secure. Educate your clients, as well as your workforce, about your information security practices. Let them know how you are protecting customers’ credit card information and what they should do from their end to keep the financial information secure.
Implement SSL Certificates
SSLs (secure socket layers) are the de facto standard when it comes to securing online transactions. An SSL certificate authenticates the identity of users and encrypts data while at store and transit. Implementing SSL is essential for E-commerce websites to establish secure connectivity between the end-user systems and your website.
For tech-savvy buyers, the padlock icon with HTTPS in the address bar is an essential prerequisite for providing their personal details and credit card information. If the consumers believe that a vendor is doing everything possible to secure their transactions, they are more likely to do business with them.
Scan Your Site for Security Vulnerabilities
Although SSLs protect your transactions, they don’t protect your website. No matter which platform you decide to use, ensure that your server maintains PCI compliance requirements by running PCI scans on your server to validate whether you are compliant or not. Companies like Trust Guard not only scan your site for more than 75,000 known vulnerabilities, giving you detailed reports about its safety, but they also provide users with trust seals.
These small, digital images, when placed on your home page and checkout page, have been proved to drastically increase sales and conversion rates. They show potential buyers through accompanying certificates that you are serious about their privacy and security. It gives them the peace of mind they need to make the buying decision.
Whether you’re a seasoned entrepreneur or just are getting started, you should understand that keeping your site safe is your most important endeavor. Hackers can (and do) cause economic, legal and reputational damage every day. Keep your site safe and protected by following these three simple website security tips for your online business.
In order to succeed in today’s B2B sales world, salespeople must create buyer consensus among diverse customer stakeholders. Those who fail to do that risk falling victim to the status-quo – the minimal-risk, lowest-cost option – or worse, losing the deal altogether. The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results from CEB (NYSE: CEB), a best practice insight and technology company, reveals that it isn’t just about how you engage, but who you engage within the customer organization that drives complex sales today.
“The ‘senior decision-maker’ no longer exists in B2B sales. That makes the most significant problem facing marketing and sales teams a buying problem, not a selling problem. Organizations need to shift their focus from making the sale to understanding buyer groups – and who among them really shapes decisions,” said co-author Brent Adamson, executive advisor at CEB. “Our research shows that the one thing that matters most to executives is whether or not a supplier has buy-in with the rest of the organization – NOT the supplier’s actual offering or solution.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7427252-ceb-the-challenger-customer/
The Federal Emergency Management Agency (FEMA) announced today the winners of the 2017 FEMA Individual and Community Preparedness Awards, recognizing the lifesaving efforts of individuals and organizations from across the country who are working to prepare for emergencies. Each year, FEMA honors individuals and organizations who excel at inspiring the public to be ready if a tornado, hurricane, wildfire, or other disaster were to strike their community.
“We are a stronger, more resilient nation when we work together—in communities large and small—to prepare for and respond to disasters,” said FEMA Acting Deputy Administrator Daniel Kaniewski. “FEMA is proud to recognize the great efforts of individuals and organizations who are helping to create a national culture of preparedness.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8025654-fema-2017-icp-award-winners/
Consumers seeking locally sourced products can easily find one in an everyday pantry staple – vegetable oil, which is primarily 100 percent soybean oil made from soybeans grown in the U.S. Sales of vegetable oil support more than 550,000 U.S. soybean farmers who strive to leave the land in better shape than they found it for America’s next generation of farmers. “I work hard to help produce an ingredient that I am proud to serve to my own family, as well as families across the U.S.,” said United Soybean Board (USB) Chairman Bob Haselwood. “Every time you purchase vegetable oil, or soybean oil, you’re supporting local farmers.” Haselwood produces soybeans on his farm in Berryton, Kansas. Many retailers sell soybean oil primarily produced with U.S.-grown soybeans. This past summer, USB partnered with a large Midwest grocery retail chain with 200+ stores to emphasize the importance of knowing where food comes from and educate about the benefits of soybean oil. During this promotion, unit sales of the store brand vegetable oil rose more than 27 percent over the same time last year, and shoppers commented that they were more likely to purchase soybean oil knowing it’s a U.S.-grown product. To view the multimedia release go to: http://www.multivu.com/players/English/7689851-united-soybean-board-eat-local/
Huawei has officially opened its first dedicated Middle East Customer Service Center located in Dubai, UAE, further demonstrating its commitment to investment in the region.
The flagship store, situated close to the city’s financial center, adds to the company’s ongoing expansion in the Middle East. The center will cater exclusively to customers using Huawei’s flagship device series, providing on-ground services – including home delivery across the entire UAE – that were previously unmatched in the market.
“Today we live in a dynamic era where technological progress is revolutionizing how we work, learn, entertain and live. People increasingly view connectivity less as a privilege and more as a necessity in their daily lives,” said Jiao Jian, Middle East President of Huawei’s Consumer Business Group. “In delivering the value of innovation through our rich product portfolio to more people across the region, Huawei is committed to offering excellent after-sales support and a one-stop service center for all our customers’ needs.”
To view the multimedia release go to:
http://www.multivu.com/players/uk/7610551-huawei-inaugurates-customer-service-center/
Northwestern Mutual, presenting sponsor of the 2016 Rose Bowl Game®, today unveiled its float design for the 127th Rose Parade® presented by Honda. Titled Dancing into Adventure, it will draw attention to the fight against childhood cancer by showcasing the greatest adventure and dream of Peyton Richardson, a 13-year-old aspiring ballerina from Sugar Land, Texas, who is battling leukemia.
The theme of this year’s parade is Find Your Adventure. As an aspiring ballerina, Peyton wants to travel the world to see performances from the world’s most distinguished ballet companies and have a dance lesson with their principal dancers. Northwestern Mutual is using its sponsorship to bring Peyton’s adventure to life in flowers and raise awareness about childhood cancer.
“Peyton’s unique, positive way of using ballet to battle cancer and stay focused on her dream is truly amazing,” said Conrad York, vice president of marketing at Northwestern Mutual. “At Northwestern Mutual, we know that each family has a dream in mind for their future, and we are here to support them every step of the way.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7422155-northwestern-mutual-rose-parade-float/
InterContinental Hotels Group (IHG), one of the world’s leading hotel companies, today announces the launch of the Holiday Inn Express® brand’s all-new BREAKFA-moji keyboard, available for free download via the iTunes App Store and Google Play. The new keyboard, a first of its kind for any hotel brand, features 25 playful breakfast characters, and just like the brand’s Express Start™ breakfast bar, offers something for everyone - from cinnamon rolls and sausage to oatmeal and yogurt, and of course, the brand’s beloved one-touch pancake machine.
Jennifer Gribble, Vice President, Holiday Inn Express® Brand, Americas, IHG said: “This year, we have been going big on breakfast, and specifically our one-touch pancake machine, which we think is the smartest breakfast gadget out there. With the launch of our new BREAKFA-mojis, we are further integrating breakfast and technology, giving people a fun and creative way to share their love of breakfast and the many delicious choices available at Holiday Inn Express hotels with their friends and family.”
According to the 2015 Emoji Report1, emojis are the fastest growing language in history, and are used by 92 percent of the online population. Frequent users feel that emojis express their feelings better than words. When it comes to a love of breakfast, the Holiday Inn Express brand believes there is no better way to say “I love pancakes” than through a work of emoji art.
To view the multimedia release go to:
http://www.multivu.com/players/English/7689351-holiday-inn-express-breakfast-emoji/
New Orleans is one of the country’s most culturally, architecturally, and musically interesting cities. It will serve as the picturesque backdrop for Team Challenge, the Crohn’s & Colitis Foundation of America’s (CCFA) endurance training and fundraising program, to take over the city on February 28, 2016 for the Rock ‘n’ Roll New Orleans Marathon, Half Marathon & 10k.
For the first time ever, Team Challenge is recruiting for participants to run through the Big Easy while raising critical funds and awareness of Crohn’s disease and ulcerative colitis. Collectively known as inflammatory bowel diseases (IBD), Crohn’s disease and ulcerative colitis are painful, medically incurable diseases that attack the digestive system. There are more than 1.6 million Americans living with these chronic, debilitating diseases.
“Team Challenge provides people with an opportunity to raise critical research dollars while training to do something that, for many people, they never imagined they’d be able to do,” said Craig Comins, vice president of Team Challenge. “It is inspiring to see a group of people come together, some who have these diseases and some who do not, united in the mission of finding a cure for Crohn’s disease and ulcerative colitis.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7512652-ccfa-team-challenge-recruit-nola/
Synonymous with Las Vegas itself, this summer the world-renowned Caesars Palace® in Las Vegas is marking its 50th anniversary with a Summer of Caesars celebration beginning Friday, June 17 and extending throughout the year. The festivities will be highlighted with a weekend of celebration Aug. 5-6, 2016. The anniversary celebration will feature exciting sweepstakes, giveaways, a self-guided historical walking tour and photo exhibit, an interactive social photo experience, special room packages, 50th birthday offers, marquee events and more. The legendary resort set the standard when it first opened on Aug. 5, 1966 and today remains an incredible force at the center of the famous Las Vegas Strip.
“Unlike other famed Strip properties that have now been torn down and swept away, Caesars Palace is more relevant than ever,” said Mark P. Frissora, President and Chief Executive Officer of Caesars Entertainment. “With our portfolio of entertainment superstars and celebrity chefs, the recent room enhancements and new restaurant offerings, Caesars Palace is well poised for the next fifty years. We are excited to show our gratitude and share our 50th anniversary celebration with our guests, partners, employees and community.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607053-caesars-palace-celebrates-50th-anniversary/
Today, Futures Without Violence, in partnership with the Department of Justice, announced the launch of the first national campaign that will raise awareness, teach skills, and inspire public action to address children’s exposure to violence and childhood trauma. The multi-year “Changing Minds” campaign will motivate teachers, coaches, counselors, health professionals, law enforcement officers, and others who regularly interact with children to take meaningful action in supporting children who may be affected.
“Violence is far too prominent in our children’s lives, but it does not have to define their futures,” said former Attorney General Eric H. Holder, Jr. “We can curb the effects of trauma and restore our young people to wholeness and health, giving them the chance they all deserve to pursue their dreams.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7925451-ad-council-futures-without-violence/
Anytime Fitness, the world’s fastest growing fitness center for 10 consecutive years, will celebrate the opening of its 4,000th gym March 16th in Shanghai, China. Additionally, after formalizing an agreement to open gyms in Morocco, Anytime Fitness will pursue plans to open at least one new gym in Antarctica – which would make Anytime Fitness the first franchise in history with locations on all seven continents.
“Our mission is to ‘Improve the self-esteem of the world,’” said Chuck Runyon, the CEO and co-founder of Anytime Fitness. “It may sound like an audacious goal, but we’re very serious about it. We’ll soon have 4,000 gyms open in more than 30 countries on all seven continents. Each of those gyms supports a small community of like-minded individuals who are determined to enjoy healthier, happier and more active lifestyles. That’s what we mean by ‘Improving the self-esteem of the world.’”
To view the multimedia release go to:
https://www.multivu.com/players/English/8220551-anytime-fitness-gym-number-4000/
