As more than 2 million freshman head off to college, they enter one of the most dangerous times for harmful and underage student drinking—the first six weeks of their first year. And while there are numerous options available to address student drinking -- they are not all equally effective.
WHAT: The NIH’s National Institute on Alcohol Abuse and Alcoholism will hold a press briefing to announce the CollegeAIM (Alcohol Intervention Matrix) guide and website – the centerpiece of which is a new comprehensive and easy-to-use tool that will help inform decisions about alcohol interventions and guide college staff to science-based strategies.
Developed with input from leading alcohol researchers and college staff, CollegeAIM is distinctive because of the number and expertise of its contributors, the breadth of research covered by its analysis, and its user-friendly format.
To view the multimedia release go to:
http://www.multivu.com/players/English/7587851-niaaa-collegeaim-alcohol-intervention/
Ibotta, the mobile shopping app whose users have earned more than $110 million in rewards on in-store purchases, today launched a brand-new way for consumers to discover great brands and earn rewards on mobile, in-app purchases. Through partnerships with mobile commerce leaders such as Boxed, Groupon, Hotels.com, and Jet, Ibotta will offer rewards to shoppers for ordering goods and services directly from their smartphones and tablets.
As part of this app-to-app marketplace, Ibotta, which already features an array of offers from leading brands and retailers for rewards on groceries, clothing, electronics, and other in-store items, will now feature a Mobile Apps category. Launch partners include leading mobile innovators Boxed, delivery.com, DoorDash, Drizly, Groupon, Hotels.com, Jet, and Spring.
To view the multimedia release go to:
http://www.multivu.com/players/English/7914451-ibotta-mobile-shopping-app-rewards/
DePuy Synthes Companies today announced the launch of Hit Play, an educational initiative that encourages those dealing with hip or knee pain to stop settling for a life on ‘pause’ and instead take action to get back to the activities and people they love most.
Osteoarthritis is one of the most common reasons for severe hip or knee pain, affecting nearly 27 million Americans today and will potentially affect up to 67 million people by 2030.1,2 In turn, demand for hip and knee replacements are expected to dramatically increase, yet many women see joint replacement as a “last resort” and often wait until the pain has become unbearable before turning to surgery. Through a series of compelling and relatable content, DePuy Synthes seeks to inspire the millions of people stuck on ‘pause’ due to hip or knee pain to explore joint replacement with a doctor, as a potential viable solution when they Hit Play.
To view the multimedia release go to:
http://www.multivu.com/players/English/79644241-lysol-madison-square-bgca-expose-germs/
Star Wars: The Force Awakens shattered box office records upon its debut to become the cinematic event of a generation with over $926 million domestic and $2 billion worldwide. As announced this morning by Chairman and Chief Executive Officer Robert A. Iger at The Walt Disney Company’s Annual Meeting of Shareholders, the epic movie will be available to own early on Digital HD and Disney Movies Anywhere on April 1. It comes home on Blu-ray Combo Pack and DVD on April 5.
Discover the complete story behind the making of Star Wars: The Force Awakens with in-depth documentary and bonus material that will take fans on an exciting journey behind the scenes. Secrets will be revealed through extensive footage, never-before-seen deleted scenes, and exclusive interviews with the actors and filmmakers.
To view the multimedia release go to:
http://www.multivu.com/players/English/7775851-star-wars-the-force-awakens-combo-pack/
Accenture (NYSE: ACN) employees across 56 countries have pledged to complete more than 10,000 Hours of Code and lead coding tutorial sessions around the world during Computer Science Education Week, Dec. 4-10, as part of the company’s commitment to helping students around the world build computer and science, technology, engineering and math (STEM) skills.
This year Accenture is leading with the talent and energy of our people, pledging more than 2,000 hours to lead or volunteer at local events in their communities, joining forces with teachers and Code.org to help students learn coding and computer science skills. This follows Accenture’s recently announced pledge of US$10 million to support initiatives to expand STEM and computer science education through Internet Association, a group that represents global internet companies on matters of public policy.
To view the multimedia release go to:
https://www.multivu.com/players/English/8217751-accenture-hour-of-code/
BGC Partners, Inc. (NASDAQ: BGCP) (“BGC Partners” or “BGC”), a leading global brokerage company servicing the financial and real estate markets, announced today that BGC, together with its affiliate Cantor Fitzgerald, raised approximately $12 million for charities around the world, at the companies’ 11th annual Charity Day on Friday, September 11, 2015. Each year, BGC and Cantor Fitzgerald donate 100% of the global revenues generated on Charity Day to the Cantor Fitzgerald Relief Fund and dozens of charities around the world.
“Since first established 11 years ago, Charity Day has symbolized the importance our company places on making a difference in the world and paying tribute in a positive way to the loved ones we lost on this anniversary of a day that is forever in our memory,” said Howard W. Lutnick, Chairman and Chief Executive Officer of BGC Partners. “We are honored to be able to support a multitude of worthy charities and causes around the world and I am deeply grateful for the generosity our clients, partners and employees have continued to demonstrate for our philanthropic efforts on Charity Day and throughout the year.”
Charity Day has raised approximately $125 million globally since its inception. Held in commemoration of the 658 Cantor employees and 61 Eurobrokers employees lost in the 9/11 World Trade Center attacks, Charity Day, in conjunction with the Cantor Fitzgerald Relief Fund, has expanded its mission to assist charitable causes worldwide.
To view the multimedia release go to:
http://www.multivu.com/players/English/7623951-cantor-bgc-partners-charity-day-2015/
In an effort to support the 42.1 million caregivers in the U.S. who are caring for parents and older loved ones, AARP and the Ad Council are unveiling a new series of public service advertisements (PSAs) as an extension of their ongoing Caregiver Assistance Campaign. The campaign, created pro bono by agency DDB New York, is supported by the National Association of Broadcasters (NAB), the Radio Advertising Bureau (RAB), and the Outdoor Advertising Association of America (OAAA) who are urging their members to run the spots in the weeks leading up to both Mother’s Day and Father’s Day this year.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7514151-ad-council-caregiver-assistance/
The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign is proud to announce its 2013 global Campaign for Breast Cancer Awareness Month and beyond. The 2013 theme, “Let’s Defeat Breast Cancer. We’re Stronger Together.”, is a call-to-action that will serve to shift public focus from awareness to increased action, advancing us further towards eradicating breast cancer from our lives. To date, The BCA Campaign has raised more than $48 million to support global research, education and medical services. This year’s BCA Campaign is committed to raising $5 million to support breast cancer research, education and medical services worldwide. Action doesn’t happen alone. When we join together…We’re Stronger Together.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63597-estee-lauder-elizabeth-hurley-breast-cancer-aware-campaign-aware-action
FIJI® Water, the number one premium bottled water brand in the United States, announced today its first–ever television advertising campaign for the brand: “Untouched.” The $30 million campaign – the largest marketing investment FIJI Water has ever made – highlights how a sip of FIJI Water transports one from the grime of civilization to the untouched tranquility of Fiji.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7446551-fiji-untouched-first-tv-ad/
An estimated 48 million people in the United States have hearing loss, yet only 20 percent of people who could benefit from a hearing aid wear one. Cost is a major barrier as the average price of a hearing aid is $1,500 per ear, and can run as high as $3,000-$5,000 each. With the introduction of HearTEK™ Leasing from EPIC Hearing Healthcare (EPIC), individuals with hearing loss now have access to the latest name brand hearing aid technology without the barrier of huge upfront costs and with the peace of mind that they will not be locked into out-of-date technology.
“Consumers have gotten used to many of the benefits of leasing their smartphones – no one wants to pay upfront for technology that could be quickly outdated as hearing aid manufacturers regularly introduce new devices with updated features,” said Brad Volkmer, president and CEO, EPIC Hearing Healthcare. “The HearTEK Leasing program is an affordable new way to give more people with hearing loss access to quality hearing aid technology, so they can start hearing life to the fullest.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7808551-epic-heartek-leasing-hearing-aid/
Hunova, the first robotic gym for the rehabilitation and functional motor sense evaluation of lower limbs and trunk, has been officially launched in Genoa, Italy. The first 30 robots will be available from June in Europe and the USA. The technology was developed and patented at the IIT laboratories and has been launched on the market thanks to a 10 million euro investment from entrepreneur Sergio Dompè.
Hunova is a programmable robotic medical device that allows professionals in the geriatrics, neurology and sport rehabilitation field to cure and predict many neurological and orthopedic conditions. There are two main competitive advantages of this technology: Hunova is able to collect a significant amount of data on biomechanics, constantly monitoring the patient’s progress. Secondly, it provides direct support to the patient through a guiding robotic system, offering a wide range of rehabilitation protocols in the form of video games. It consists of two electromechanical platforms equipped with sensors, characterized by two degrees of freedom (feet and seat level). The device integrates the force sensors to adjust the interaction with the patient and a wireless sensor, which is placed on the patient’s trunk, allowing the physiotherapist to check the movement of the torso.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8108951-iit-movendo-launch-robot-hunova/
Target issues a statement last Friday saying that they were wrong about the number of customers who had their data compromised during the security breach between November 27th and December 15th. http://youtu.be/AXUeKjRhmdA
