Allergan, Inc. (NYSE: AGN), the makers of LATISSE® (bimatoprost ophthalmic solution) 0.03%, announced today the launch of the LATISSE® Wishes Challenge campaign. Inspired by the tradition of blowing on an eyelash to make wishes come true, lifestyle designer Kathy Ireland, professional ballroom dancer Chelsie Hightower and style guide Bobbie Thomas will each lead teams of LATISSE® users from across the country who are challenged to raise more than a quarter of a million dollars for the Make-A-Wish Foundation, a nonprofit organization dedicated to granting the wishes of children with life-threatening medical conditions. LATISSE® solution is the first and only prescription treatment approved by the U.S. Food and Drug Administration (FDA) to grow lashes longer, fuller and darker for those with inadequate or not enough lashes (eyelash hypotrichosis).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/latisse/43354/
With the U.S. Open Snowboarding finals this weekend, Olympic snowboarding champion Hannah Teter teams up with other professional athletes to fight child poverty through Children International, a U.S.-based humanitarian organization.
The two-time medalist was joined by Burton Team Snowboarder Gabi Viteri and Nike 6.0 surfer Monyca Byrne-Wickey recently to visit Children International’s agency in Guadalajara, Mexico, to learn more about the needs of impoverished children there and how Children International’s sponsorship program meets the needs of those children.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/childreninternational/46388/
The scene opens in a dark room. A human form constructed of 119 points of light moves through space as if it is riding in an invisible vehicle. Suddenly, a more vibrant, detailed human form, with bones, muscles and organs constructed from 2,000,000 points of light, comes in to view, traveling toward the first figure. The two forms collide. Viewed in slow motion, we see that there is no comparison between an ordinary crash test dummy and a Lexus crash test genius in the throes of an accident.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51818-lexus-ad-campaign-engineering-amazing-light
OfficeMax® (NYSE: OMX), a leader in office products and services, is launching its back-to-school marketing campaign for the 2010 season designed to capture the excitement and opportunity the new school year brings to parents, teachers and students.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/45506/
Chestnuts roasting on an open fire, boughs of holly and sleigh bells ringing: the holiday season is upon us and everyone has favorite aspects of the season they look forward to this time of year. Almost three in five Americans (58%) say the one thing they most look forward to with the holidays is spending time with family and friends. One in ten say it is holiday dinners and parties (9%) and fewer numbers say they most look forward to finding and giving presents (6%), putting up holiday decorations (5%), watching television specials, hearing holiday songs on the radio (5%) and getting presents (3%). One in ten U.S. adults (9%) say they do not look forward to the upcoming holidays.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/harrisinteractive/44736/
On Sunday, September 25, Kohl’s Department Stores presented the 13th Annual Susan G. Komen Southeast Wisconsin Race for the Cure. Kohl’s once again had the largest team for this year’s race and fielded the largest team in the history of the Susan G. Komen Southeast Wisconsin Race for the Cure, with more than 5,000 team members – more than double the size of last year’s team.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51399-kohls-susan-g-komen-southeast-wisconsin-race-for-the-cure-2011
McDonald’s Director of Social Media Rick Wion will present about how one of the world’s largest brands connect with customers and drive new sales using mobile social strategies. The conference will be held on September 15, 2010 at the Graduate Center of The City University of New York and is sponsored by Business Development Institute and PR Newswire.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mcdonalds-bdi/45946/
HomeAway, Inc. – the world’s leading online vacation rental marketplace – today announced details of its new national marketing campaign, which officially debuts on Feb. 6, 2011, with a 30-second spot during the broadcast of Super Bowl XLV and features a fully customizable experience at http://detourism.homeaway.com in which viewers insert photos of themselves and/or their properties into a commercial.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homeaway/43506/
Head & Shoulders®, official shampoo of Major League Baseball, today announced Minnesota Twins All-Star catcher, Joe Mauer, is the newest member to join the brand’s ambassador team, which includes Associated Press Defensive Player of the Year, Troy Polamalu.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/headandshoulders/48664/
Today COBRA Golf made it official, golfing sensation, Rickie Fowler, will join their worldwide roster of professional golfers. COBRA Golf will supply Rickie with the latest golf clubs as well as Tour Staff Bags and a selection of accessories. Rickie, who signed with PUMA Golf in 2009, will now represent the full COBRA PUMA GOLF brand both on and off the course. Rickie will also be featured in upcoming marketing campaigns for both COBRA and PUMA Golf.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54288-cobra-puma-golf-rickie-fowler-amp-driver-irons-it-s-go-time
Country superstar and three-time Grammy award winner Keith Urban will kick-off The Salvation Army’s 2010 Red Kettle Christmas Campaign with a LIVE, nationally-televised halftime performance during the Dallas Cowboys Thanksgiving Day game against defending Super Bowl champions, the New Orleans Saints.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/salvationarmy/47165/