Schick® and Skintimate® brands are partnering with Universal Pictures’ Pitch Perfect 2, in theaters May 15, 2015, to celebrate the different steps a woman takes each day to create a confident style as unique as the legs she stands on.
As part of the partnership, Schick and Skintimate are introducing the Rock Your Legs campaign – an integrated program that incorporates an original “Ready, Shave, Shine” music video, limited edition product in-store, an Aca-battle sweepstakes, movie trivia game, and in-film product placement as the new Schick Hydro Silk® TrimStyle® makes its movie debut. Schick and Skintimate are also partnering with Pitch Perfect 2 star Brittany Snow to help introduce a three-step leg care routine that helps women think about leg care as more than just hair removal, but as a beauty ritual.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7490451-schick-skintimate-rock-your-legs/
Chuck Berry and Peter Sellars were both honoured today as the Laureates of the 2014 Polar Music Prize, the world’s most prestigious music accolade. Dave Edmunds, legendary British artist, collected the Award on Chuck Berry’s behalf from His Majesty King Carl XVI of Sweden. The ceremony took place at Stockholm’s Concert Hall and was attended by members of the Swedish Royal Family.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762510-chuck-berry-peter-sellars-music-prize/
Bees are responsible for one in every three bites of food we eat, but their populations are in decline, threatening the food supply as we know it today. According to a recent survey conducted by Cascadian Farm, more than 60 percent of Americans are unfamiliar with colony loss, the phenomenon characterized by honey bees abandoning their hives, never to return. Beyond honey bees, one-third of America’s native bumble bee species are now at risk of extinction. Today, Cascadian Farm—in partnership with The Xerces Society for Invertebrate Conservation and the University of Minnesota Bee Lab—announced its ‘Bee Friendlier’ program to increase awareness of these critical issues and encourage simple actions to help bees thrive.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7330451-cascadian-farm-bee-friendlier-helps-bees-thrive/
Amidst the roaring throttles of racing bikes and the throng of motorbike enthusiasts on a bike pilgrimage, a towering structure managed to pump up the already-high adrenaline quotient of the Bike Festival of India 2014 at the Buddh International Circuit, Greater Noida, UP.
The structure, the Natura Adventure Challenge Tower, or the N-ACT, is India’s first Portable and Modular Adventure Activity Tower. A patent-pending innovation from Natura, India’s first and only professional riggers, the ACT allows people to enjoy multiple high-impact adventure activity within a very limited space, both outdoors as well as indoors.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762581-natura-first-of-kind-act-bike/
The exciting finale of a unique collaboration between GREY GOOSE Le Melon® flavored vodka and renowned artist Kehinde Wiley will culminate in a series of events during Miami’s popular art fair next month. For the first time, the “Modern Kings of Culture” portraits depicting Spike Lee, Swizz Beatz and Carmelo Anthony will be publicly displayed before being auctioned off for charity in collaboration with Sotheby’s. Fans of GREY GOOSE vodka, Wiley and the ‘modern kings’ from across the country will have the chance to view the works and bid in advance online at Paddle8 before the official charity auction event on December 4. Bidding is available at paddle8.com/auctions/modernkings beginning today.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7381051-grey-goose-vodka-auction-original-works-artist-kehinde-wiley-miami-art-fair/
BBC Radio 2 DJ Sara Cox and James Bond actor Colin Salmon have pledged their support for Christmas in a Box a new fundraising campaign for End Youth Homelessness (EYH), a movement of charities supporting vulnerable young people across the UK.
An estimated 15,000 young people will face homelessness this Christmas across the UK. Christmas in a Box will enable visitors to Dune London’s website and stores across the UK to give a young person the gift of a better Christmas with an EYH charity.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7403451-christmas-end-youth-homelessness/
On Thursday night, Feb. 26, at midnight, the Las Vegas Strip welcomed its newest outdoor entertainment spectacle: the Swarovski Midnight Celebration at Grand Bazaar Shops. Created for Swarovski’s custom pavilion and six-story-tall Starburst, the Swarovski Midnight Celebration was designed to be the centerpiece of the new Grand Bazaar Shops, providing a unique retail and entertainment experience.
The Swarovski Midnight Celebration is a dazzling three-minute-long light-and-sound show designed to mark the dawn of a new day. The spectacle was envisioned as a way to bring New Year’s Eve-style excitement to the Strip every night of the year. The production incorporates the Swarovski Starburst—a one-of-a-kind, 14-foot-diameter structure composed of 911 custom-cut Swarovski crystal spheres—as well as a large video screen embedded into the multi-faceted façade of the Swarovski pavilion. Evocative scenes from exotic bazaars, together with the Starburst’s more than 1,800 points of LED light, are choreographed to a dramatic original score featuring enchanting beats of world music.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7437751-swarovski-midnight-celebration/
Istanbul Autoshow 2015 is held at TUYAP Fair, Convention and Congress Center on May 22-31 and automobile enthusiasts will meet the “new wonders of the world”
Istanbul Autoshow 2015, organized jointly by ODD (Automotive Distributors' Association) and TUYAP Tüm Fuarcılık Yapım A.Ş., was held at TUYAP Fair, Convention and Congress Center at Beylikdüzü between 22 and 31 May 2015, and more than 60 new models were introduced to car enthusiasts for the first time in Turkey. Among these new models, two of them celebrated their world premiers at the Istanbul Autoshow. TUYAP hosted the Autoshow in its 14 halls on a total indoor area of 120,000 square meters, presenting automotive enthusiasts the new wonders of the world: the latest car models.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7533851-new-wonders-exhibit-Istanbul-autoshow/
Triax Technologies Inc and Washington Youth Soccer have announced a long-term partnership to track and assess head impacts among top level youth players. Findings from the large scale collection of data will be used to identify trends and potential risks to inform training protocols which will be publically shared to encourage best practices.
Players from the Washington Youth Soccer Elite Player Development (EPD) program (U12-U18) will wear the Triax Technologies Smart Impact Monitors (SIM™) as they compete in the prestigious US Youth Soccer Region IV Olympic Development Program (ODP) Championships January 8–11 in Phoenix, AZ, and will continue throughout their careers with Washington Youth Soccer.
Triax SIM™ devices are worn in comfortable, unobtrusive headbands to record head impacts, and transmit data in real time from the field to a smart phone or tablet on the sideline. This cutting edge technology allows players to track up to 180 individual head impacts measuring the G–force of direct hits and jarring through linear and rotational measures.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7416151-triax-technologies-impact-monitoring/
Award-winning filmmaker Darryl Roberts takes an unflinching look at the insidious effects of our culture's preoccupation with sex in “America the Beautiful 3: The Sexualization of Our Youth” premiering this fall across the United States.
“America the Beautiful 3: The Sexualization of Our Youth,” is an important yet disconcerting film that both informs and warns viewers that our fixation with sex is adversely affecting our culture, leading to a public health crisis and even worse, the escalation of violence against women and children.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7308551-monte-nido-america-the-beautiful-3-sexualization-youth-darryl-roberts-exposes-obsession/
Three of the Internet’s most beloved pets are teaming up to help the millions of cats and dogs in shelters and rescue groups across the country find loving homes. Fashion icon Toast Meets World, globally recognized pianist Keyboard Cat and life of the party Hamilton Pug are lending their star power to “Start A Story. Adopt,” a new public service advertising (PSA) campaign from The Shelter Pet Project, a collaborative effort between Maddie’s Fund®, The Humane Society of the United States and the Ad Council.
Toast Meets World, Keyboard Cat and Hamilton Pug receive millions of views, likes and shares on social media, but most people don’t know they were adopted. Created pro bono by J. Walter Thompson New York, these new PSAs share these pets’ unique stories, which all began in shelters and rescue groups, and highlight the special bonds between the pets and their families. Prospective owners are encouraged to visit TheShelterPetProject.org to learn more about the adoption process and search for adoptable pets at shelters and rescue groups near them. Adoption advocates are also encouraged to support the effort on social media by using the hashtag #StartAStoryAdopt to share stories of how their shelter pets changed their lives for the better and to encourage others to start their own stories by adopting an amazing shelter dog or cat today.
To view the multimedia release go to:
http://www.multivu.com/players/English/7747051-ad-council-shelter-pets-project/
Back-to-school is around the corner, and Primrose Schools, a family of accredited, early education and care schools, is accepting enrollment for Fall 2014. With more than 280 schools in 20 states across the country, Primrose provides high-quality education and care to more than 60,000 children ages 6-weeks to 6-years-old.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7124851-primrose-schools-first-five-years-early-education/
