On the heels of Lexus’ first Super Bowl spot, the luxury automaker is launching a multi-faceted marketing campaign today for its highly anticipated 2013 Lexus GS sport sedan. The bold new GS—which arrives in showrooms this week—marks a defining moment in Lexus’ history, with major enhancements in performance, design, technology and luxury.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54467-lexus-revs-up-campaign-to-launch-all-new-2013-gs-sport-sedan
Today, Truvia™ natural sweetener, the great–tasting, zero-calorie sweetener made with rebiana, the best-tasting part of the stevia leaf, unveiled a new multi-million dollar print, television, digital and social media advertising campaign. As the leading natural zero-calorie sweetener and the third largest brand in the U.S. sugar substitute category, Truvia™ natural sweetener introduces the new “Sweetness Stories” campaign that builds on the success of the introduction that launched Truvia™ sweetener.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/truvia/46499/
Amway North America announced today that it will award one Grand Prize winner the opportunity to meet football legend Kurt Warner and participate in his “Ultimate Football Experience” weekend in Phoenix on March 11-12 as part of the NUTRILITE® Ultimate Football Experience Sweepstakes.
Last month Amway announced a multi-year agreement for Warner to endorse NUTRILITE, the world’s leading brand of vitamin, mineral and dietary supplements.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/47648/
A CAPITOL FOURTH, the live PBS broadcast of America’s favorite Independence Day tradition, will feature unrivaled performances from some of the country’s best-known musical names topped off by the greatest display of fireworks anywhere in the nation. Emmy and Golden Globe Award-winning actor Jimmy Smits will host the all-star line-up that includes: Grammy and Emmy Award-winning actor and musician Steve Martin performing with the Steep Canyon Rangers; multi-platinum recording superstar Josh Groban; Tony, Emmy and Golden Globe nominated star of stage and screen who has just released his debut self titled album Matthew Morrison (Glee); American Idol winner Jordin Sparks; two-time Dancing with the Stars champion and chart-breaking Sony recording artist Mark Ballas, with his debut album HurtLoveBox in stores now; dancer and Emmy-nominated choreographer Chelsie Hightower from Dancing with the Stars; Rock ‘N Roll legend Little Richard performing with the cast of the Broadway smash hit Million Dollar Quartet; three time Tony-nominated Broadway star Kelli O’Hara; and the National Symphony Orchestra under the direction of top pops conductor Jack Everly.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/capitalconcerts/47461/
View how market and thought leaders are leveraging multimedia content to engage customers in today’s digital, social and multi-channel, world.
Explore videos, white papers and other essential resources for marketing, PR and IR professionals seeking to engage audiences and opportunity everywhere.
To view Multimedia news Release, go to http://www.multivu.com/players/English/46590-PRNewswire-Engage-Opportunity-Everywhere/
Shell and Cosan today launched a multi-billion dollar joint venture that will become a leading producer of the low-carbon biofuel, ethanol made from sugar cane. Named Raízen, this major retail and commercial fuels company will operate in Brazil, one of the world's fastest-growing markets.
In one of the biggest biofuels deals to date, Shell is combining its extensive retail experience, global network and research in advanced biofuels with Cosan's technical knowledge of producing biofuels on a large scale. Raízen will produce and sell over 2 billion litres a year of the lowest-carbon biofuel commercially available - ethanol made from Brazilian sugar cane.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shell/48921/
Expanding its leadership in high-definition (HD) video-surveillance solutions, Altera Corporation (NASDAQ: ALTR) announces the world's first FPGA-based full-HD 1080p/(30 frames per second) 30fps video analytics on a Cyclone® IV FPGA. Altera's single-chip solution provides a new level of video analytics performance, combining exceptionally high throughput (60-Mpixel per second) with pixel precision detail not http://www.lubygvideo.com/uploadpossible with traditional digital signal processing (DSP)-based approaches. The solution includes Eutecus' Multi-Core Video Analytics Engine (MVE™) intellectual property (IP), which performs the analytics functions in the FPGA. Because this solution can be easily integrated into HD Internet protocol , it is ideal for a variety of applications, including traffic surveillance that monitors accident detection, vehicle counting, lane-exit detection, stopped traffic, red-light violations and vehicles moving in the wrong direction.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/altera/43984/
Achieving another wireless connectivity milestone, Texas Instruments Incorporated (TI) (NASDAQ: TXN) today introduced the WiLink™ 8.0 product family: a collection of 45-nanometer single-chip solutions that integrate up to five different radios, and set the stage for next-generation mobile Wi-Fi®, GNSS, NFC, Bluetooth® and FM transmit/receive applications. The WiLink 8.0 architecture supports various combinations of these technologies, allowing for customized solutions to address the unique needs and price points of all mobile markets. Each chip variant comes in a compact WSP package that can be mounted directly on a PCB, and includes all required RF front ends, a complete power management system, and comprehensive coexistence mechanisms. At the system level, the five-radio WiLink 8.0 chip offers a 60 percent cost reduction, 45 percent decrease in size and 30 percent lower power consumption compared to traditional multi-chip offerings. Complete details: www.ti.com/wilink8.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54040-texas-instruments-ti-wilink8-5-in-1-wireless-connectivity-next-gen-mobile
Bang & Olufsen, the worldwide provider of exclusive, custom made audio and video products, announces the arrival of its BeoSound 5 Encore – a digital music system that allows for easy navigation to one’s preferred digital music library, access to over 13,000 internet radio stations and a high quality listening experience featuring an award winning playlist technology, intuitive graphical user interface, and an interactive, convenient operation for the end user. BeoSound 5 Encore is the new addition to the BeoSound 5 digital audio family. It is Bang & Olufsen’s plug-n-play answer to a growing demand in the era of digital music, as it allows for easy access of one’s music library without a complicated navigation process. BeoSound 5 Encore acts as an all-consuming sound hub with content conveniently and instantly arranged by album, artist, track, or ‘favorites’ category. It can be used as a stand-alone audio system or in a multi-source/multi-room application.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51272-bang-olufsen-launches-beosound-5-encore-digital-music-system
Maytag brand’s new “What’s Inside Matters” campaign goes beyond their familiar product story to explore the more human side of dependability. And as part of that exploration, the brand is launching Faces of Dependability, a multi-media effort that will promote their ongoing relationship with the Boys & Girls Clubs of America (BGCA) as well as start a conversation about the quality they value most - dependability.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maytag/49883/
I'll House U (Imperal Remix) feat: Baby Bam
of the legendary Jungle Brothers / Pagan Society joins forces with multi-genre producer / emcee Zedek Djah. Crushing dancefloors worldwide on this remake of a House classic ala Empire Strikes Back!