Today, Jaguar announced the details of the global advertising and marketing campaign “Your Turn” to support the launch of its definitive sports car – the all-new F-TYPE. As Jaguar’s first new true sports car model in 50 years, the 2014 F-TYPE represents a return to the company’s heartland: a two-seater, convertible sports car focused on performance, agility and driver connection.
“We have built on Jaguar’s sports car heritage which stretches over 75 years, and in the F-TYPE we have reignited the flame,” said Adrian Hallmark, Global Brand Director of Jaguar. “The Jaguar F-TYPE sports car – not designed to be like anyone else’s sports car – is ultra-precise, powerful, sensual and most of all it feels alive. The campaign perfectly embodies all Jaguar’s values.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/48355-all-new-2014-jaguar-f-type-your-turn-campaign-great-expectations-video
AbbVie (NYSE:ABBV) today marks its launch as an independent biopharmaceutical company, with employees from more than 40 countries and patients joining AbbVie leaders as they ring the first opening bell of 2013 at the New York Stock Exchange.
With a rich, 125-year heritage of developing pharmaceuticals, AbbVie combines the focus and passion of a leading-edge biotech with the expertise and structure of a long-established pharmaceutical leader. A global enterprise that serves patients in more than 170 countries, AbbVie launches with an estimated $18 billion in annual revenues and a strong commitment to creating shareholder value through long-term growth potential and the continuation of the company’s history of shareholder dividends.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59757-abbvie-celebrates-launch-as-new-biopharmaceutical-company
DEWAR’S®, the world’s most awarded blended Scotch whisky, today announced the launch of its exciting new visual identity and bottle design. This major evolution in the storied Scotch founded by John Dewar in 1846 is being supported by a global multimedia campaign rooted in the brand’s authenticity and legendary heritage to take the iconic brand into the future.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/71400513-dewars-new-packaging-and-bottle-design
North India tours enable you to discover the true culture and heritage of North India. North India is one of the most renowned and visited tourism zones in India due to its magnificent monuments, historical locations, religious shrines, wildlife, hill stations, enchanting rivers and scenic landscapes. http://toutonorthindia.blogspot.in/ will provide you the mesmerizing experience where one can enjoy the exotic beauty of nature.
Professional skateboarder Paul Rodriguez (P-Rod) catapulted to the apex of his sport, pushing boundaries with a unique street style unlike any of his peers. Now, P-Rod is partnering with the No. 1 men’s fragrance brand globally* to take his distinctive style off the board and into the personal care aisles. Capturing the soul of Los Angeles street culture, the new AXE Kilo with Paul Rodriguez collection is inspired by P-Rod’s heritage and was illustrated by artist Mister Cartoon. The limited edition line marks the first time AXE has collaborated on a product design that features outside creative influence.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7208951-skateboarder-paul-rodriguez-collaborates-with-new-axe-kilo-brand
Everyone loves to visit the tropical jungle and the wonderful heritage of the Mayan civilization. In addition, Isla Mujeres is a privileged place with a unique natural and cultural wealth in Mexico. To know more visit http://www.cancunadventours.com/
The uniqueness of the spa resort, on the beachfront land of 4.5 acres, lies in its architecture and interior design by Lek Bunnag that reflects Khmer cultural heritage with the tint of Arabian harem. The spa and treatment area - a small labyrinth enclosed in ochre red, dark blue walls and corridors with exotic decoration and water elements throughout suggest a journey in another world, different from usual day-to-day scenes.
The therapists here combine Ancient Thai healing practices with world class service and knowledge to create a treatment personalized to each visitor. The treatments concern Thai belief of maintaining vitality and balance of the 4 elements – water, earth, air, and fire.
Volvo Cars, the premium car maker, today revealed the long-awaited new XC60 premium SUV at the Geneva Motor Show.
The new car replaces Volvo’s highly-successful original XC60, which in the nine years since its launch became the bestselling premium mid-sized SUV in Europe with nearly a million units sold globally. The XC60 today represents around 30 per cent of Volvo’s total global sales.
“We have a strong heritage in designing stylish and dynamic SUVs that offer the latest in technology. The new XC60 will be no exception. It’s the perfect car for an active lifestyle, and it represents the next step in our transformation plan,” said Håkan Samuelsson, President and Chief Executive, Volvo Car Group.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8054851-volvo-cars-reveals-new-xc60-premium-suv/
Carowinds is unveiling plans to bring a fresh and exciting Carolina coastal experience to guests with a historic waterpark expansion in 2016. The transformation is part of the park’s commitment to celebrate Carowinds’ heritage as the place where the Carolinas come together, creating an “aquatic playground” with thrilling new attractions, new amenities and a new coastal name - Carolina Harbor.
Carolina Harbor waterpark will be included with park admission and will offer guests relaxing moments of tranquility and refreshing thrills by the “shores”, plus delivers a best day ever guest experience. The addition is the latest phase in a $50 million plus multi-year expansion at Carowinds, an effort kicked off by building the world’s tallest and fastest giga coaster, Fury 325, as well as new park food offerings which are regionally relevant.
To view the multimedia release go to:
http://www.multivu.com/players/English/7477452-carowinds-carolina-harbor-waterpark/
Dickey’s Barbecue Restaurants, Inc., the nation’s largest barbecue chain, launched its first multimedia brand advertising campaign with the new company tagline, “We Speak Barbecue.” The new campaign effectively uses both music and visuals to leverage the craftsmanship and heritage associated with the brand.
To view the multimedia assets associated with this release, please click: http://www.multivu.com/players/English/7103951-dickey-s-barbecue-restaurants-multimedia-brand-advertising-campaign-we-speak-barbecue/
As part of its new brand campaign, Share A Legend, New Holland Brewing Company is tapping into its heritage and success as the top craft Bourbon Barrel-Aged Stout to unveil a nationwide storytelling contest. The #ShareALegend contest is inspired by the nearly two decades of legends told over Dragon’s Milk™ stout—and celebrates the lore of the brew that began when it was first bottled 17 years ago. The top user-generated story submission will earn the winner $5,000 cash plus $5,000 from New Holland Brewing Company to donate to one of several charities selected by the brewery.
Share A Legend is an open-ended storytelling project that invites fans to share their personal tales, whether they are everyday stories of triumph, the goodness of humankind or someone who has made an impact on them. Throughout the campaign, New Holland Brewing Company will release the legends of six real people who fall into the archetypes of Warrior, Huntress, Smith, Poet, Alchemist and Performer to inspire contest entrants. The videos, the new DragonsMilk.com website and other branded elements adopt a half-illustrated design that embody the true but imaginative and creative nature of legendary tales that are passed down over time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8399851-new-holland-brewing-dragons-milk/
GREY GOOSE vodka announces the introduction of a groundbreaking new spirit - GREY GOOSE VX (Vodka Exceptionnelle) -- in the US market. An exclusive edition of GREY GOOSE inspired by the spirit making traditions of its creator and Maître de Chai François Thibault, VX is masterfully finished with a hint of precious Cognac, resulting in a discerning new spirit that delivers an exceptional new taste experience to luxury spirit connoisseurs.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7296851-grey-goose-vodka-presents-vx-new-spirit-cognac-heritage-francois-thibault/