The Advertising Council and the Library of Congress are launching a new series of public service advertisements (PSAs) to encourage parents to read with their children and inspire them to become lifelong learners.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45237/
Just in time for your holiday gatherings, Robert Verdi, national television personality and lifestyle expert, is sharing elegant and innovative tips to turn you into the perfect holiday host this season. BACARDI® CLASSIC COCKTAILS PIÑA COLADA and BACARDI CLASSIC COCKTAILS STRAWBERRY DAIQUIRI have joined with Verdi to bring you fun, festive and creative tips to make at home entertaining easy.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bacardi/44540/
Landmark public health campaign DRIVE4COPD announced today that Tim Wright was chosen from more than 150 entries as the winner of the Tune Up for COPD Songwriting Competition. DRIVE4COPD Celebrity Ambassadors Billy Ray Cyrus and Patty Loveless were among the judges for the competition, launched in partnership with the Country Music Association (CMA), which challenged Americans to create a new DRIVE4COPD song to help raise awareness of chronic obstructive pulmonary disease (COPD).
To view Multimedia News Release, go to http://www.multivu.com/players/English/48274-boehringer-ingelheim-tuneupforcopd/
Hurricane Katrina was a powerful storm that packed some powerful lessons. While hurricanes are not preventable, the Insurance Information Institute says there are 4 important steps you can take to protect yourself and your property:
STEP #1: Review Your Insurance Coverage
STEP #2: Create a Home Inventory
STEP #2: Protect Your Property
STEP #4: Have an Evacuation Plan
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/iii/45080/
An international team of researchers led by Gerard D. Schellenberg, PhD, a member of the CurePSP Genetics Consortium and professor of Pathology and Laboratory Medicine in the Perelman School of Medicine at the University of Pennsylvania, has identified three new genes that can increase the risk of people developing Progressive Supranuclear Palsy (PSP).
PSP is a rare neurodegenerative brain disease, similar to Parkinson’s disease, which causes severe disability by destroying parts of cells that allow the brain to function normally. While PSP has underlying biological similarities to Alzheimer’s disease, a disease which primarily affects memory, PSP impacts a person’s physical movement and bodily functions. PSP leads to progressive decline in patients — there is no known cause or cure.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/psp/49958/
Kelley Blue Book www.kbb.com, the leading provider of new and used vehicle information, announces the all-new 2011 model-year vehicle winners of its annual Best Resale Value Awards, which recognize current and forthcoming vehicles for their projected retained value five years from now. Since depreciation (or loss of value) is typically a car-buyer’s primary expense during ownership, these awards, like all of kbb.com’s new- and used-vehicle information, are designed to help consumers make more informed car-buying decisions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kbb/46048/
The Macworld 2011 conference program will include, for the first time, special “Featured Artist” sessions taught by carefully selected individuals who uniquely bring creativity and innovation to life using Apple technology and the best Mac OS X add-on productivity products, IDG World Expo, owner of Macworld 2011, announced today.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/idgworldexpo/47176/
Bird enthusiasts and aficionados seek to attract the unique birds of their region to their own backyards. The experts at Scotts know wild bird species living in, and migrating to different geographic regions have very specific nutritional needs. Based on this research, Scotts ornithologists and avian nutritionists developed Scotts® Songbird Selections® Regional Bird Blends.
To view Multimedia News Release, go to http://www.multivu.com/players/English/41660-Scotts-Songbird-Selections-Wild-Bird-Food/
HomeAway, Inc. – the world’s leading online vacation rental marketplace – today announced details of its new national marketing campaign, which officially debuts on Feb. 6, 2011, with a 30-second spot during the broadcast of Super Bowl XLV and features a fully customizable experience at http://detourism.homeaway.com in which viewers insert photos of themselves and/or their properties into a commercial.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/homeaway/43506/
Nine West, the go-to destination for fashionistas, has teamed up with Kelly Cutrone, newly appointed brand Ambassador of Culture and Noise, CEO and Founder of public relations firm People’s Revolution, New York Times Best Selling author, judge on America’s Next Top Model and widely recognized TV personality, and Elizabeth Arden Red Door Spa to support young women through the power of transformation.
Taking into consideration the current economic environment and using the formidable social media platform of Facebook, Nine West created the You’ve Been Prom’d program as a way to give back to the community and offer one lucky high school a prom experience of a lifetime. Contestants entered to win a full prom makeover from Kelly Cutrone with some surprises along the way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56326-nine-west-kelly-cutrone-elizabeth-arden-red-door-spa-prom-makeover-hs-girl
Craftsman is known for innovation and in 2011 the brand will unveil breakthrough technologies to improve productivity and directly respond to customers’ needs and lifestyles. Therefore, it is only natural that Craftsman team with America’s DIY Designer Frank Fontana to further deliver creative solutions to help customers build and manage their space at home. The Craftsman World of DIY, the world’s first DIY Broadcasting Network, responds to the needs of an audience who seek a catalog of authentic content that is informative, entertaining and engaging.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/craftsman/48344/
SoBe® is giving adventure-seekers the chance to “Try Everything,” from new flavors and drinks to new experiences with the launch of an immersive marketing campaign that kicks off May 18.
“Try Everything” begins with a television ad featuring Los Angeles Angels of Anaheim pitching ace Jered Weaver who’s inspired by SoBe® Lifewater® flavor, Fuji Apple Pear to try something new on the pitcher’s mound. Instead of firing his signature fastballs, Weaver’s hurling 95-mile-per-hour Fuji apples -- with not so predictable results. Another SoBe spot featuring a staring contest with Sports Illustrated Swimsuit 2011 Rookie of the Year, model Kate Upton will air this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sobe/49846/