The National Climate Assessment: Climate Change Impacts in the United States concludes that warmer and drier conditions have already contributed to increasing wildfire events across the western United States, and future increases are projected in some regions. Already this year, there have been over 44,000 wildfires that have damaged or destroyed almost 8.5 million acres. Long periods of record high temperatures are associated with droughts that contribute to dry conditions and drive wildfires in some areas.
USDA Secretary Vilsack recently stated, “This year, we are experiencing yet another devastating wildfire season, particularly in the drought-ravaged West. Climate change, drought, fuel buildup, insects and disease are increasing the severity of unprecedented wildfire in America's forests and rangelands, which impacts the safety of people, homes and communities. Development close to forests has also increased the threat to property, with more than 46 million homes in the United States, or about 40 percent of our nation's housing, potentially at risk from wildfire.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7607931-fema-national-prepareathon/
Geoffrey Zakarian is back to host the deceptive and suspenseful series, Cooks vs. Cons, where amateur cooks go head-to-head against professional chefs while concealing their true identities, adding to the mystery of this culinary competition! Each episode the contestants battle it out in two rounds of timed challenges to create delicious restaurant quality dishes using a secret ingredient. The pressure is on as a rotating panel of judges, including Richard Blais, Anne Burrell, Josh Capon, Monti Carlo, Scott Conant, Alex Guarnaschelli, Katie Lee, Marc Murphy, Daphne Oz, Marcus Samuelsson, and more, decide who is a novice in the kitchen and whose cooking skills have been seasoned to perfection. Tune in to Food Network on Sunday, July 10th at 10pm to see if you can figure out who’s who before the final reveal!
“Viewers were captivated as they played along with the judges to figure out who was the professional chef and who was the home cook,” said Didi O’Hearn, Senior Vice President Programming, Food Network & Cooking Channel. “Now audiences will be on the edge of their seats as they share in even more of the fun and mystery with twice as many episodes this season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7619252-food-network-cooks-vs-cons-2016/
Cole Haan, the innovative American lifestyle brand and retailer, releases ZERØGRAND with Stitchlite™ Wool — the newest style transforming the familiar to extraordinary this Fall.
Cole Haan continues to push boundaries with ZERØGRAND with Stitchlite™ Wool, the next iteration of ZERØGRAND footwear for men and women. Like a sweater for your feet, the ZERØGRAND with Stitchlite™ Wool was designed to keep feet dry and warm throughout the colder months, making it the ultimate thermal, breathable and flexible shoe that will last all season long.
To view the multimedia release go to:
https://www.multivu.com/players/English/8404351-cole-haan-housespecial-zerogrand-stitchlite-wool/
What does a negative strip of black-and-white film, a figure at Madame Tussaud’s Wax Museum, and a large missile on the grounds of the San Diego Air & Space Museum have in common? They all represent a piece of U.S. history with an amazing back-story! Veteran Travel Channel host Don Wildman provides a unique glimpse at America’s museums by unraveling unknown layers of the nation’s past. With the sixth season of “Mysteries at the Museum” launching on Thursday, January 2 at 9:00 p.m. ET/PT, the original series remains a fan favorite with Travel Channel’s viewers. In each of the 13 one-hour episodes, Wildman brings six artifacts to life through their intriguing stories. Viewers take a fascinating journey to the historical institutions that millions visit as part of their travel itinerary.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64286-travel-channel-mysteries-at-the-museum-host-don-wildman-uncovers-stories
Food Network competition series Food Network Star returns for an eleventh season this summer, with a cast of twelve talented hopefuls competing to become the next new face in food television. Food superstars Giada De Laurentiis and Bobby Flay are back as mentors/judges, joined this season by a roster of top-notch special guests and judges. In the biggest audition of their lives, the finalists battle in a series of unique challenges designed to determine who has the personality, on-air charisma and cooking skills to win the ultimate prize – their own show on Food Network. Exclusive web series Star Salvation also returns, giving one eliminated contestant the opportunity to rejoin the competition. Food Network Star season eleven premieres on Sunday, June 7th at 9pm ET/PT and the winner will be crowned in the season finale on Sunday, August 16th at 9pm ET/PT.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7045238-food-network-star-season-11/
The period between Christmas and New Year’s typically has one of the highest rates of impaired driving fatalities, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). In an effort to reduce drunk and buzzed driving related incidents during the holidays, NHTSA, the Ad Council and the Television Bureau of Advertising (TVB) launched their 12th annual “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”
Project Roadblock was created in 2004 in support of NHTSA and the Ad Council’s Buzzed Driving Prevention public service advertising (PSA) campaign. To date, broadcast TV stations across the nation have donated more than $40 million in media to support this effort. The partnership aims to unite local television stations in creating a nationwide advertising roadblock by airing Project Roadblock PSAs (Public Service Announcements) between December 26 and December 31. Local broadcast stations voluntarily participate in the campaign by donating on-air, online and mobile time and space with a special push at 10 p.m. local time on New Year’s Eve. In addition, TV stations will be reaching out to their communities on social media to share social graphics and messaging to further reach audiences.
“Drunk driving remains a serious threat on our roads and claims more than 10,000 lives a year,” said NHTSA Administrator Mark Rosekind. ”Local broadcast television is an effective tool in reaching consumers, and we thank the TVB, all the stations, and the Ad Council for their ongoing support of drunk driving prevention, especially during the holiday season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7701751-ad-council-nhtsa-buzzed-driving-psa/
WHOOP today announced consumers will have the opportunity to train like elite athletes when its performance optimization system goes on sale to the general public on www.WHOOP.com. The WHOOP Strap 2.0 will ship in time for the holiday gifting season.
WHOOP also announced today that 20 Olympic athletes, including front-runners like swimmer Ryan Lochte, wrestler Adeline Gray, and beach volleyball team Casey Patterson and Jake Gibb, are training on the sports performance platform in preparation for Rio.
To view the multimedia release go to:
http://www.multivu.com/players/English/7880351-whoop-athlete-performance-technology/
Flooding is the nation’s costliest and deadliest natural disaster with hurricane flooding topping the list. On October 29, 2012, Superstorm Sandy caused 72 U.S. deaths and $60 billion in damage, including more than $6.7 billion in flood insurance claims. As the most active part of hurricane season begins and the threat of flooding increases, the National Hurricane Center and Federal Alliance for Safe Homes (FLASH)® offer these five steps to take before floods strike.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62832-national-hurricane-center-and-flash-flood-preparedness-hurricane-season
Extended Stay America – one of the largest owner operated hotel chains in the U.S., announced an exclusive partnership with The Noerr Programs, the premier provider of authentic Santa Experiences to nearly 300 of America’s top shopping centers. Extended Stay America hotels was hand-selected by The Noerr Programs and Santa Claus himself, for its comfort and home-like conveniences, and named “Santa’s Official Hotel,” while he travels away from the North Pole in his seasonal tradition of listening to children’s holiday dreams and wishes this season.
“We’re excited to partner with The Noerr Programs and Santa Claus, to help light up the holiday for travelers,” said Chief Marketing Officer, Tom Seddon. “Santa has been staying with us for years. As an iconic symbol of kindness and generosity, we believe Santa is perfectly aligned with our brand’s personality and the spirit you’ll find in our associates. During the holidays it is easy for travelers to get caught in the frenzy of the season and often times become stressed with balancing it all. Our Extended Stay America family, with a little magical help from Santa, looks to help ease holiday woes through the best way we know how -- extending the creature comforts of home so that guests can focus on enjoying time with loved ones and creating lasting memories.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7617751-extended-stay-santa-s-official-hotel/
The collection celebrates the recreational calm of the nature by offering a range of contemporary active pieces with everything from chunky lightweight knits in natural yarns to wool mix shirts. GANT reinvents those preppy classics with a contemporary vibe – creating a clean and sporty feel. For the holiday season, GANT makes gift giving easy with active knits, soft cashmere-blended sweaters, Fair Isle and argyle patterns and the iconic GANT pullover.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7769052-gant-originals-fall-winter-2016/
The back-to-school craze is in full motion, and the National Pork Board (NPB) wants to help parents prepare meals not just for their kids, but for the whole family. NPB has partnered with top digital Latino influencers to bring healthy, savory meals for everyday eating.
“Back to school is a special time for the entire family, and we wanted to offer tips and pork recipes with quality nutrition that could be enjoyed by the entire family,” said Jose de Jesus, director of multicultural marketing at The National Pork Board. “It is important that even with the craze of this season families get to enjoy homemade dishes. Pork is safe, healthy and affordable, making it the perfect protein for any lunch box.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8391951-national-pork-board-back-to-school-meal-planning/
