Craftsman is known for innovation and in 2011 the brand will unveil breakthrough technologies to improve productivity and directly respond to customers’ needs and lifestyles. Therefore, it is only natural that Craftsman team with America’s DIY Designer Frank Fontana to further deliver creative solutions to help customers build and manage their space at home. The Craftsman World of DIY, the world’s first DIY Broadcasting Network, responds to the needs of an audience who seek a catalog of authentic content that is informative, entertaining and engaging.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/craftsman/48344/
Admiring the curves of a Sports Illustrated Swimsuit model is one thing, but actually driving it—that’s something only Lexus and its all-new 2013 GS sport sedan could do with style. As the Official Automotive Marketing partner of the Sports Illustrated Swimsuit property, Lexus created a multi-faceted campaign called TORI 500, showcasing an actual racetrack the automaker created in the shape of Sports Illustrated Swimsuit model Tori Praver’s body.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54644-lexus-gs-sports-illustrated-swimsuit-tori-500
Edwards Lifesciences Corporation (NYSE: EW), the global leader in the science of heart valves and haemodynamic monitoring, announced the results of a pivotal clinical study of high-risk surgical patients with severe aortic stenosis treated in Cohort A of The PARTNER Trial. These data demonstrate that the study achieved its primary endpoint at one year, concluding that survival of patients treated with the Edwards SAPIEN transcatheter aortic valve was equivalent to those treated with surgical aortic valve replacement. The data were presented at the American College of Cardiology’s (ACC) 60th Annual Scientific Session & Expo in New Orleans, LA, USA.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/edwardslifesciences/48895/
Lapponia Jewelry is undergoing a global renaissance. Today’s strong women want to express themselves with our beautiful designs. Lapponia Jewelry is inspired by the rugged nature of northern Finland. This close bond with the nature of the north is brought to life in our new brand experience, the Art of Expression video, and our overall marketing strategy, The Silent Language of Nature.
The Lapponia brand video combines stunning images of northern nature with another source of Finnish pride, the internationally renowned musical talent of the band Apocalyptica and their song Sacra. The video tells the story of Lapponia’s origins, presenting the artists’ source of inspiration for those who have never had the opportunity to experience the exotic beauty of northern Finland.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52795-lapponia
As most high school and college students are busy tackling tests or taking it easy during spring break, student teams from across the Americas are preparing for the ultimate extracurricular activity – designing, building, and testing a vehicle that travels the farthest distance using the least amount of energy. After months of coordinating designs and constructing vehicles, 43 student teams – among 9 high schools and 29 universities – are putting the finishing touches on their vehicles for the 2010 Shell Eco-marathon Americas energy challenge. These leaders of tomorrow, and their fuel-efficient creations, will soon take to the streets of downtown Houston, March 26-28 around Discovery Green Park. We’ll find out if these students can beat the 2,757.1 miles per gallon (1,172.2 kilometers per liter) achieved in 2009 by Laval University, but more than that, the students will grant us a glimpse into the fuels, technologies and transportation of tomorrow.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shelloil/42793/
More than 24 million Americans currently have asthma. Every day, 11 people in the United States die from asthma and the disease accounts for one-quarter of all emergency room visits each year. For many people with asthma, their home may be part of the problem.
Any house or apartment can contain a variety of asthma “triggers,” which can include allergens and irritants – such as dust mites, mold, pet dander and strong fumes or odors – that can negatively affect someone with asthma.
To view Multimedia News Release, go to http://www.multivu.com/players/English/49320-Merck-Asthma-Awareness/
Over the past year Americans became acutely aware of the impact of oil spills on wildlife. For more than 30 years, Procter & Gamble’s Dawn brand has been dedicated to helping save oiled birds and marine wildlife from both natural and man-made disasters. Today, Dawn expands its three-decade commitment to helping rescue wildlife with the launch of its Junior Wildlife Champions education and activity program, asking teachers and parents to help Dawn engage one million elementary school-aged children between now and the beginning of the 2011-12 school year.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dawn-saves-wildlife/49024/
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced its new candle form, the Perfect Pillar, priced at $19.99 (12 oz.) MSRP and available now at retail, online and in specialty retailers and gift shops. This new form features an easy to remove peel off label, contributing to the overall clean, contemporary look of this decorative candle form.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52094-yankee-candle-perfect-pillars
Two of Food Network’s biggest icons, Rachael Ray and Guy Fieri, will square off against each other for culinary bragging rights in Rachael vs. Guy Celebrity Cook-Off, premiering Sunday, January 1st at 9 p.m. ET/PT. In this six-episode competition series, the Emmy®-winning talk show host Rachael Ray and best-selling cookbook author and successful restaurateur Guy Fieri, will each serve as coaches and mentors to eight multi-talented celebrities, all of whom are passionate about food and cooking. Divided into ‘Team Rachael’ and ‘Team Guy’, each episode features celebrity contestants battling it out in a fun, fast-paced culinary fight-to-the-finish, with the two bottom-rated contestants from the losing team going head-to-head in a blind tasting elimination challenge. In the end, the last contestant standing is crowned king or queen of the Celebrity Cook-Off and wins $50,000 for the charity they are playing to support.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53282-food-network-rachael-vs-guy-celebrity-cookoff/
LifeWave executives, company ambassador/best-selling author/health advocate Suzanne Somers and hundreds of its distributorship leaders and members recently gathered at the Ritz-Carlton Hotel in Laguna Niguel, California to usher in a new era in anti-aging with the global launch of the new Y-Age Aeon patch.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lifewave/48201/
While many students spent the weeks and months leading up to spring break preparing for midterm exams, an ambitious group of students geared up for another important test. They are the 70 teams from 18 high schools and 31 universities across North America — including Canada, Mexico and the United States — participating in Shell Eco-marathon® Americas 2011. The test? To push the boundaries of fuel efficiency and see which team can go the farthest using the least amount of energy at Shell Eco-marathon Americas, taking place April 14-17, 2011 on the streets of downtown Houston.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shell/49295/
Say hello to a new kind of breakfast in the U.S. – belVita Breakfast Biscuits – hitting shelves this month! New belVita Breakfast Biscuits are delicious, lightly sweet crunchy breakfast biscuits baked with whole grain, specially developed to provide nutritious sustained energy to fuel your body for the whole morning.
Rather than tell you about the belVita Breakfast lifestyle, we thought we’d show you! belVita Breakfast has partnered with cultural tastemakers from across the country who exemplify the belVita Breakfast lifestyle and champion sustained morning energy. These individuals, better known as “Power Up Pros,” are driven, optimistic and active – heralded for their creativity and entrepreneurialism.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53560-belvita-breakfast-biscuits
