On November 10, 2011, Heineken brought the unexpected to the Latin GRAMMY’s by taking over the Mandalay Bay Resort and Casino in Las Vegas with a one of a kind flash mob experience celebrating Latin music. Taking the audience by surprise, the flash mob unfolded just minutes prior to the LIVE telecast of the 12th Annual Latin GRAMMY Awards. The crowd was amazed and delighted with a legendary flash mob dance. The video was inspired by Heineken’s latest TV ad titled “The Date,” but this version fuses different genre of Latin music in a fun-filled celebration. For the past 12 years, Heineken has celebrated the best Latin Music has to offer through its support of the Latin GRAMMYs.
Marriott International (NYSE: MAR) brought its signature Marriott Hotels & Resorts brand to India’s state of Rajasthan with the opening of the 365-room Jaipur Marriott Hotel. With seven separate food and beverage outlets and 43,000 square feet of meeting space, the contemporary, stylish Jaipur Marriott is now the state’s largest hotel in terms of rooms and event space and is well on its way to becoming a culinary landmark.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marriott/51005/
On Oct. 14th at 5 O’clock in the evening Margaritaville broke the World Record for the largest margarita ever made as verified by Guinness World Records. The event was part of the Grand Opening festivities for the new Margaritaville Casino at Flamingo in Las Vegas.
Halfway through the ceremony celebrating the new World Record, Jimmy Buffett surprised fans by coming out and raising a glass of Lucky Rita with the Wounded Warrior Amputee Softball Team along with Flamingo’s Rick Mazer and Margaritaville’s Tamara Baldanza in front of more than 1,000 Parrotheads and onlookers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52599-margaritaville-las-vegas-flamingo-casino-world-record-margarita-lucky-rita
The American Civil Liberties Union today released a new video condemning the U.S. government practice of issuing death sentences without due process as part of its targeted killing policy. “Targeted Killing” is being released to coincide with the filing today of an unprecedented lawsuit by the ACLU and the Center for Constitutional Rights (CCR) challenging the government's asserted authority to use lethal force against U.S. citizens located far from any battlefield without judicial process, and without disclosing the standards it uses to target individuals for death.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/aclu/39479/
OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced that its free popular holiday eGreeting website powered by JibJab, ElfYourself.com, will be brought to life as a featured themed float in the historic Macy’s Thanksgiving Day Parade® on November 25, 2010. OfficeMax’s float titled “Elves Raise the Roof” will feature a whimsical, imaginative design where dancing elves will take over the rooftops of Victorian-era houses performing ElfYourself dances from Disco to Hip-Hop to Classic. To celebrate this memorable event, OfficeMax is launching a special text-to-win contest called the OfficeMax Thanksgiving Day Sweepstakes for a chance to win a trip for four to Disney World® or one of 100 OfficeMax $25 gift cards.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/46656/OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced that its free popular holiday eGreeting website powered by JibJab, ElfYourself.com, will be brought to life as a featured themed float in the historic Macy’s Thanksgiving Day Parade® on November 25, 2010. OfficeMax’s float titled “Elves Raise the Roof” will feature a whimsical, imaginative design where dancing elves will take over the rooftops of Victorian-era houses performing ElfYourself dances from Disco to Hip-Hop to Classic. To celebrate this memorable event, OfficeMax is launching a special text-to-win contest called the OfficeMax Thanksgiving Day Sweepstakes for a chance to win a trip for four to Disney World® or one of 100 OfficeMax $25 gift cards.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/46656/
To commemorate the rum-making standards achieved by Bacardi 150 years ago, family-owned Bacardi Limited announces a first—the rarest BACARDI rum ever released, as a celebration of the expertise and craftsmanship in every bottle of BACARDI rum.
An unprecedented number of Maestros de Ron BACARDÍ (Master Blenders) have combined their extraordinary talents to create a very special and rare limited edition BACARDI rum—Ron BACARDÍ®, de Maestros de Ron, Vintage, MMXII.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53405-bacardi-150th-anniversary-celebrates-art-of-rum-making-releases-rare-rum
When asked to describe a home with more than one cat, many Americans use words such as "smelly" and "dirty." In fact, according to a recent Purina Tidy Cats' survey, 87 percent of non-cat owners think multiple cat homes have hair all over the furniture, carpet and floor, and 48 percent say they expect a home with two or more cats to have stains on the furniture or carpet.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tidycat/48415/
Recent events in the Gulf Coast have highlighted the importance of protecting the nation’s waterways. As many Americans feel compelled to support clean-up efforts, the Recreational Boating & Fishing Foundation (RBFF), a non-profit organization that encourages participation in boating and fishing, wants to encourage people to take part in conserving all U.S. aquatic resources. RBFF encourages media interested in supporting this message to run the Take Me Fishing public service announcement on “Conservation through Participation.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nationalfishingandboatingweek/43932/
Diet Coke and Heidi Klum are joining forces once again. For the third consecutive year Diet Coke is partnering with Klum and the National Heart, Lung, and Blood Institute (NHLBI) in a national heart health awareness campaign called The Heart Truth. To bring heart health into the spotlight during February, American Heart Month, Diet Coke will distribute special limited-edition packaging in support of the campaign. For her part, Klum will return to the runway for the Diet Coke sponsored Red Dress Collection Fashion Show on February 11, the popular kick-off to Mercedes-Benz Fashion Week in New York.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cocacola/42212/
Starting today, burger enthusiasts nationwide will have the opportunity to taste America’s newest gourmet burger recipe — created by a 10-year-old kid chef — while also supporting an important cause. From Tuesday, Aug. 3 to Sunday, Sept. 12, Red Robin Gourmet Burgers, Inc. (Red Robin) will feature Washington resident, 10-year-old Emma Potts’ Spicy Honey Glazed Bacon Burger in all U.S. Red Robin® restaurants. Fifty cents of each Spicy Honey Glazed Bacon Burger sold will be donated to the National Center for Missing & Exploited Children® (NCMEC)*. Since 2006, Red Robin has donated more than $170,000 to NCMEC’s safety efforts through its Kids’ Cook-Off program.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/redrobin/44257/
In partnership with the National Parks Conservation Association, Arrowhead® Brand Mountain Spring Water held the first jointly supported, volunteer-based restoration project at the iconic Joshua Tree National Park to help revitalize and restore the park, leading up to its 75th Anniversary. Breaking ground on Saturday, October 23, Arrowhead Mountain Spring Water representatives teamed-up with park officials and community volunteers to restore two highly travelled areas of the park – the Hidden Valley Trailhead and trails leading out to the popular rock climbing area, Houser Buttress. Once a refuge for cattle rustlers and mountain lions, Hidden Valley is one of the park’s most popular rock climbing, picnicking and hiking destinations that was in critical need of conservation and restoration work.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nestlewaters/46276/
Pantene le pone leña al fuego con una emocionante campaña de publicidad en la que figura una de las mujeres más deseadas de Hollywood: la actriz Eva Mendes acaba de ser nombrada la nueva estrella embajadora de Pantene. A partir del mes de julio del 2011, aparecerá en todos los elementos de la campaña de mercadeo integral de la marca, incluyendo los anuncios impresos y de TV, los carteles dentro de las tiendas, anuncios i-Media y la campaña de relaciones públicas de la empresa, apoyando la colección de productos Breakage to Strength (que se especializa en cabello de quebradizo a fuerte).
Para mas, va a http://multivu.prnewswire.com/mnr/pantene/49647/
