There was a lot of excitement on the campus of North Shore Animal League America’s national adoption headquarters in New York when Renée Felice Smith of NCIS: Los Angeles loaned her time and talent to co-direct and film a Public Service Announcement for the Mutt-i-grees® Curriculum. The actress was joined by a cast made up of thirty five pre-k, elementary, middle and high school student volunteers. In addition to the human cast, the PSA features some of our best and brightest Mutt-i-grees®!
To view Multimedia News Release, go to http://www.multivu.com/mnr/60221-mutt-i-grees-curriculum-public-service-announcement-with-renee-felice
ADP®, a leading provider of employee health care benefits administration and human capital management (HCM) services, today announced the findings of a new ADP Research Institutes (SM) study indicating that if 2012 health benefit participation rate patterns persist into next year, then a portion of newly eligible employees may opt to remain uninsured because they perceive the cost of insurance is too significant a percentage of their annual income.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60557-adp-research-institute-study-employee-health-benefits-participation
In response to the devastation wrought by Typhoon Haiyan in the Philippines, the Ad Council joined the Administrator of the U.S. Agency for International Development (USAID), Dr. Rajiv Shah, and the Center for International Disaster Information (CIDI) to launch a series of television, radio, print and Web public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit PhilippinesRelief.AdCouncil.org, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the typhoon.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64502-ad-council-usaid-cidi-encourage-support-typhoon-relief-philippines
DHX Media’s W!LDBRAIN Entertainment, together with outreach partners Children’s Museum of Manhattan (CMOM), WTTW Chicago Public Media and research firm Michael Cohen Group, have introduced UMIGO, the first of its kind transmedia math property, to 10 markets across the U.S. through children’s museums and public television stations. They were joined on October 4 by Parliament funkadelic legend Bootsy Collins and the UMIGO characters at the UMIGO outreach kick-off event held at CMOM. At the event, New York public school children and home schooled children participated in transmedia UMIGO workshops led by DHX Media’s W!LDBRAIN Entertainment, producers of UMIGO, and CMOM. Collins lends his voice to original UMIGO music and appears as an animated character in the music video “Rocket Box.” Together, CMOM and WTTW will continue to expand the program into additional markets over the next three years.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58464-wildbrain-entertainment-umigo-bootsy-collins-help-kids-build-math-skills
Today the Ad Council, in partnership with The Humane Society of the United States (HSUS) and Maddie’s Fund®, launches a new series of public service advertisements (PSAs) on behalf of The Shelter Pet Project campaign. In the new ads, adorable adopted shelter dogs and cats practically reach through TV screens, imploring audiences to play with them. Prospective pet owners are reminded that there are thousands of amazing shelter pets ready to meet them.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64564-the-hsus-maddie-s-fund-and-ad-council-launch-new-meet-psas
http://prisoncoachspeaking.com/ Steve Oberfest Founder, John Doc Fuller - President CEO and Dr. Tyrone Jennings travel the country as Prison Consultants and public speakers.
SC Johnson released its 2013 annual public sustainability report today. The report shares the latest information on the company’s ongoing work to achieve its 2016 environmental goals by using more renewable energy, cutting greenhouse gas emissions, minimizing landfill waste and developing innovative products that use fewer resources and require less packaging. SC Johnson has reduced its global manufacturing waste by 62 percent and increased its use of renewable energy to 30 percent in pursuit of these goals*.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63897-sc-johnson-2013-annual-public-sustainability-report-environmental-goals
According to a new AARP poll1, almost three out of ten people who are caring for a loved one say their life has changed since becoming a caregiver. More than one in five says their weight, exercise, or social life has suffered.
To illustrate the complexity and help the 42 million sons and daughters, friends and spouses caring for parents and loved ones see themselves as caregivers, AARP and the Ad Council are unveiling a new suite of Public Service Advertisements (PSAs) as part of their Caregiver Assistance campaign. The PSAs will be distributed today as part of National Family Caregivers Month (November) and direct caregivers to tools and resources to help cope with their daily responsibilities at aarp.org/caregiving.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63968-ad-council-aarp-caregiver-assistance
In an effort to educate and empower parents to speak to their children about bullying, a new series of television public service advertisements (PSAs) are launching today as an extension of the Be More Than a Bystander campaign. The PSAs are being distributed nationwide to coincide with Bullying Prevention Month.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63684-ad-council-ddb-new-york-new-psas-for-national-bullying-prevention-month
WONKA, maker of the world’s most imaginative sweets, is proud to announce its latest innovation: WONKA™ Peel-a-Pop™ frozen treats. The dessert pops look like and peel like bananas, but in true WONKA form, the peels are deliciously edible. Now available in freezer aisles nationwide, the dessert pops are available in two scrummdiddlyumptious flavors, Vanilla Banana and Vanilla Grape.
To celebrate the launch of Peel-a-Pop frozen treats, the WONKA brand is transporting its whimsical inspiration to the heart of New York City with a Winter WONKA™-land pop-up. At the three-day event, dessert dreamers will get a playful glimpse into the mind of Willy Wonka as they enjoy complimentary Peel-a-Pop frozen treats in a frozen funderland complete with Oompa Loompas. The pop-up will be open to the public from 10:30 AM to 6:30 PM EST on May 15th, 16th and 17th located at 22 Little West 12th Street between 9th Avenue and Washington Street.
To view the multimedia news release, go to: http://www.multivu.com/mnr/7210551-nestle-wonka-introduces-new-peel-a-pops-frozen-treats
Hilary Duff, new mother to 22-month-old son Luca, is volunteering her time to help the March of Dimes raise funds to help give more babies a healthy start in life.
”As a mom, I'm proud to support the March of Dimes helping more women have full term pregnancies and healthy babies. That’s why I walk in March for Babies,” she says in a new public service advertisement. “The money we raise funds research and local programs that help babies overcome the challenges of premature birth and birth defects. Together we can help make healthier babies possible for thousands of families.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/65164-march-of-dimes-march-for-babies-2014/
BOMBAY SAPPHIRE®, the world’s fastest-growing major gin brand by volume and value1, in association with Tribeca Film Festival®, today announced the four winners of the Bombay Sapphire Imagination Series: Film competition. The competition offers budding filmmakers the chance to realise their own short film, using their imagination to interpret a short film script created by Academy Award® winner Geoffrey Fletcher.
Starting today, Bombay Sapphire is giving members of the general public the chance to vote for a fifth film to be made through its open vote selection. By visiting www.imaginationseries.com/vote a vote can be cast, with the winning film announced on 14 November 2013.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63485-bombay-sapphire-winners-of-imagination-series