Purina ONE® showed the world how to really work the runway, turning heads at this year’s New York Fashion Week with cats on leashes during the 2013 Fall Collection Show by Tracy Reese, one of America’s most celebrated designers, on February 10.
As part of the Purina ONE brand cat food’s True NatureTM of Cats movement and the launch of Purina ONE® SMARTBlend® Healthy MetabolismTM wet and dry formulas, Purina ONE is challenging misconceptions about cats, beginning with the idea they can’t be leash-trained.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60192-purina-one-tracy-reese-true-nature-of-cats-at-new-york-fashion-week
Women have a thirst for fun and a love affair with flair, according to a new Diet Pepsi survey. The Diet Pepsi Fun Report reveals that nearly three-quarters of women (72 percent) are literally craving more fun in their lives, while 56 percent believe that adding more flair (e.g., great shoes, bright lipsticks, trendy accessories) brings more fun. To help quench that thirst and quell that craving, Diet Pepsi is launching the Sip in Style Sweepstakes.
From now through September 22, Diet Pepsi fans can enter for the chance to win prizes big and small at www.DietPepsi.com. From lipsticks and refreshing fizz to a once in a lifetime fun-filled experience, including a wardrobe makeover by Sofia Vergara’ s personal stylist along with a $1,000 shopping spree in New York City, the opportunities for fun, fizz and flair abound at DietPepsi.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57759-diet-pepsi-sofia-vergara/
Director: Michael Lawrence
Producers: Alex Bittan & Michael Lawrence
DP: David Kruta
Prod. Co.: Dockyard Pictures
Label: Ooh La La Records
Commissioner: Theo Aronson
On January 26-27, Blu Homes, Inc., (“Blu”) leading nationwide builder of beautiful and green, precision-engineered prefab homes (www.bluhomes.com) invites the public to a weekend-long grand opening event in New York’s Hudson Valley to tour the first Breezehouse® built on the East Coast.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53067-blu-homes-debuts-iconic-breezehouse-on-east-coast
Today, the GUINNESS WORLD RECORDS® record for the “Most people using mouthwash simultaneously” was broken by Colgate at 12:30 p.m. EDT in New York’s Times Square. 1,142 consumers, along with TV host and actress, Stacy Keibler, simultaneously swished with new Colgate Total® Advanced Pro-Shield™ Mouthwash while supporting Make-A-Wish®, an organization that creates thousands of life-changing moments by granting the wishes of children with life-threatening medical conditions.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61754-colgate-stacy-keibler-guinness-world-records-for-make-a-wish-foundation
Interop New York 2012 Boasts:
Keynote speakers from Cisco, IBM, Google, Amazon, SAP, Rackspace and more.
InteropNet, unique to Interop, InteropNet it is the world’s largest temporary network, connecting thousands of attendees and hundreds of exhibitors.
There are over 120 exhibitorson the show floor including inaugural showings by over 50 new exhibitors to the event, including (partial list) IBM, Citrix, SAP, Red Hat, CA, Adobe and more.
Over 25 exhibitors making announcements and breaking news.
To view Multimedia News Release, go to http://www.multivu.com/players/English/58296-ubm-techweb-interop-2012/
John McEnroe, an athlete who knows something about irritation, will coach a team of real men as they run the 2013 ING New York City Marathon. McEnroe will offer these men the guidance they need to become mentally and physically prepared for their run and will see them through to the finish line. Running – and life – may come with everyday irritations, but Dove® Men+Care® believes deodorant should not be one of them.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62896-unilever-dove-men-care-deodorant-team-ing-nyc-marathon-mcenroe
Entenmann’s, a division of Bimbo Bakeries USA and maker of over 100 sweet baked goods, and The Salvation Army got an advanced blitz on #NationalDonutDay, with the help of one of Entenmann’s most recognized donut fans. Super Bowl Champion, New Jersey native and Entenmann’s celebrity ambassador, Victor Cruz unveiled a one-of-a-kind, larger than life Entenmann’s Crumb Top Donut, at the National Donut Day celebration in New York City’s Madison Square Park, in commemoration of the sweet holiday. Cruz’s lightening fast plays on the field helped Entenmann’s and The Salvation Army get ahead of the game, kicking off the annual holiday one day early for their New York Metro fans.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59507-entenmann-s-salvation-army-victor-cruz-national-donut-day
The Dodge brand is upping the ante in the fast-growing full-size sport-utility vehicle (SUV) and crossover segments by introducing the new 2014 Dodge Durango at the 2013 New York International Auto Show. This new SUV is built on the Dodge brand’s pillars of performance, style and innovation, delivering a new standard state-of-the-art class-exclusive eight-speed automatic transmission. That powertrain improves fuel economy up to 9 percent, the Chrysler Group’s award-winning. The 2014 Durango also features Uconnect Access easy-to-use touchscreen technologies and the Dodge brand’s signature racetrack LED tail lamps to driving enthusiasts in the market for a three-row family performance SUV.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60823-new-2014-dodge-durango-ultimate-no-compromise-suv
Avon celebrated the brand’s latest innovation, ANEW Clinical Pro Line Eraser Treatment, with flash mobs coast to coast in five cities, including New York, Chicago, Atlanta, Dallas and Los Angeles. Professional ballroom dancer Karina Smirnoff led the moves and wowed the crowd in Los Angeles. Avon Representatives in all cities joined in on the flash mobs and distributed tens of thousands of samples of ANEW Clinical Pro Line Eraser Treatment, which launches this month across the country.
“I can never turn down an opportunity to dance—especially when it’s celebrating such an exciting new innovation like Pro Line Eraser Treatment,” says Smirnoff. “I’m so thrilled to be a part of this big moment for Avon and spending time with the Representatives and fans.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/52897-avon-anew-clinical-pro-line-eraser-treatment-skincare-dermatology
