On January 26-27, Blu Homes, Inc., (“Blu”) leading nationwide builder of beautiful and green, precision-engineered prefab homes (www.bluhomes.com) invites the public to a weekend-long grand opening event in New York’s Hudson Valley to tour the first Breezehouse® built on the East Coast.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53067-blu-homes-debuts-iconic-breezehouse-on-east-coast
Six Flags Over Georgia prepares to take to the sky as the countdown begins for the launch of the park’s newest thrill ride, SkyScreamer. The park’s newest addition was previewed today by media and VIP guests. SkyScreamer opens to the public on Friday, May 24, 2013.
At 242 feet, SkyScreamer is 40 feet taller than the park’s mega-coaster Goliath, and will give passengers a thrilling view of the Atlanta skyline. Thirty- two riders will sit two across in open air swings while spinning to the top of the tower. At full swing, guests revolve in a 98-foot circle at speeds of 40 mph.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60264-six-flags-over-georgia-new-extreme-24-story-swing-ride-skyscreamer
To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
To promote the adoption of teenagers from foster care, the Administration for Children and Families (ACF), AdoptUSKids and the Ad Council are unveiling a new series of multimedia public service advertisements (PSAs). Today, more than 33,000 teenagers await adoption from the U.S. foster care system. Nearly 50 percent (14,000) are between the ages of 14 and 16.
These new PSAs are part of the Adoption from Foster Care campaign launched in 2004. Since the launch of the campaign more than 15,000 children have been placed with a permanent family.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58394-ad-council-adoption-psas-raise-awareness-of-teenagers-in-us-foster-care
A new study from Robert Half and Financial Executives Research Foundation (FERF), the research affiliate of Financial Executives International (FEI), provides insight into professional standards across the finance function, including the average size of finance departments, hours worked and technologies used. The fourth annual report, Benchmarking the Finance Function 2013: The Inner Workings of Accounting and Finance, focuses on six key areas: workforce management, accounting operations, financial systems, sourcing, internal controls and compliance. The results are based on a survey of the finance departments of nearly 200 public and private companies in the United States and Canada.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55076-robert-half-ferf-fei-annual-report-webinar-finance-function-benchmarking
The USPSTF today issued a draft recommendation giving its second highest approval rating for CT screening for lung cancer for those at high risk, a move that if approved in final form, will trigger Medicare and insurance coverage and bring about a dramatic drop in the leading cause of cancer deaths.
Today, LCA also launched its Risk Navigator tool – www.AtRiskForLungCancer.org. Additionally, it expanded the hours of its support line – (800) 298-2436 – operating 8 a.m. to 7 p.m. EST. LCA will also launch a national educational advertising campaign in September to encourage the public to know their risk for lung cancer.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62719-lung-cancer-alliance-uspstf-recommends-ct-screening-for-lung-cancer
As wildfires burn across the western United States, the U.S. Forest Service (USFS) and Ad Council launch new public service ads (PSAs) targeting homeowners and community members in fire-prone areas. The new PSAs represent the continuation of the Fire Adapted Communities initiative which raises awareness about the threat of wildfire and helps individuals and communities mitigate wildfire damage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62255-us-forest-service-and-ad-council-launch-fire-adapted-communties-psa
It is 100 years since a simple song was released to the public. A song that unites music legends Elvis Presley, Bing Crosby, Johnny Cash and The Pogues. One song that Elvis loved so much he had it played at his funeral. Yes, it’s the one and only Danny Boy. And it is celebrating its 100th birthday on June 21st, 2013. The song’s melody was first heard in Ireland in the streets of Limavady, County Londonderry where it was known as The Londonderry Air. However it wasn’t until 1910 that Frederick Weatherly, an Englishman, composed the lyrics for this melody. His famous words were published in 1913, making this year the song’s 100th anniversary.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62195-tourism-ireland-celebrates-100-years-of-danny-boy
Crosstex International, a subsidiary of Cantel Medical Corp. (NYSE:CMN), and Prestige Ameritech, the only two major U.S.-based medical mask manufacturers have joined forces to bring attention to a glaring void in public health research and policy – that, if addressed, has the potential to more quickly provide a simple, effective tool to mitigate the spread of influenza and other respiratory borne viruses. The awareness campaign comes in response to a new study, “ Exposure to Influenza Virus Aerosols During Routine Patient Care,” published in The Journal of Infectious Diseases, showing that influenza viruses may spread as far as six feet from a person coughing or sneezing, and that some people, referred to as “super spreaders,” may be more likely to spread the virus. The study, supported by the Department of Health and Human Services with a $600,000 research grant, pointed specifically to concerns for healthcare workers being exposed to coughs from sick patients. Yet government research and policy continues to overlook face masks as a feasible protection measure for both the healthcare industry and the general public.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60417-cantel-medical-fitted-mask-infectious-disease-control-public-health-policy
How do you develop a great press release? Throughout the first quarter of 2013, the PR Newswire team identified a variety of noteworthy news releases which are highlighted in this week’s edition of Content We Love. Within this collection of content you’ll see strong headlines, compelling multimedia, catchy infographics, interesting news angles and smart storytelling – traits that are the cornerstones of effective press releases.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61570-pr-newswire-content-we-love-feature-q1-2013
The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
Zhang Xinyuan, born in Wuhan, Hubei Province, graduated from the Central Academy of Drama in 2012, BA of
performance. In 2008, her self-made images ignited online communities in China. Heavy-eyebrowed and flame-lipped,
but also chaste and ethereal, her images are both polarized and harmonious, no wonder they received so explosive
acclaiming and spreading.
From then on, Zhang Xinyuan becomes a fashion icon and favored by various media and industries, her images even
initiated a tide of retro-styling in the youths of China. Instead of stopping on that, Miss Zhang keeps on sharpening her
art language by the grindstones of her unique aesthetic taste, say-no-to-vulgarity attitude, and oriental wisdom. With the
love to public art, Miss Zhang has crossover-cooperated with various artists and stylists, and become a rising star of
arts, which made her the cover star of I-D, a famous British fashion magazine, in Mar.2012. The next month,Apr.2012,
her high-profile photo album Girlfriend On The Cliff became the top one seller in the Amazon list of photographic books,
and one of the best-sellers of Motie Company, who has published this book. Sold out in various online shopping sites,
Dream Raider studio and Motie Company printed other batches of copies, all of which had been sold out now.
