The Business Software Alliance (BSA) today announced the introduction of SAM Advantage, a first of its kind software asset management training course and certification. The course, which aligns to International Organization for Standardization (ISO) guidelines, provides in-depth training on effective management of IT assets – serving as a crucial tool in helping organizations maximize their technology investments.
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Heartbreak, what the boss likes in her coffee and the “sweetness to tea ratio” are just a few of the scenarios featured in a humorous yet smart multi-million dollar TV ad campaign being unveiled today by the In The Raw family of all-natural sweeteners, Sugar In The Raw and Stevia In The Raw. The “It’s Only Natural” spots, created by Mother New York, featuring the voice of Academy Award Winner Frances McDormand, were produced and directed by Academy Award Nominee Brett Morgen, who is best known for his documentary film making. Morgen was chosen for his ability to capture real moments in interesting and visually captivating ways.
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A sunroom window box, a birdie blind, a “catio” and a hanging indoor garden … these are only a few of the innovative designs cat owners from across the country entered in the Purina® Tidy Cats® Pet Projects Design Challenge. The national contest invited cat owners to showcase the innovative, creative and unique ways in which they are incorporating feline design into their homes to enhance their lives and living environments with their cats.
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Actress Sarah Michelle Gellar has teamed up with “The Nestlé Share the Joy of Reading Program” to raise awareness about the importance of children’s literacy and to encourage continued reading over the summer. Today, she visited the Los Angeles Public Library’s historic Central Library to read to children and share her love of reading. “The Nestlé Share the Joy of Reading Program” is donating up to $250,000 to Reading Is Fundamental (RIF) – the nation’s largest nonprofit children’s literacy organization – and consumers can help through everyday purchases of select Nestlé confections.
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Kiwanis International and UNICEF have joined forces to save the lives of babies and their mothers by eliminating maternal/neonatal tetanus (MNT), a disease that kills an estimated 60,000 newborns and 30,000 mothers each year. UNICEF Ambassador and actor Tea Leoni delivered the announcement at the 95th Annual Kiwanis International Convention.
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Snoop Dogggg has doubled down on his G’s through his new collaboration with MetroPCS to introduce the new Samsung Galaxy Indulge™, the world’s first commercially available 4G LTE Android™ smartphone offered only with 4GLTE service from MetroPCS.
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Bayer HealthCare’s Consumer Care division announced today the introduction of Bayer® Advanced Aspirin, the next generation of aspirin for pain relief. Using the patent-pending Pro-Release™ Technology, Bayer Advanced Aspirin is clinically proven to relieve tough pain twice as fast as previous Bayer® Aspirin tablets.
With the introduction of aspirin in 1899, Bayer offered one of the first widely accessible analgesics, or pain relievers, to consumers. Today, Bayer's overall global Aspirin business continues to grow, and had double-digit, year-on-year sales growth in Q1 2011. Yet, while Bayer continues to be a leader in the category, for many U.S. consumers, Bayer Aspirin is primarily synonymous with cardiovascular use. Now, through a combination of technological innovation and rich analgesic heritage, Bayer is introducing a new standard in aspirin for tough pain relief with Bayer Advanced Aspirin.
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Merck Consumer Care, a subsidiary of Merck & Co., Inc., announces the nationwide availability of Dr. Scholl's® Custom Fit Orthotic Centers. To help people find customized solutions for their tired, achy feet, the kiosks use revolutionary FootMapping® Technology to measure arch type and the areas you put the most pressure on to recommend the most appropriate Custom Fit™ Orthotic.
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As the summer months approach, area retailers and consumers alike eagerly anticipate the launch of the 2011 season for locally and regionally grown produce. “What we’ve found is that our customers associate in-season produce with peak freshness, better value and environmental consciousness,” said Giant Eagle Vice President of Produce, Craig Ignatz. “No matter where it’s from – a local farm or the far side of the globe – we ask ourselves the same questions, every day: how fast can we get it to our customers, and how fresh can it be?”
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Big efforts bring great results. Ron Arad and Javier Mariscal invited the winner of the 4th Edition of the international competition, Jump the Gap, Michael Warykiewicz, to join them in the mad Gala Ceremony created by Roca for the Award Ceremony, which brought together VIP's from the media and the design and architecture world. That was what they were cooking.
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A net 5 percent of executives interviewed for The Robert Half Professional Employment Report (http://www.roberthalf.us/per) said they expect to add full-time, professional-level employees in the second quarter of 2011. Nine percent plan to increase staff, while 4 percent anticipate declines. The net 5 percent projected increase is unchanged from the first-quarter survey, with most respondents, 86 percent, expecting to maintain current personnel levels.
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