Avon Products Inc. today officially announced a breakthrough anti-aging sun care collection — ANEW Solar Advance with RepairShield™ Technology. The research behind this revolutionary line was unveiled at the American Academy of Dermatology’s 69th annual meeting. The ANEW Solar Advance anti-aging sun care line not only provides superior protection against the sun’s damaging rays with photostable broad-spectrum UVA/UVB protection, but is also designed to repair skin cell sun damage.* Patented RepairShield Technology™ is designed to protect skin by stimulating its natural antioxidant defense system to fight free radicals and to repair by activating skin’s natural repair process.
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Dove® gave one real woman the once-in-a-lifetime opportunity to get a taste of what celebrities experience on ABC’s “Dancing with the Stars.” Real woman Kristi Herman was selected from the nearly 1,500 women who entered the Dove® Close-Up Challenge. She received a week of professional dance training and got her skin ready for the spotlight with Dove® VisibleCare™ Body Wash, a revolutionary new line of body wash that actually gives women visibly more beautiful skin in just one week. Herman will have the ultimate spotlight moment when she shows off her new moves and beautiful skin in a Dove®-sponsored TV spot airing in a commercial break during the season finale of “Dancing with the Stars” Monday, May 23 (8:00 p.m. ET) on ABC.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/dovecloseup/49743/
Premium chocolate manufacturer Lindt USA today announces the launch of their new TV advertisement featuring Lindt Global Brand Ambassador and Swiss tennis star Roger Federer. The new TV spot “Airport,” created by agency of record Gotham Inc., is a humorous look into the life of Federer and the irresistible nature of Lindt’s smooth melting Lindor Truffles. Lindt is also unveiling a special partnership with the Roger Federer Foundation (RFF) that will help raise awareness and funds for the non-profit in conjunction with the Grand Slam tournament in New York.
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This year parents will be able to personalize their children's vacation adventures more than ever before.
That's because a new-state-of-the-art kids club and the worlds first-ever LEGO® summer camp will be opening in Atlantis, on Paradise Island on the Bahamas, one of the top family resorts in the world, as ranked by Parents, Condé Nast Traveler and Travel+Leisure.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/atlantis/42139/
The Gay, Lesbian & Straight Education Network (GLSEN) and the Ad Council joined the National Basketball Association (NBA) to debut a series of public service advertisements (PSA) featuring Phoenix Suns stars Grant Hill and Jared Dudley designed to address the use of anti-gay language among teens. The campaign includes new television, radio, print and Web ads and the TV spot will launch this Sunday during the NBA Conference Finals on ABC, TNT, and ESPN. The PSAs are an extension of the award-winning Think Before You Speak campaign and GLSEN’s “Changing the Game” initiative.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/50081/
Justo a tiempo para las festividades navideñas, Procter & Gamble [NYSE: PG] Charmin® enciende la chispa latina en la Ciudad de Nueva York con el intento de romper el Récord Mundial Guinness llevando a cabo el evento de Cha-Cha-Cha más grande que jamás se haya visto. Inspirado por el jingle distintivo de Charmin y en celebración del quinto año los Baños Públicos Charmin cerca de Times Square, el cantante de Rock en Español, Luis Fonsi encabezará a miles de bailarines de todas las edades en un baile tradicional de Cha-Cha-Cha para un evento de una obra benéfica. Por cada persona que participe para ayudar a romper el récord mundial, Charmin donará cinco dólares (hasta $20,000) a Big Brothers Big Sisters de Nueva York, la organización benéfica exclusiva que se favorecerá con este evento.
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Summer should be about taking vacations and spending time with friends and family, not taking trips to the bank branch and waiting in line to speak to a teller. That’s why ING DIRECT USA, the nation’s largest direct bank, is encouraging its Customers to put their bank branch in their pocket with the launch of their enhanced mobile application for iPhone® and BlackBerry® devices.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/ingdirect/45386/
This week, as a follow up to World Malaria Day, PSI Global Ambassador Mandy Moore and ABC News’ Be the Change: Save a Life are co-hosting an on-line essay contest, asking others to share stories of what inspires them to take action in global health. Selected essays will be highlighted on ABC News’ SaveOne.net and Moore’s personal blog.
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The video “Overexposed” by Nicholas Chen and Edan Freiberger took the grand prize this year in the Trend Micro Internet Safety for Kids and Families “What’s Your Story” 2010 Video Contest. “Overexposed” humorously and realistically demonstrates the importance of keeping a good reputation online and the consequences of not doing so.
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Avon Products, Inc. today announced a partnership with award-winning international actress, Jacqueline Bisset, who will serve as the face of the revolutionary ANEW Platinum line. This new skincare line for women 60+ from Avon’s pioneering ANEW line was developed to recapture the appearance of youthful contours and will debut this fall through Avon Representatives.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/avon/42975/
This year’s St Petersburg International Economic Forum, will convene under the theme, 'Leadership that Works'. The Forum’s official programme will feature a range of sessions organized under four interrelated content pillars, and designed in various formats so as to stimulate interactivity and enrich participant experience. In addition to the traditional panel sessions and roundtables it will include a number of 'session series', industry breakfasts, business round tables, and plenary sessions with participation of global political and business leaders.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/st-petersburg-international-economic-forum/56554/
Subaru of America, Inc. walked a different path for the face-off at Cowboys Stadium, resulting in a 500% increase in planned social and viral engagement.
In conjunction with its sponsorship of Animal Planet’s “Puppy Bowl VII,” Subaru invited owners across the country to walk their dogs on game day. Supporters pledged to participate on Subaru.com and through the company’s Facebook page.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/subaru/47368/
