Bacardi, the company that revolutionized the spirits world in 1862 with the creation of the world’s first smooth, light bodied, mixable rum—BACARDI—builds on its 150-year legacy of innovation with new category entries, new premium spirits with unique tastes, and fresh ways to enjoy great-tasting spirits and cocktails. This milestone anniversary marks the second greatest year of innovation for the Company in the past century and a half since Don Facundo Bacardí Massó forever changed the spirits world with BACARDI rum. Forty new products join the iconic Bacardi portfolio to meet growing consumer demand for drinks that make their lives more enjoyable, convenient and tasty.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53409-bacardi-innovation-new-products-quality-spirits-flavor-rum-150-anniversary
What happens in Vegas, started at Golden Gate Hotel & Casino. The history of Las Vegas’ original casino, which opened its doors at One Fremont Street in 1906, spans the roaring 20s, Prohibition, Rat Pack era and now the 21st century. The landmark boutique property is celebrating the completion of its first major expansion in 50 years; it’s the rebirth of a classic.
Take a stroll through Golden Gate history: http://goldengatecasino.com/history/
To view Multimedia News Release, go to http://www.multivu.com/mnr/58204-las-vegas-golden-gate-hotel-casino-celebrates-major-expansion
Today, the National Highway Traffic Safety Administration (NHTSA), the State Attorneys General and Consumer Protection Agencies and the Ad Council joined with Twentieth Century Fox Television and Twentieth Century Fox Home Entertainment to unveil new public service advertisements (PSAs) featuring scenes from season three of Fox’s award-winning television series “Glee” to educate young adult drivers (16-24) of the dangers of texting while driving.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57432-ad-council-nhtsa-and-glee-encourage-young-adults-to-not-text-and-drive
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Happy Anniversary, MARTINI®! Bacardi Limited is marking the 150th anniversary of its world-famous MARTINI brand, and with it, a century and a half of an unrivaled heritage that has made MARTINI the world’s leading vermouth and best-selling Italian sparkling wine. This milestone year showcases the brand’s iconic culture and defining association with stylish and playful Italian living. MARTINI is sharing the moment through retail exclusives, commemorative labels, refreshing cocktails and one-of-a-kind collaborations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60949-bacardi-limited-martini-150-anniversary-vermouth-italian-sparkling-wine
As global organizations grapple with a more technologically intensive and complex agenda, fissures in traditional approaches to talent management and leadership development are increasingly visible. This was a key theme that emerged at ON Talent, an invitation-only discussion hosted at Deloitte University where leading names in talent argued that the prevailing models of talent development no longer hold. New models like the corporate lattice that are better attuned to the times must be adopted or the risk of HR becoming less relevant is high.
“The system is broken,” said Annmarie Neal, founder of the Center for Leadership Innovation. “If the economic models of the last era of business won’t translate to today’s environment, why would our organizational and talent models translate? In fact, the way we have traditionally approached talent can be an impediment in the 21st century.
General Mills and Häagen-Dazs today announced an initiative designed to foster greater economic vitality for smallholder vanilla farmers in Madagascar and ensure the availability of high quality vanilla for future generations.
Häagen-Dazs, the world’s leading brand of super-premium ice cream, with the General Mills Foundation, will invest $125,000 over two years to benefit villages in Madagascar’s Sava region, home of the world’s highest quality vanilla. The commitment builds upon General Mills century-long history of working closely with farmers around the world to promote sustainable agriculture.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60422-general-mills-haagen-dazs-vanilla-sourcing-small-farmers-madagascar
The Emmy® Award-winning PBS home improvement series This Old House® will feature a 19th-century Victorian-era home in the city of Cambridge, Mass., and a woodland cottage circa 1935 in rural Essex, Mass., as its latest renovation projects for the upcoming 33rd national season premiering this October 4. The locations represent a city-and -country theme and provide fresh angles that are remarkably different and even contrasting. The Cambridge Project will showcase a renovation for a young family in a bustling urban setting, while the Essex Project is a quiet country cottage that will be transformed into a universally accessible living space for aging parents.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58071-this-old-house-scandinavian-modern-redesign-in-law-cottage-remodel
At 104 years old, Edythe Kirchmaier has been serving others for more than a century, 40 years of which have been as a volunteer with Direct Relief International. As Edythe approaches her 105th birthday, she hopes to inspire the world to make a difference, as she has, by raising awareness for the charity to which she’s dedicated much of her life, Direct Relief. To honor Edythe and celebrate her milestone birthday on January 22, 2013, Direct Relief has created the world’s largest (virtual) birthday cake, a Facebook application called Edythe’s 105th Birthday Challenge, which will enable the world to light a candle and wish Edythe a happy birthday.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59741-direct-relief-international-105-year-old-volunteer-birthday-wish
Keepers of the Gate. What began as a grand experiment to form a multi national counter terrorist special operations group, to combat the global spread of terrorism in the 21st century, eventually became the world’s premier special ops organization. These commandos soon tackle threats from beyond the skies leading up to December 2012. Find out more at www.keepersofthegate.net thriller
Sybella’s duty as Death’s assassin in 15th century France forces her return home to the personal hell that she had finally escaped. Love and romance, history and magic, vengeance and salvation converge in this thrilling sequel to Grave Mercy. Find out more at http://hmhbooks.com/hisfairassassin. Dark Triumph by Robin LaFevers. Find out more at http://hmhbooks.com/hisfairassassin Dark Triumph by Robin LaFevers http://www.robinlafevers.com YA/Fantasy
Hamilton Watch once again shares the action-packed spotlight with blockbuster action star Bruce Willis in 20th Century Fox’s A Good Day to Die Hard. In the film, the iconic brand introduces the modern Khaki X-Patrol and classic Jazzmaster Viewmatic wristwatches, two premium timepieces designed with Swiss precision and American spirit at heart for a sophisticated take on a typical Hamilton design.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58675-hamilton-watch-a-good-day-to-die-hard
