Emirates’ award-winning frequent flyer programme, Emirates Skywards, and MBNA have signed a new UK credit card collaboration; and announce the launch of two new credit card accounts for current and new Emirates Skywards members and UK consumers.
The ‘Emirates Skywards Credit Card Account’ and ‘Emirates Skywards Elite Credit Card Account’ allow customers the choice between a standard no annual fee card and an elite version with fee. Both cards are available to apply for now at www.emirates.com/uk.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61921-emirates-skywards-MBNA-UK-card-partnership
Icelandair helped alleviate the long days of darkness last night with the launch of their Aurora Borealis-themed plane, the Hekla Aurora. The launch, part of Icelandair’s #MyStopover campaign, culminated in Reykjavik as the plane flew over an illuminated Hallgrimskirkja church - a prelude to the city’s annual Winter Lights Festival which begins tomorrow.
The Hekla Aurora is part of Icelandair’s transatlantic fleet, providing passengers an experience of the Aurora Borealis while on board, both with its interior mood lighting, and the new Aurora Borealis livery on the exterior. As the Boeing 757 flew over Reykjavik city yesterday, passengers experienced the dancing lights of the on-board Aurora Borealis, with Icelandic music as the soundtrack, and, adding to the experience, a unique birds-eye view of Hallgrimskirkja church. The plane landed at Reykjavik’s domestic airport to a fanfare welcome as the locals came out in force to celebrate. They were also able to experience the plane for themselves as it was opened to the public.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7441451-icelandair-aurora-borealis-plane/
For its 2015 Christmas video, TAP, the Portuguese leading airline, sought inspiration from its daily sounds to adapt, in an innovative way and for the first time ever, the renowned Christmas melody Jingle Bells, exclusively using aircraft sounds.
The leading actors are TAP employees and the A330 aircraft, CS-TOQ (‘Pedro Teixeira’) that embraced the spirit of the season to wish its passengers a Merry Christmas.
Launched on December 1st, TAP’s video went viral in Portugal with over 240,000 views and a 1,2M organic reach on Facebook with no media investment yet. On Youtube it gathered 25,000 views and appeared in all main media publishers.
It’s time for the world to see it! Happy holidays!
To view the multimedia release go to:
http://www.multivu.com/players/uk/7722751-tap-portugal-jingle-bells-aircraft-sounds/
United Airlines today will celebrate the 25th anniversary of the airline’s Terminal C hub facility at Newark Liberty International Airport, one of the world’s most modern airport terminals and the cornerstone of the original and largest New York/New Jersey airline hub.
Travelers arriving and departing at Newark Liberty today will join United employees in an anniversary celebration between 11 a.m. and 1 p.m. at the upper level United Airlines ticket counter, where customers will have opportunities to earn prizes, travel discounts and bonus MileagePlus miles, and see the airline’s new uniforms for the first time. The airline is also setting up a temporary exhibit during the two-hour period demonstrating how air travel has evolved since 1988.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61756-united-airlines-unveils-new-look-for-25-years-at-newark-terminal-c
Vayama (www.vayama.com), a leading online travel agency uniquely focused on international travel, announced today the Vayama Go Somewhere Sweepstakes on Facebook. As a way to inspire people to think about where in the world they’d like to travel, Vayama is inviting Facebook users to participate in the sweepstakes for a chance to win an international trip valued at $5,500. A lucky winner will receive two roundtrip air tickets on Emirates Airline, plus US $2,000 spending money.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61264-vayama-go-somewhere-sweepstakes-on-facebook-win-international-trip
Hotwire.com®, a leading discount travel site, today unveiled a new brand centered on the happiness all types of travelers experience when scoring a fantastic deal. Along with a new logo and the new “Hotels. Deals. Happiness.™” tagline, the travel site has also launched two distinct TV campaigns—one of which was directed by award-winning documentarian Errol Morris. The campaigns, which are inspired by hundreds of real travelers’ feedback, have their own distinct narrative to illustrate how any traveler, seasoned Hotwire® customers and new users alike, can reap the joyous benefits of discounted travel through the site. In conjunction with the brand rollout, Hotwire has launched re-designs of its website and suite of mobile apps for iOS and Android.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7050451-hotwire-celebrates-power-of-deal-in-new-brand-campaign-with-errol-morris
Southwest Airlines® (NYSE: LUV) introduced a modern new look to its iconic brand today at an event dedicated to its Employees. The airline proudly unveiled a new aircraft livery, named Heart, airport experience, and logo. The new look puts the airline’s Heart on display, showcasing the strength of the nearly 46,000 Employees Companywide—whose dedication can be felt by every Customer each time Southwest Airlines connects them to what’s important in their life.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7316751-southwest-airlines-unveils-new-heart-look-logo-livery-airport-experience/