Taj Hotels Resorts & Palaces today announced the second phase of their brand architecture exercise with the roll-over of 19 hotels to their new brand, Vivanta by Taj Hotels & Resorts, slotted in the 5-Star Upper Upscale segment. India’s largest hospitality group flagged off Vivanta by Taj Hotels & Resorts at a gala event at the brand’s marquee hotel, Vivanta by Taj – Whitefield, Bangalore. This follows the highly successful launch of their Upscale brand - The Gateway Hotel - exactly two years ago.
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CBI Polymers Inc., the U.S.-based innovator of DeconGel® nuclear decontaminant, announced today the collaborative effort to remediate radiation from the campus of the Asahimachi Baptist Church and Little Lamb Kindergarten in Fukushima, Japan, in a project CBI Polymers calls “Restore Playtime.”
CBI Polymers donated its DeconGel® nuclear decontaminant and the manpower to apply the blue gel to the affected areas of the school. Once dry, the gel was peeled away, taking harmful radiation with it.
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Fans of The CW Network’s hit series “America’s Next Top Model” can have their own model experience in New Zealand, following the show’s trip to the breathtaking island nation in last night’s episode. Tourism New Zealand and Air New Zealand have announced a special offer for fans who find the backdrop just as stunning as the models featured in three episodes, the first of which screened last night with two more airing May 5 and May 12 at 8 p.m./7 p.m. Central on The CW.
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To meet its mission to teach busy families how to turn everyday meals into full-flavored dishes with just the right amount of spice, La Costeña has launched The Spice is Right Tour. The tour — an entertaining, educational and recipe tasting experience — will be featured at some of the nation’s most popular family festivals, and is sponsored by La Costeña, manufacturer of America's number one selling jalapeño.
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In honor of Cinco de Mayo, the world’s greatest speed eaters recently battled in the Alamo City to claim victory in the La Costeña Feel the Heat Jalapeño Eating Championship Challenge. After ten fiery minutes, including a double overtime one-on-one challenge with the reigning champion, Pat “Deep Dish” Bertoletti emerged victorious by consuming 275 whole pickled jalapeños. The fourth annual challenge was a highly anticipated rematch between the reigning champ – five-foot-tall, 105-pound Sonya “The Black Widow” Thomas – and Bertoletti, the mohawked, two-time title winner from Chicago. With a vengeance not seen since the Battle of the Alamo, Bertoletti regained the coveted title from Thomas. Both Bertoletti and Thomas set a new record for the number of jalapeños eaten at this annual competition.
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PNC Bank, a member of The PNC Financial Services Group, Inc. (NYSE: PNC), today announced enhancements to Virtual Wallet®, the online and mobile money management tool, for budgeting and smart spending as many consumers struggle with their personal finances.
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The North American International Auto Show (NAIAS) will open its doors to more than 4,500 automotive journalists in a few short weeks with an anticipated 30-40 worldwide debuts from automotive manufacturers around the globe.
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SoBe® gets it. Life is more exciting -- and more fun -- when you try new things, whether it’s a new flavor (Yumberry Pomegranate anyone?) or a new experience (let’s say, milking a fake cow). Today, SoBe and a team of adventure-seeking celebrities are making it possible for fans to “Try Everything” in New York City’s Madison Square Park from 10 am to 4 pm.
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Based on its recent analysis of the medical imaging market, Frost & Sullivan recognizes Siemens Healthcare with the 2011 North American Frost & Sullivan Award for New Product Innovation. Siemens Healthcare’s innovative Biograph mMR is the first scanner capable of simultaneously acquiring whole-body positron emission tomography (PET) and magnetic resonance imaging (MRI) data.
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Yakult U.S.A. Inc. unveils its new "Love Your Insides." campaign for its signature probiotic drink, Yakult, which sells in major retailers primarily on the West Coast. It will kick off this week in 29 major designated marketing areas with a TV spot called "True Love" and will air in both English and Spanish. Both versions of the commercials are formatted as 30 and 15 second spots and will be supported by a mix of radio (Hispanic only), online, print collateral and redesign of yakultusa.com website. The campaign, which is the brainchild of El Segundo, CA-based Siltanen & Partners Agency (S&P), will introduce consumers to a lovable new brand icon in the form of a cuddly digestive system.
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Boehringer Ingelheim Pharmaceuticals, Inc. y la Comisión Latina sobre el SIDA anunciaron hoy el lanzamiento del sitio web Mente, Cuerpo, HAART™ (MenteCuerpoHAART.com), un recurso en línea en español para los latinos que viven con el VIH, para proveedores de servicios de salud y para educadores de la salud. El sitio ofrece herramientas y consejos útiles sobre cómo mantener el bienestar mental, físico y emocional ante los desafíos diarios de la enfermedad.
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Tomorrow is International Youth Day. In a year when youth unemployment in the United States has hit a record high at 24%, and globally at 45%, poor youth graduating from Children International’s Youth Program state they are more educated and possess job skills needed to get a job and have a better future.
In a report released by the Kansas City-based humanitarian organization, the over 12,000 youth graduating from Children International’s Youth Program also report participation in the organization’s program is vital to their success in school, ability to remain healthy and motivation to reach their goals.
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