As wildfires burn across the western United States, the U.S. Forest Service (USFS) and Ad Council launch new public service ads (PSAs) targeting homeowners and community members in fire-prone areas. The new PSAs represent the continuation of the Fire Adapted Communities initiative which raises awareness about the threat of wildfire and helps individuals and communities mitigate wildfire damage.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62255-us-forest-service-and-ad-council-launch-fire-adapted-communties-psa
The USPSTF today issued a draft recommendation giving its second highest approval rating for CT screening for lung cancer for those at high risk, a move that if approved in final form, will trigger Medicare and insurance coverage and bring about a dramatic drop in the leading cause of cancer deaths.
Today, LCA also launched its Risk Navigator tool – www.AtRiskForLungCancer.org. Additionally, it expanded the hours of its support line – (800) 298-2436 – operating 8 a.m. to 7 p.m. EST. LCA will also launch a national educational advertising campaign in September to encourage the public to know their risk for lung cancer.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62719-lung-cancer-alliance-uspstf-recommends-ct-screening-for-lung-cancer
In recognition of International Women’s Day, Avon Foundation for Women Ambassador Salma Hayek Pinault and Avon Products, Inc. CEO Sheri McCoy announced that four global organizations and one government campaign have received 2nd Avon Communications Awards: Speaking Out About Violence Against Women for their outstanding work to bring attention to the need to end violence against women. The awards, presented at the United Nations Headquarters during the 57th session of the Commission on the Status of Women, are part of the Avon Speak Out Against Domestic Violence program, which has donated nearly $50 million globally to end violence against women since its launch in 2004.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60518-salma-hayek-pinault-presents-2nd-avon-global-communications-awards
Actress and multi-platinum recording artist Selena Gomez will perform LIVE at AT&T Stadium during halftime of the Dallas Cowboys game against the Oakland Raiders on Thanksgiving Day, November 28, which kicks off The Salvation Army’s annual Red Kettle Campaign. The halftime performance marks the 17th year the Dallas Cowboys have partnered with The Salvation Army to launch the campaign, which raises millions of dollars throughout the holiday season. Last year, the Red Kettle Campaign collected $148.7 million. Donations help provide meals and shelter for families in need and Christmas toys for millions of children, among numerous other social services.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63223-123rd-salvation-army-red-kettle-campaign-selena-gomez-dallas-cowboys
The Yankee Candle Company, Inc., a leading manufacturer of premium scented candles, today announced the launch of new limited time holiday collection Snow Globes, featuring three new fragrances: Magical Frosted Forest, Sugary Sweet Snowfall and Santa’s Candy Castle™. Reflecting the nostalgia and magic of the season, this candle collection features classic holiday colors and snowy flurries that transport users to an enchanting winter wonderland.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61722-yankee-candle-holiday-snow-globes-collection-new-fragrances
Subaru of America, Inc. today introduced the all-new 2015 WRX STI, Subaru’s iconic performance flagship model, at the North American International Auto Show. Subaru will offer a WRX STI Launch Edition, limited to 1,000 units and exclusively featuring WR Blue paint and gold BBS® forged alloy wheels and unique interior trim.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59482-subaru-of-america-2015-wrx-sti-launch-edition
Do you have what it takes to prepare millions of preschoolers for their day? Sprout®, the 24-hour preschool network, is giving aspiring actors and fans the opportunity to audition for the role of live morning show host with its launch of Sprout’s Host Hunt – a national competition to find the next great preschool TV host.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62645-pbs-sprout-host-hunt-live-children-s-morning-show-nationwide
Following a successful initial launch, Barclaycard US, the payments business of Barclays in the United States, is making the Barclaycard Arrival™ World MasterCard® available to all U.S. consumers.
Barclaycard Arrival is the only consumer travel rewards card that allows cardmembers to redeem their miles to fly on any airline, at any time – with no blackout dates or seat restrictions – and get 10% of their miles back when they redeem for travel. The card also offers significant miles earning power, a complimentary subscription to TripIt® Pro mobile travel organizer and access to the Barclaycard Travel Community.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60359-barclaycard-arrival-world-mastercard-travel-rewards-card
The Jones Group Inc. (NYSE: JNY) today announced the launch of the QMack brand, a new collection focused on the millennial customer exclusively available at Macy’s and macys.com. The QMack collection is a wardrobing system that focuses on key items and classic shapes with a girly twist meant to be “mixed and macked” to create the ultimate, effortless uniform.
Inspired by all-American style, QMack also incorporates a global flair by way of Parisian and London influences to create classics with a twist in a multitude of colors and materials, including: go-to blazers, gathered minis, prep school skater skirts, roll sleeve blouses as well as easy dresses and cardigans. The name QMack was inspired by a composite of muses and the classic pieces they wore and then re-imagined to create a modern version for today. Prices range from $29 to $299.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62723-the-jones-group-inc-q-mack-new-uniform-for-millennials-macys
Bacardi Limited, the largest privately held spirits company in the world, has acquired St-Germain, the super-premium elderflower liqueur.
“St-Germain is one of the most exciting brands in the industry today. Since its launch only six years ago as a modern liqueur with a delicious and distinctive taste, St-Germain has stayed true to its French craftsmanship, engaged the bartending community in a way that few spirits brands have, and won some of the industry’s most prestigious awards,” said Facundo L. Bacardi, Chairman of Bacardi Limited.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59742-bacardi-st-germain-elderflower-liqueur-bartender-rob-cooper
ADP®, a leading provider of human capital management services, today announced the launch of myALINE, a new financial management platform designed to provide employees who receive their wages via ALINE Pay by ADP® from employers who are ADP SmartCompliance clients with a new way to help manage their pay. Accessible both online and via mobile devices, the new platform offers an exceptional level of financial visibility, helping employees to better understand how, when and where they’re spending their money. In addition, myALINE helps make it possible for employees to proactively manage their tax- and related-payroll information, and also helps to streamline payroll management and reduce costs for employers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62693-adp-myaline-money-manage-online-and-mobile-platform-empowers-consumers
