Starring Australia's very own Yvonne
Strahovski (Chuck) 24: Live Another Day is a thrilling new event series
heading for Australian television screens.Set in London,
the sequel to the ground-breaking, award-winning series 24 again
centres on heroic agent Jack Bauer and retains the real-time,
pulse-pounding, fast-paced format with split screens and interweaving
storylines made famous by its predecessor.
As 2015 starts to wind down, Americans are already starting to make travel plans for 2016. But what are Americans–particularly Baby Boomers–looking for in their 2016 vacations?
A new survey released today from AARP Travel (http://travel.aarp.org), a valuable resource for America's 76 million Baby Boomers who spend over $120 billion annually in leisure travel, provides some great insight into how Americans want to get away in 2016, from desired destinations to lodging options to favorite trip planning tools.
“The vast majority of Baby Boomers are planning to drive, fly or set sail on leisure trips in 2016, with an average of 4 or 5 trips already in the works,” said Stephanie Miles, VP, Products & Platforms, AARP. “Boomers make up a large segment of the traveling public, and so it's particularly important for the travel industry to be aware of what Boomers are looking for in their vacations going into 2016. This new survey finds that their travel desires often differ greatly from younger travelers.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7488431-aarp-travel/
General Mills is following consumer driven food trends with its line-up of products launching this summer around the world. Many of the new products closely align with increasing consumer interest in wellness, convenience, and snacking including new Yoplait Greek 2% Whips!, Nature Valley Nut & Seed Crunchy Granola Bars, Annie’s organic cereal, Old El Paso Mini Taco Boats, Totino’s Pizza Sticks and Häägen-Dazs Stick Bars.
The company’s broad portfolio of new products can be found in its 2016 New Product Showcase, available on the General Mills corporate blog, A Taste of General Mills: Blog.GeneralMills.com/2016/Summer
“We’re in a period of very rapid change in the food industry. And consumers are very clear about what they want – simple ingredient lists, free from artificial colors and flavors, free from gluten, less sugar, less sodium, more convenience. This translates into very a clear set of growth opportunities for us,” said Ken Powell, General Mills Chairman and Chief Executive Officer. “We’ve challenged ourselves to go out and really understand our consumers, get into their homes, shop alongside them and listen to what they want. These interactions allow us to build greater intuition, which helps us move much faster. Our new product line up demonstrates our ability to listen and respond.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7857151-general-mills-new-2016-products/
Emmy Award-nominated actor and producer John Stamos (FULLER HOUSE, SCREAM QUEENS) is set to host the 37th annual edition of PBS’ A CAPITOL FOURTH, broadcast live from the West Lawn of the U.S. Capitol. The all-star musical and fireworks extravaganza will kick off the country’s 241st birthday with performances by: iconic multi-platinum selling music legends The Beach Boys, with special guests John Stamos (drums) and Sugar Ray’s Mark McGrath (vocals); soul men Dan Aykroyd and Jim Belushi of The Blues Brothers; legendary Motown stars The Four Tops; THE VOICE Season 12 winner Chris Blue; acclaimed country music singer and songwriter Kellie Pickler; Grammy-nominated gospel legend Yolanda Adams; and Broadway star and two-time Tony Award-nominee Laura Osnes (BANDSTAND); with the National Symphony Orchestra under the direction of top pops conductor Jack Everly. Multi-talented actress and singer Sofia Carson (DESCENDENTS 2) will open the show with a special performance of the “National Anthem.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7983452-capital-concerts-pbs-a-capitol-fourth-2017/
The all-new Toyota Camry is here with a striking new look and a hot new marketing campaign that’s set to tap into drivers’ emotions and the sensations they will feel when driving the vehicle. While purchasing a Camry continues to be a smart and rational choice, the 2018 Camry now delivers the magic and excitement drivers crave. These emotions are highlighted in the “Sensations” campaign, which compels drivers to love the new Camry for all the “wrong” reasons. The campaign will cover multiple media channels, including broadcast, cinema, social, print, digital and out-of-home placements.
Rather than telling customers how it feels to drive the all-new Camry, this campaign shows them through impactful and evocative imagery that clearly conveys a specific feeling generated by some aspect of the Camry’s styling, safety, technology and performance. The goal of the campaign is to introduce people to an inspiring, more emotional, more exciting driving experience that will make every driver feel special.
To view the multimedia release go to:
https://www.multivu.com/players/English/8053353-toyota-camry-ignites-the-senses/
In honor of its 50-year legacy at the center of the Las Vegas Strip, the iconic Caesars Palace celebrated its golden anniversary with an opulent birthday pool party, featuring a five-tier cake, champagne toast and a 10 minute fireworks extravaganza hosted by award-winning chef Gordon Ramsay. The anniversary festivities continued on Saturday, Aug. 6 with a once in a lifetime gala headlined by world-renowned entertainers Tony Bennett, Jennifer Lopez, Howie Mandel, Wayne Newton, Donny & Marie Osmond, Matt Goss and The Righteous Brothers. Special Icon Awards were also presented to honorees that have helped shape Caesars Palace’s rich history, including Calvin Harris, Gordon Ramsay, Celine Dion, Elton John, Jerry Seinfeld and more.
“During the past five decades, Caesars Palace has set the standard for the Las Vegas experience,” said Mark Frissora, President and CEO of Caesars Entertainment. “Tonight not only do we thank our great entertainers and world-renowned chefs but we say a special thank you to our customers, employees and community partners for helping to shape our rich history and our bright future.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7895751-caesars-palace-50th-anniversary/
More exclusive content on http://www.assassinscreed.com You are Captain Edward Kenway, a pirate among assassins. Set sail for a unique adventure in the Caribbean where you will live by your own rules, explore uncharted islands and discover the gritty life of the legendary outlaws of the 18th century. Join the Creed on http://assassinscreed.com/facebook
Global news distributor, PR Newswire, held its latest Meet the Media event with special guests from social news and entertainment giant BuzzFeed.
Ailbhe Malone, Head of Life and Ryan Broderick, Deputy Global News Director, gave the audience an insight into how BuzzFeed UK selects content, the best way to pitch stories and how to build better relationships with journalists. Alongside their tips for PR and communications professionals, they also gave examples of the features that they have worked on and the types of story that catch their attention.
Held at Two Temple Place, a neo-Gothic mansion set in the heart of London, attendees were also invited to ask Ailbhe and Ryan questions in a lively Q&A session, followed by food, drinks and networking with other guests.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7890151-pr-newswire-meet-the-media-buzzfeed-uk/
MSC Cruises, the largest privately-owned cruise company in the world, announced today that the first of its next generation “Seaside” class of ships – set to debut in November 2017 – will be named MSC Seaside and sail year-round from Miami to the Caribbean.
In addition, MSC Cruises announced that its Miami-based cruise operations will benefit from a newly renovated and expanded dedicated berth and terminal at PortMiami – a testament to the company’s growing ambitions in the North American market and to providing guests with the best service possible.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7473951-msc-cruises-seaside-class-ship/
Volvo Cars’ ongoing research into autonomous driving has confirmed what we all know - that the daily commute is taking the joy out of driving. It is during the commute and on long-haul motorway trips that people are most willing to delegate the act of driving to their car.
With this in mind Volvo has developed Concept 26, named to reflect the average daily commute to work of 26 minutes – time that could be spent doing something more meaningful than sitting in stop-go traffic. Volvo has set out to bring choice and freedom back to the driver; to enjoy the driving experience when they want to, or to delegate driving to the car when they want to do something else.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7694951-volvo-cars-unveils-concept-26/
Lithium Technologies today announced the winners of the fifth annual Lithium Digital Customer Excellence Awards, affectionately known as the Lithys. This year’s awards set a new record for submissions with 66 entries from 17 countries across four continents and representing 47 brands. The 2015 Lithys also had a big impact on Lithium’s own community, generating more than 21,000 page views and 9,000 visits—and adding 4,000 community members during the voting period. Winners were determined by community votes, outside judges Nate Elliott from Forrester Research and Jim Storer of The Community Roundtable, and Lithium executives.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7522751-lithy-2015-winners/
SLS Las Vegas, the culmination of a years-long, $415 million dollar renovation of the legendary Sahara, opened its doors today welcoming the public back to the North end of the iconic Las Vegas Strip. A fully-integrated, entertainment-driven resort and casino with more than 1,600 guest rooms and suites, SLS Las Vegas features a curated collection of hospitality industry trendsetter sbe’s most beloved brands, refined and reinvigorated for Las Vegas as well as original concepts all set in an atmosphere that’s both dynamic and approachable.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7289852-sls-las-vegas-opens-doors-bringing-new-life-to-the-north-end-of-the-strip/
