To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
In 1995, R.J. Reynolds targeted gays in a marketing campaign titled Project SCUM. Today, an edgy Delicious Lesbian Kisses (DLK) campaign draws attention to smoking among lesbians; The Network for LGBT Health Equity helps bridge the gap between Lesbian, Gay, Bisexual and Transgender (LGBT) organizations and tobacco control funding; and the CRUSH campaign uses ‘cuties’ to spread the message that being tobacco free is sexy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53121-legacy-report-tobacco-control-in-lgbt-communities
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of its four new summer fragrances. Yankee Candle also launched its new limited edition Cool Pops collection, available while supplies last and featuring five new scents, scalloped lids and whimsical pop out labels. Inspired by the nostalgic appeal of playing in the backyard, going to summer camp, enjoying homemade ice cream, and being surrounded by sweet blooms, these fragrances will evoke warm memories of childhood summers. The new additions to Yankee Candle’s offerings are available for purchase immediately at more than 568 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60970-yankee-candle-company-nostalgic-summer-moments-2013-fragrances
Elite athletes Mikaela Shiffrin (@mikaelashiffrin) and Sage Kotsenburg (@sagekotsenburg) sped, carved, spiraled and twisted down the mountains of Sochi to earn gold medals and are now being recognized on the iconic Wheaties box. Having captured the world’s attention with their stellar athletic performances, sportsmanship and inspirational stories, Shiffrin and Kotsenburg join the ranks of past champions to earn this coveted honor. The two, limited-edition Wheaties boxes will hit store shelves this spring.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65466-wheaties-stars-from-sochi-featured-on-limited-edition-boxes
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Most Popular Pop Music Video Is being promoted through BEST MUSIC VIDEO PROMOTIONS.
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Their childhood and musical development took place in Ukraine. The Guys\' musical tastes formed on the works of such artist as Michael Jackson, Backstreet Boys, N Sync, East 17 and others. But Arturro, Serge and Evhen had already met in a nightclub in Tallinn. Each of them created songs and wanted to get on stage.
At the moment there was an event that influenced on their decision to join creative efforts and achieve success in the musical business. Evhen told Serge and Arturro about a girl diagnosed with cerebral palsy Victoria. She wanted to help children with the same diagnosis to develop their creative abilities. Thereby \
TrickRopers.com to get quote! Trick
Roper Gun Spinner Will Roberts is an internationally renowned performer
and speaker known for his high-energy and insightful content spiked
with humor. He prides himself on bringing back the common sense and
simplicity of America. Along with being a masterful trick roper and gun
spinner, Will finds time to be a Cirque du Soleil artist on the Las
Vegas Strip, business owner, social networking consultant, author,
television segment host, and certified performance coach.Now
don't be fooled, Will is a Cowboy. The values and skills of the West
are in his blood and are his true passion. He apprenticed with
world-renowned Mexican charros and Hawaiian paniolos to help him
achieve his current level of success.Since 2000, Will has been
working with leading corporations, like Ebay, Anthony Munoz Foundation,
Wells Fargo, and Ford Motor Company. He shares the western arts of
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Crosstex International, a subsidiary of Cantel Medical Corp. (NYSE:CMN), and Prestige Ameritech, the only two major U.S.-based medical mask manufacturers have joined forces to bring attention to a glaring void in public health research and policy – that, if addressed, has the potential to more quickly provide a simple, effective tool to mitigate the spread of influenza and other respiratory borne viruses. The awareness campaign comes in response to a new study, “ Exposure to Influenza Virus Aerosols During Routine Patient Care,” published in The Journal of Infectious Diseases, showing that influenza viruses may spread as far as six feet from a person coughing or sneezing, and that some people, referred to as “super spreaders,” may be more likely to spread the virus. The study, supported by the Department of Health and Human Services with a $600,000 research grant, pointed specifically to concerns for healthcare workers being exposed to coughs from sick patients. Yet government research and policy continues to overlook face masks as a feasible protection measure for both the healthcare industry and the general public.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60417-cantel-medical-fitted-mask-infectious-disease-control-public-health-policy
GoGo squeeZ applesauce on-the-go, the leader in fruit-based pouches, announced today the results of a nationwide survey they commissioned to discover the state of playfulness in the USA, which revealed that U.S. families have trouble incorporating playfulness into their daily lives. GoGo squeeZ realizes that being playful is an important aspect of childhood development and is committed to providing parents with the tools they need to empower playfulness, not just in their children but also in themselves.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61992-gogo-squeez-teams-celeb-dad-jerry-o-connell
Trick Roper Gun Spinner Will Roberts is an
internationally renowned performer and speaker known for his
high-energy and insightful content spiked with humor. He prides himself
on bringing back the common sense and simplicity of America. Along with
being a masterful trick roper and gun spinner, Will finds time to be a
Cirque du Soleil artist on the Las Vegas Strip, business owner, social
networking consultant, author, television segment host, and certified
performance coach. Now donʼt be fooled, Will is a Cowboy. The
values and skills of the West are in his blood and are his true
passion. He apprenticed with world-renowned Mexican charros and
Hawaiian paniolos to help him achieve his current level of success. Since
2000, Will has been working with leading corporations, like Ebay,
Anthony Munoz Foundation, Wells Fargo, and Ford Motor Company. He
shares the western arts of trick roping, gun spinning and whip cracking
with a good dose of humor. Willʼs performance is perfect for
motivating a crowd and adding excitement to an event. His presentations
are always extremely energetic and highly interactive.
Weather forecasters are predicting a doozy of a hurricane season with above average activity this year. As many as 18 named storms could impact communities along the coast. Hurricanes Sandy, Irene and Isaac serve as sobering reminders of the importance of families being prepared just in case the unthinkable happens. Preparing now, before the weather turns serious, is a family’s best defense.
So where do you start? Preparation should focus on four key activities, which the whole family can do together.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/61576-allstate-be-aware-and-prepare-natural-disaster-weather-alerts
Women in combat fight for more than just their lives. Being good isn’t always good enough, but these women battle for country, team and heart with guts and passion. Legendary Army medevac pilot Sarah Benson and U.S. Navy Seal Ethan Quinn team up in Risk Taker. Sarah and Ethan’s story continues in the heart pounding sequel Degree of Risk. Don’t miss the excitement of New York Times bestselling author Lindsay McKenna’s Shadow Warrior series. http://www.LindsayMcKenna.com Romantic suspense, military suspense
