Vitamin Bee, LLC today announced a new collaboration with the Bayer Bee Care Program through its “Vitamin Bee®” character to help promote the Feed a Bee initiative, bee advocacy and healthy nutrition awareness for children.
Created by veteran director and animator Geoffrey Kater, Vitamin Bee is the central character in a nutrition education program that encourages kids to eat nutritious foods and empowers them to make healthy lifestyle choices. Their approach is to teach children and have fun while doing it, with the help of a dynamic animated character, as well as an entire curriculum that entertains and educates through the use of videos, quizzes, activity sheets, games and hands-on lessons.
“Vitamin Bee is a great role model that teaches kids about the value of the honey bee to our planet, our food supply and our daily lives,” said Geoffrey Kater, creator of Vitamin Bee. “We hope that getting kids to appreciate the role of the honey bee at an early age will encourage them to be great bee advocates for their entire lives. Vitamin Bee speaks a language that kids understand and uses humor to teach them these important lessons. I think we’ve created a great thing here and I’m so happy to be working with the Feed a Bee program and to be part of the Bayer Bee Care Center to help educate schools, kids and families alike.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7452952-bayer-vitamin-bee-feed-a-bee/
Imagine looking outside your home window and seeing a group of deer partying in your swimming pool or, in a twist on the Goldilocks children’s story, you found a bear has broken into your home and has been tasting the food left in your refrigerator? Scenarios similar to this are the basis of a new ad campaign launched by Farmers Insurance®, one of the nation’s largest insurer groups. The company’s new, We Know From Experience, advertising campaign kicks off today with two television spots and a new interactive website that humorously convey to consumers that Farmers, over its 87 year history, has helped customers recover from some of the most unique --- yet very real --- claims.
“The amazingly unlikely events we’ll be featuring in our new campaign are based on real claims experienced by our customers,” said Mike Linton, chief marketing officer for Farmers Insurance. “Through this new campaign we hope consumers realize that we know a thing or two about insurance and that our agents are ready to help consumers understand coverage options so consumers can select the coverages they want.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7585551-farmers-insurance-we-know-from-experience/
The Smithsonian's National Museum of American History will open a new exhibition on American business July 1 in the Mars Hall of American Business. The exhibition, “American Enterprise” will have a strong focus on the nation's agriculture history which is one of four economic sectors in the exhibition. It will explore precision farming, environmental concerns and hybrid seeds.
“American agriculture has gone through a tremendous transformation in the past seven decades, becoming a high-tech industry, deeply affecting not just farmers themselves but every American and the American experience in general,” said Peter Liebhold, museum curator and chair of the Division of Work and Industry.
The companion book American Enterprise: A History of Business in America, will highlight significant artifacts from agriculture's humble beginnings to the technological advances that make it a leading industry in the United States.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7433931-national-museum-of-american-history/
Mary Murphy partners with Osteo Bi-Flex®
The GUINNESS WORLD RECORDS™ Title for the ‘Largest merengue lesson’ has officially been set as of Friday, April 15, by none other than joint supplement Osteo Bi-Flex. Led by celebrity choreographer Mary Murphy, ballroom dancing champion, at the Fremont Street Experience, the lesson involved more than 250 participants who gathered to learn and perform the high-energy, Latin-inspired merengue.
Record attempt participants stepped in time throughout the half-hour lesson, under the expert direction of celebrity dancer and choreographer Mary Murphy.
The joint support supplement’s record-breaking feat was held as a celebration of movement, encouraging folks to be active and to continue enjoying the activities that make them happy at any age.
“Osteo Bi-Flex is leading the call for movement and enabling individuals to continue participating in the activities they love by facilitating joint comfort, flexibility and movement,” said Derek Bowen, Senior Vice President for Osteo Bi-Flex. “Our product has been helping people for years, so to have our name down in the record books for getting people moving is a perfect fit with our brand! From our standpoint, stillness is the new smoking. Taking Osteo Bi-Flex will help people feel more comfortable within 7 days of taking it.*”
To view the multimedia release go to:
http://www.multivu.com/players/English/7796951-osteo-bi-flex-guinness-world-record/
Celebrity Chef Robert Irvine, host of Food Network’s Restaurant: Impossible, announced today that he is teaming up with Tropicana Las Vegas to open his first signature restaurant on the Las Vegas Strip. At the press conference, the exterior of the Tropicana Las Vegas came to life, where a high-energy video showed the crowd what they can expect to see from the newest chef in town. In true Robert Irvine fashion, the celebrity chef made his entrance by rappelling 22 stories (220 feet) down the exterior of the Tropicana hotel to the assembled press below.
In introducing Chef Irvine, Bob Sheldon, President of Las Vegas Operations for Tropicana’s parent company, Penn National Gaming, said, “Chef Robert Irvine has tackled some of the toughest culinary challenges around the world, and we’re excited to have him take on Las Vegas, right here at the Tropicana. We are thrilled to be the Las Vegas home to such an acclaimed world-class chef. With his unparalleled passion, energy and culinary skills, he is the perfect addition to our family.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7838851-robert-irvine-tropicana-las-vegas/
In 2011, PetSafe® brand launched its nationwide Bark for Your Park program to help communities build their own off-leash dog parks. In order to help even more communities this year, PetSafe brand is restructuring the contest into a grant-giving program and increasing the number of awards from five to 25.
“In the past five years, we’ve given away over $850,000 to communities to build dog parks of their own, but now we want to help communities during every stage of development,” said Tracy Mulder, marketing manager, PetSafe brand. “Our new Bark for Your Park program is expanding to not only help break ground on new parks, but also help fund maintenance and improvements for existing parks.”
Communities can submit a grant application now through June 30, 2016 on www.petsafe.net/barkforyourpark. The applications will be reviewed by an internal committee and PetSafe brand will award five new park grants valuing $25,000 each, 10 park makeover grants valuing $10,000 each, and 10 park maintenance grants valuing $5,000 each. This year’s award recipients will receive a combination of funds and commercial-grade dog park equipment from UltraSite, a PlayCore Company. The winning communities will be announced over a 5-week period during August through September.
To view the multimedia release go to:
http://www.multivu.com/players/English/7827752-petsafe-dogs-bark-for-your-park/
Epson America, Inc. today introduced the FastFoto™ FF-640 high-speed photo scanning system poised to change the way people preserve and share the billions of photos tucked away in attics, basements, garages, and closets. An innovative alternative to flatbed scanners and costly third-party scan services, FastFoto can scan photos as fast as one photo per second and easily restores faded photos to their original color to share with family and friends via the cloud and on social media, like Facebook® and Instagram™.
“Whether it’s for a Throwback Thursday, a photo slideshow for graduation, a wedding, or another life event, before today, digitizing photographs with a flatbed scanner or scanning service has been a time consuming and expensive task,” said Larry Trevarthen, director, Commercial Printing and Scanning, Epson America, Inc. “Scanning shoeboxes of photos on a flatbed scanner can take hundreds of hours, and sending photos out to a scanning service is pricey and puts irreplaceable photos at risk of being lost or damaged. FastFoto offers a fast, easy and affordable solution for preserving a family’s legacy.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7820753-epson-fastfoto-worlds-fastest-photo-scanner/
For families who have a dependent with special needs, financial planning often takes a back seat to the necessities of daily life; but it also bears an increased importance.
“April’s Autism Awareness Month offers a great opportunity to emphasize the importance of planning for families who are caring for a dependent child, sibling or spouse with special needs,” said Ruthann Driscoll, JD, CLU, CFP®, director of advanced planning at Northwestern Mutual. “Crafting a comprehensive plan that addresses the needs of the dependent with special needs — for today and for tomorrow — and balancing that with the needs of the rest of the family is essential to achieving lifelong financial security.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7422151-northwestern-mutual-autism-awareness/
To help amp up your beauty routine and smile for the holiday parties to come, Andrea Brooks of @AndreasChoice and Colgate® Optic White® released Episode 7 of the seven part online video series, “The Smile Show™,” today. Hosted via the Colgate Optic White YouTube channel, the latest installment features Andrea’s exclusive tips and tricks for looking and feeling your best while celebrating this holiday season. She shares her winter beauty routine and tips for achieving a whiter, brighter smile just in time for the holidays.
“The holidays are full of photo-ops, so I always want to make sure my smile is bright,” said Andrea Brooks. “I use the Colgate Optic White Toothbrush + Whitening Pen because my busy holiday schedule requires a whitening product that is easy to use, convenient and effective.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7683851-colgate-the-smile-show-holiday/
Whole You, a Mitsui Chemicals Company dedicated to offering innovative healthcare solutions to help those with sensory and physical mobility challenges experience life more fully, launched its Whole Day campaign video today. The video follows acclaimed photographer Bruce Hall, who has been legally-blind since birth, as he captures a celebration of the senses and movement.
“At Whole You we want nothing less than to change how people understand what it means to be healthy – we develop solutions that enable people to move, see, smell, taste and experience the world more fully than ever before,” said Hiromi Inagaki, chief innovation officer, Whole You. “The video with Bruce is an expression of this vision, a place where sensory or physical mobility challenges don’t hold us back, where we celebrate the senses and freedom of movement to have a deeper appreciation of a life lived beyond limitations.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7704351-whole-you-bruce-hall-campaign/
Toyota Motor Corporation (Toyota) has launched “Start Your Impossible” – a global corporate initiative that aims to inspire Toyota employees, partners, and customers and connect them with the company’s core beliefs. In an age of accelerating technological and environmental developments, “Start Your Impossible” marks Toyota’s commitment to support the creation of a more inclusive and sustainable society in which everyone can challenge their impossible.
Toyota believes that mobility goes beyond cars; it is about overcoming challenges and making dreams come true. The “Start Your Impossible” initiative reflects these values and highlights the company’s goal to provide freedom of mobility for all. “We want to share this thinking with all stakeholders, including consumers, so that we can approach this challenge together,” said Toyota President, Akio Toyoda.
To view the multimedia release go to:
https://www.multivu.com/players/English/8193651-toyota-global-campaign-for-olympic-paralympic-games/
From school lunches to family picnics to team practices, America’s iconic sandwich – the peanut butter and jelly - has played an important role in the lives of many Team USA athletes. It’s why Smucker’s®, a proud sponsor of Team USA, is turning America’s passion for a PB&J into a way to support our Team USA athletes. Beginning today, for every tweet using #PBJ4TeamUSA, Smucker’s will donate $1 to the United States Olympic Committee (up to $200,000).
Smucker’s is teaming up with U.S. Olympic gold medalist gymnast Shawn Johnson, U.S. Olympic gold medalist swimmer Conor Dwyer, and two-time U.S. Olympic gold medalist gymnast Aly Raisman to rally America to show their Olympic support.
“Every single donation makes a difference in an athlete’s training and the ability to work toward achieving our dreams, so I’m humbled and excited to partner with Smucker’s on #PBJ4TeamUSA,” said Aly Raisman. "I grew up eating PB&J, so being part of an effort to help fuel Team USA is so exciting for me!”
To view the multimedia release go to:
http://www.multivu.com/players/English/7815051-smuckers-pbj4teamusa-olympics/
