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Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign. At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers. To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign

With May around the corner, it’s a perfect time to stress a healthy family lifestyle and habits to Americans nationwide. Gearing up for Family Wellness Month in May, internationally recognized and award-winning fitness, health and lifestyle expert Kelli Calabrese will provide important tips and tools to help families to stay on the right fitness and wellness track. She will also discuss what should be on every families’ wellness checklist, and will share unique and fun ways to incorporate a daily fitness and wellness routine for the entire family.

Today, AARP launched an e-card campaign aimed at moms with adult children, offering a unique way to encourage young adults to purchase health insurance. Recognizing that 8.6 million young adults age 26-34 are uninsured, AARP is encouraging their moms – many of whom are our members – to remind their kids to sign up for insurance as required by the Affordable Care Act. To view Multimedia News Release, go to http://www.multivu.com/mnr/63237-aarp-e-card-campaign-young-adults-mom-means-it-get-health-insurance

Sydney Harbour sparkles as the 3rd annual Handa Opera on Sydney Harbour (21 March - 13 April) opens with its spectacular water-top stage playing host to a new production of Madama Butterfly. Under the stars and on the water's edge, Handa Opera on Sydney Harbour is the city's grandest cultural event. Unique to Sydney, this world-class event is like no other, turning the iconic Sydney skyline into an operatic backdrop for a nightly audience of 3,000. To view the Multimedia News Release, go to http://www.multivu.com/mnr/66153-opera-australia-madama-butterfly

The wait is over for the highly anticipated hip hop single from Matthew Schultz & hip hop legend Jim Jones! This track is a unique blend of hip-hop and rock! Official video coming soon!

As the cold and flu season peaks, adults may take multiple over-the-counter (OTC) pain medicines to treat their pain and fever symptoms. Yet many are unaware of the serious liver or gastrointestinal damage that can result from the overdose or overuse of common OTC pain medicine ingredients. To help adults safely take these medicines, the American Gastroenterological Association (AGA) today launched Gut Check: Know Your Medicine, an education campaign focused on the safe use of OTC products. Central to the campaign is a unique flipbook-style video that highlights the importance of reading and following OTC medicine labels. To view the Multimedia News Release, go to http://www.multivu.com/mnr/65680-american-gastroenterological-aga-gut-check-know-your-medicine-otc-psa

http://www.slam-​n-​ropes.com -​ Im­mor­tal Mar­tial Arts Inc. was the orig­i­nal man­u­fac­tur­er and dis­trib­u­tor of the Bat­tling Ropes® brand. Af­ter six years of sup­ply­ing heavy train­ing ropes for John Brook­field Im­mor­tal de­cid­ed to launch their own new and im­proved patent pend­ing brand of heavy train­ing ropes called Slam N ropes®. All of our ropes are made of com­mer­cial qual­i­ty ma­te­ri­als specif­i­cal­ly de­signed for rope waves, slams and un­du­la­tion ex­er­cis­es. SLAM N ROPES® BRAND THE NEED FOR A BET­TER ROPE: Af­ter much tri­al and er­ror and prod­uct re-​de­sign and many thou­sands of dol­lars lat­er, we came up with the best com­mer­cial qual­i­ty and most func­tion­al de­sign of heavy train­ing ropes in the in­dus­try. We are con­vinced about the qual­i­ty, dura­bil­i­ty and unique de­sign of our prod­ucts com­pared to what's cur­rent­ly avail­able that we have filed a full util­i­ty patent for our de­signs with the US Patent & Trade­mark of­fice. In ad­di­tion in 2012 Im­mor­tal re­ceived a reg­is­tered trade mark cer­ti­fi­ca­tion by the USP­TO for Slam N Ropes®.

Professional skateboarder Paul Rodriguez (P-Rod) catapulted to the apex of his sport, pushing boundaries with a unique street style unlike any of his peers. Now, P-Rod is partnering with the No. 1 men’s fragrance brand globally* to take his distinctive style off the board and into the personal care aisles. Capturing the soul of Los Angeles street culture, the new AXE Kilo with Paul Rodriguez collection is inspired by P-Rod’s heritage and was illustrated by artist Mister Cartoon. The limited edition line marks the first time AXE has collaborated on a product design that features outside creative influence. To view the Multimedia News Release, go to http://www.multivu.com/mnr/7208951-skateboarder-paul-rodriguez-collaborates-with-new-axe-kilo-brand

Brace yourself for a mealtime you won’t forget! Dogs across America are licking their chops over the Mix Mania campaign from Mars Petcare, which encourages dog owners to MIX IN wet food with dry kibble and LOOK OUT for a full-on freak out from their furry friends. Actress, musician and animal lover, Kristin Chenoweth, has joined the Mix Mania madness, lending her voice to hilarious videos showing frenzied freak outs and mealtime craziness. Consumers can join the fun by visiting MixMania.dog where they’ll find lip-smackingly delicious recipes, PAWsome content and a unique remix station where they can share their dog’s freak out video and have it remixed with a hysterical voiceover from Kristin Chenoweth. The campaign highlights freak outs at their best with serious slobber and overjoyed pooches captured in slow motion videos. The long form video shares a taste of the mania, and a series of short form videos with outrageous voiceovers from Chenoweth leaves consumers begging for more. To view the multimedia release go to: http://www.multivu.com/players/English/7829651-mars-petcare-mix-mania/

Six Flags White Water announces the introduction of the all-new Typhoon Twister, the first water ride of its kind in the state. This unique ride sends riders barreling down an enclosed five-story drop before shooting out into a 67-foot bowl, then spins them down into a corkscrew drop chute before splashing into the pool below! To view Multimedia News Release, go to http://www.multivu.com/mnr/60269-six-flags-white-water-new-attraction-typhoon-twister-thrill-slide

ATC Global reaffirms its position as the place to do business for the international ATM community with the release of exclusive video footage from last month’s event. The videos further demonstrate the unique position of ATC Global within the international ATM market, showcasing the quality, diversity and geographical reach of its attendee base alongside the delivery of a world-class, content-rich education programme. To view Multimedia News Release, go to http://www.multivu.com/mnr/60643-ATC-global-2013-confirmed-exclusive-video

The newest family thrill at Six Flags St. Louis, Tsunami Soaker, spun into action today. This spinning, spraying water adventure is the first of its kind in the park, bringing yet another unique experience to the Coaster Capital of Missouri. Guests aboard Tsunami Soaker will engage in a water battle of epic proportions while twisting and churning ‘round and ‘round. To view the Multimedia News Release, go to http://www.multivu.com/mnr/7216651-six-flags-st-louis-new-tsunami-soaker-spinning-spraying-water-adventure