In celebration of General Mills’ commitment to removing artificial flavors and colors from artificial sources from all of its cereals, the company is rolling out a three-week open casting call to find one real rabbit to be featured as the honorary face of Trix. Pet bunnies from across the country could be the #RealTrixRabbit and appear on limited run boxes in the winner’s hometown.
From real rabbits to pets in bunny costumes, kids, parents and family members are invited to snap pictures or take videos of their furry friends– and upload them to the www.RealTrixRabbit.com. Applicants can also scope out the competition and follow the journey to find the Real Trix Rabbit by following #RealTrixRabbit on social media from October 19, 2015 to November 8, 2015.
While the iconic Trix Rabbit isn’t going anywhere, Trix is removing artificial flavors and colors from artificial sources. This means using ingredients like fruit and vegetable juices and spice extracts such as turmeric and annatto to achieve the fun red, yellow, orange and purple colors while delivering the same great taste that adults and children have always enjoyed.
“The search for the honorary Real Trix Rabbit is a family-friendly opportunity to share our excitement with cereal fans as we introduce the new Trix recipe this January,” said Lauren Pradhan, senior marketing manager for General Mills’ Cereal division. “We are excited for families to experience the new Trix recipe as well as the recipes for other cereals and see for themselves that every spoonful will still deliver the great taste, quality and fun that General Mills cereals have always brought to their cereal bowl.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7664051-real-trix-rabbit/
Hennessy, the world’s best-selling Cognac, is proud to announce the debut of the brand’s first-ever game day commercial airing this Sunday, February 3rd. Narrated by hip-hop legend Nas, the TVC, titled “Major,” brings to life the spirit of Hennessy’s “Never stop. Never settle.” mantra through the remarkable, yet widely unknown, story of cycling champion Marshall “Major” Taylor.
In the late 1890s, Marshall “Major” Taylor became the best cyclist of his time, and throughout his career he dominated his competition in the U.S. and abroad. He held seven world records by 1898, and in 1899, became one of the first African Americans to win a world championship. Marshall “Major” Taylor’s global fame established him as one of the world’s first international sports champions.
To view the multimedia release go to:
https://www.multivu.com/players/English/8487951-hennessy-never-stop-settle-game-day-commercial/
On Saturday May 30th at the French Tennis Open, the Beijing Municipal Commission of Tourism Development unveiled its first tourism package, “Enjoy the China Open, Visit Beijing”, or how to combine sport and visits to the cultural sites of Beijing. This comprehensive package includes three days of guided visits to the city’s most beautiful tourist sites, as well as three days to experience the China Open, featuring the world’s top players. With a host of options, the package will meet the needs of sports fans and cultural travel enthusiasts alike.
This exclusive package comprises a joint offer by the Beijing Municipal Commission of Tourism Development and the China Open. It will include several visits to key tourist attractions in the city, such as Tiananmen Square, the Forbidden City and even the Great Wall of China. At the same time, travellers will also be able to take advantage of 3 days courtside, at the China Open, a WTA premier mandatory event and an ATP 500 event, which is the biggest international competition in Asia.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7535351-visit-beijing-tourism-china-open/
UNO®, the world’s number one card game*, introduces its most competitive version ever - UNO FLIP!™. The game follows the classic UNO game’s premise of matching numbers and colors, but now features double-sided cards that when prompted by a “Flip” card, changes the entire game.
The double-sided UNO FLIP! deck features both a Light and a Dark side. The Light side plays like classic UNO, but the Dark side has never before seen penalty cards, including the first ever DRAW 5 card. Playing a “Flip” card will change the game, giving players unexpected challenges, keeping the competition fierce and intensity levels high.
To view the multimedia release go to:
https://www.multivu.com/players/English/8494451-new-uno-flip-card-game/
ATA Karate For Kids is a specialized program created exclusively for children. The Karate for Kids program includes two age groups. Pre-school karate for kids classes are for children ages 3-6 and the karate for kids classes for children ages 7 through 12. The foundation of the martial arts ATA curriculum is the ongoing ATA review and development of life-skills such as positive mental attitude, high goal-setting, perseverance, self-control and confidence.
Karate For Kids training is designed to be fun and fulfilling for each student. This is because Taekwondo is an individual activity rather than a team sport. Therefore every student is an active and valuable participant in class. They work out with kids their own age and size under well-supervised conditions, and progress at their own pace.
Through personal growth and achievement, students advance with a martial arts belt rank but are also acknowledged for outstanding performance in martial arts class, school, home, special events, or in tournament competition.
Kai Jansen organised a bigg martial arts tournament in Nettetal a city in Germany, Europe. Douwe Geluk and his martial arts team participated at this bigg event and performed the Chinese martial arts of: Shaolin Kung Fu, Tai Chi Chuan, Weapons and more. It was a very good tournament and in this video you see some of our team members at the competition.
Using an entrepreneurial distribution model, the Natural Light project will now donate a second instalment of 20,000 solar lamps. These will be sold by new sales agents in off-grid communities in Zambia, Zimbabwe, Sierra Leone and, for the first time, in Malawi.
The aim of this project, besides bringing a sustainable light source to off-grid communities, was to create a business model for local sales agents to make a living. This has been a great success. Today more than 50 sales agents in three African nations – Zimbabwe, Zambia and Sierra Leone – have their own businesses selling Natural Light solar lamps.
The Natural Light project, in collaboration with social business Little Sun, and NGO Plan International, was created to celebrate the VELUX Group’s 75th anniversary. Following an international design competition last year, which received 172 submissions from all over the world, the winning design was chosen and 14,500 units of the solar lamp were distributed in Africa – one for each employee of the VELUX Group and its sister companies.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8006751-velux-more-natural-light-shine-in-africa/
The RCS Engineers Rocketry Team from Russellville, Ala., beat out 100 competitors to claim first place at the National Finals of the 2015 Team America Rocketry Challenge (TARC). After months of rocketry design, test flights and qualification launches, hundreds of students from across the country traveled to Great Meadow in the Plains, Va., to vie for the title of champion of the largest rocketry competition in the world.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7427051-team-america-rocketry-challenge/
Pro-audio brand RØDE Microphones is excited to announce the ‘My RØDE Reel’ international short film competition, conceived to nurture emerging, independent filmmakers and give them the opportunity to share in more than US$70,000 in prizes.
Running from March until June, the aim of the ‘My RØDE Reel’ contest is to encourage filmmakers from all walks of life to get out in the field, creating films and continually improve their craft.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66061-rode-reel-international-short-film-contest
Four youths who have captivated audiences across the Arab world will compete to be named the regions top innovator in the live finale of Stars of Science, Qatar Foundation’s “edutainment reality” TV program on MBC4. The ranking of finalists Thieab Al Dossary of Bahrain, Sultan AlSubhi of Oman, Rania Bou Jaoudeh of Lebanon and Mohammed Al Housani of Qatar will be determined by a public vote and a jury deliberation in the live finale, which will air from the Stars of Science studios in Doha on MBC4 on Saturday, 15 November 2014 at 8:00pm KSA/ 5:00pm GMT.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762593-stars-of-science-live-finale/
This season, the House of Givenchy, under the initiative of Artistic Director Riccardo Tisci, is bringing an exceptional collection to New York, as the city represents the capital of the American dream for the designer and for the founder Hubert de Givenchy, who were both supported from the very beginning by the American market.
On September 11th 2015, New York hosted a performance show dedicated to love and sharing. With a décor of recycled materials installed on the banks of the Hudson in Tribeca, there was an unprecedented audience in attendance: professionals from the fashion world rubbed shoulders with celebrities, fashion-school students, winners of a competition organized in partnership with the city, and local residents from the neighbourhood.
The website givenchy.com and giant screens installed across the city, from Soho to Times Square, also broadcast the show live, while advertising buses made their way across the Bronx, Harlem, and Queens inviting a wide a number as possible to follow the event.
With Marina Abramović, a friend of the House and co-author of numerous artistic projects, Riccardo Tisci created a performance which reached beyond the scope of fashion. Designed to be an emotional experience focusing on universal themes (love, peace, freedom, humility, spirituality), it notably put the spotlight on four artists who performed spiritual and cultural chants from across the world. True to form, Marina Abramović also invited seven artists to host live performances on the show's location.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7621751-givenchy-riccardo-tisci-new-york-city/
Royal Challenge Sports Drink inspires people to be unafraid of consequences and make bold choices. Through the ‘Made of Bold’ video, Virat Kohli and Royal Challenge Sports Drink have come together to pay tribute to the bold journey of Indian athletes who play bold against all odds and need to be given the much deserved recognition and spotlight.
These beautiful opening lines from the ‘Made of Bold’ video, narrated by Virat Kohli and written by Sonal Dabral, give a perspective on the behind-the-scenes challenges of Indian athletes, who strive for success against all odds in a country that primarily worships cricket. They don’t have packed stadiums with screaming fans, but they still give it their all, every single day not for a tour, not for a tournament but for 4 years at a stretch and against all odds. Only because they are ‘made of bold’.
“Every successful athlete has a journey made up of a bold spirit, grit and mental strength. I took up cricket at an early age and today it has given me people’s love and respect. There are champions in the country who have taken up sports other than cricket but the fact is that their commitment and sacrifices are not known to many. They silently endure the test of times in their sporting journey putting a lot at stake and unafraid of consequences. They are indeed “Made of Bold”. This video is an attempt to give everyone a glimpse into the never-say-die spirit of these athletes.” says Indian star cricketer, Virat Kohli.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7902651-virat-kohli-made-of-bold-royal-challenge/
