Following FDA approval of the AspireSR® generator for the VNS Therapy® system in June 2015, more than a thousand patients with drug-resistant epilepsy across the United States have received this new treatment option. Many of these patients are experiencing benefits which have positively impacted their lives – and are sharing their stories during Epilepsy Awareness Month with the hope of encouraging others to seek new treatments for drug-resistant epilepsy. Numerous hospitals nationwide have begun providing the AspireSR device to patients with drug-resistant epilepsy – a condition that affects as many as one-third of people with epilepsy, causing them to have seizures in spite of treatment with antiepileptic medications.
The VNS Therapy system is a minimally invasive option in which a medical device is placed under the skin in the upper chest area during an outpatient procedure. The device sends mild electrical pulses through the vagus nerve to areas of the brain known to be associated with seizures. The new AspireSR generator takes the VNS Therapy technology a step further – detecting relative heart-rate increases that are often associated with seizures in people with epilepsy and providing responsive stimulation in an attempt to stop and shorten seizures and improve recovery.
To view the multimedia release go to:
http://www.multivu.com/players/English/7651751-livanova-aspiresr-treatment/
Children with physical disabilities are twice as likely to be bullied, impacting their educational, physical and emotional development.* In support of National Bullying Prevention Month this October, Shriners Hospitals for Children® and award-winning actor, model and philanthropist, RJ Mitte, are once again partnering to encourage the public to help #CutTheBull.
Teens and adults alike are encouraged to visit CutTheBull.org and see how they can help create a more positive, accepting environment for kids living with disabilities. There, Shriners Hospitals will announce “RJ's Heroes”, honoring individuals who have helped reduce bullying in their communities. Supporters can also share their anti-bullying stories and purchase #CutTheBull t-shirts, with proceeds going to Shriners Hospitals for Children to provide life-changing care to kids.
Born with cerebral palsy, Mitte was bullied as a child and knows firsthand the effects it can have. The doctors and staff at Shriners Hospitals for Children helped Mitte overcome many of the physical effects of cerebral palsy, which made him stronger and able to succeed despite the bullying. Now a successful actor and model, Mitte wants to help other kids with disabilities who may be experiencing the same thing.
To view the multimedia release go to:
http://www.multivu.com/players/English/7559151-shriners-hospital-cut-the-bull/
The Preeclampsia Foundation, the nation’s only non-profit patient advocacy organization for preeclampsia and related hypertensive disorders of pregnancy, today announced the results of a recent nationwide Preeclampsia Awareness Survey of more than 1,500 expectant and new mothers. These findings are driving the Foundation’s strategies associated with National Preeclampsia Awareness Month.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7171451-preeclampsia-foundation-awareness-survey-education-pregnancy-disorders
To help kids make healthful dietary choices, the U.S. Food and Drug Administration encourages kids to Read the Label!
The Nutrition Facts Label is a simple tool available on food and beverage packages. It lets kids know exactly what they’re eating and helps them choose and compare snacks and other foods. The earlier they start using the Nutrition Facts Label, the sooner they’ll be making choices that keep them feeling great and promote long-term good health!
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7106353-fda-national-childhood-obesity-month/
Black History Month is a time when all Americans honor the rich African American culture in our society. It was Carter G. Woodson, an African American historian, who began a weeklong celebration, called Negro History Week, in 1926 as a way to honor Frederick Douglass and Abraham Lincoln. One of the best ways to celebrate is by reading books by and about African Americans. Virginia Hamilton’s works are among the many books that call upon readers to think about slavery, freedom, and heritage. Through her stories, Hamilton began the genre of liberation literature, which serves to instill cultural pride, as well as a sense of family and the importance of relationships. Black History Month is a time to help readers realize that these universal themes transcend race and that through the power of story, all races are truly united. Non-fiction, Women's Lit, Liberation
Over 6,700 of the most influential people in the duty free & travel retail community converged on Cannes on the French Cote d’Azur last month for the annual TFWA World Exhibition & Conference.
This global trade summit is a not-to-be-missed event in the industry’s calendar and even severe flooding in the city just prior to the event could not deter the 3,000 companies from sending their representatives to the event.
Erik Juul-Mortensen, TFWA President. “The fact that TFWA World Exhibition & Conference opened on schedule just two weeks after the appalling flooding in the city, with virtually all facilities laid on as planned, is thanks to the energy and commitment of our partners in the city.”
However, the fact that the overall attendance was actually two per cent lower than in 2014 is testament to the difficult trading conditions which prevail this year with various geopolitical and economic challenges impacting global travel, tourism and retail.
Fortunately for the 482 exhibiting companies which were showcasing their products on the 21,500m2 trade floor, the number of key buyer companies - duty free & travel retail operators and landlords of airports, airlines, ferry, cruise, border and downtown concerns – was actually four per cent above last year’s figure.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7628051-the-duty-free-travel-retail-global-summit/
With September marking National Prostate Cancer Awareness Month and the kick-off of the 2015 NFL season, the Urology Care Foundation and the NFL have renewed their commitment to driving prostate health awareness, as well as teamed up to highlight a Public Service Announcement (PSA) focused on educating men about prostate cancer and encouraging them to take charge of their health through the Know Your Stats® campaign.
The Know Your Stats® campaign is a rallying force to connect, educate and inspire men across the country to know their prostate cancer risk and talk to their doctor about whether prostate cancer testing is right for them.
“It is important for men to know their risk and talk to their doctors so they can determine if prostate cancer testing is right for them,” said Richard A. Memo, MD, Chair of the Urology Care Foundation. “Having the tools and facts empowers individuals and their doctors to make informed decisions.”
Prostate cancer is the second most common cancer in America, affecting one in seven men. Odds increase to one in five if they are African American and one in three if they have a family history; however, the educational tools are making an impact. More men are talking with their doctors and getting tested, and fewer men are dying from the disease.
To view the multimedia release go to:
http://www.multivu.com/players/English/7365551-prostate-cancer-know-your-stats-psa/
In celebration of National Reading Month, CITGO Petroleum Corporation, along with its mobile literacy partner, Bess the Book Bus, is kicking off its second annual literacy campaign to share the excitement of reading with thousands of children in more than 100 schools and Children’s Hospitals across the United States. From Feb. 26 to March 9, CITGO representatives, Miss America 2017-2018 State Titleholders and Bess the Book Bus will deliver brand new, free books to schools in 19 states, while special read-alouds for children will focus on the joy and importance of reading every day.
Founded in 2002 by Jennifer Frances, whose grandmother Bess O'Keefe fueled a love of reading from a young age, Bess the Book Bus aims to bring that same love of reading to children everywhere. Since inception, and with support from sponsors like CITGO, Bess the Book Bus travels nationwide and has visited 48 states, reaching more than 300,000 children in underserved communities and donating more than 650,000 books.
To view the multimedia release go to:
https://www.multivu.com/players/English/8281251-citgo-literacy-campaign-national-reading-month-fueling-good/
Following a 16-month restoration, the new Tonga Village at the Polynesian Cultural Center opened Saturday, June 11, in a ceremony steeped in culture and celebration, highlighted by the presence of the Royal Family of Tonga.
His Majesty King Tupou VI, joined by his wife, Her Majesty Queen Nanasipauu, made a special trip to participate in the ceremony as a tribute to the people of Tonga and the spirit of the Tongan culture being perpetuated at the Polynesian Cultural Center.
King Tupou VI addressed the audience, praising the Polynesian Cultural Center for its dedication to showcase culture. “The Polynesian Cultural Center is a window the world can look through to understand lesser-known islands and their people,” said King Tupou VI. “The Tonga Village fosters pride in the cultural identity of our people and allows them to preserve and pass on that love to our younger generations.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7857951-polynesian-cultural-center-tongan-village-grand-opening/
This month, haircare and skincare brand Carol’s Daughter introduces the #BornandMade campaign, a new movement that encourages every girl to be who they were truly born and made to be. It celebrates the brand’s authentic story “Born in Brooklyn. Made With Love” as it honors the diverse community of strong women who have been a part of our family for more than 22 years. Now all women will have a powerful platform to showcase their individuality while inspiring others to be who they are—when there are so many voices telling them who they’re “supposed” to be.
“It’s important for girls to understand and recognize their power and the right way to use it. It’s imperative to remind them of who they are, and what they are…in the world. If I can help with that, then I’m getting up for a good reason every day,” said Lisa Price, founder of Carol’s Daughter.
To view the multimedia release go to:
http://www.multivu.com/players/English/7599051-carol-s-daughter-bornandmade-campaign/
The Partnership for Drug-Free Kids, a national nonprofit dedicated to reducing substance abuse among adolescents, today launched a new multimedia campaign for teens that illustrates some of the pressures they face, including peer pressure to drink and use drugs, issues with body image and bullying, among others. The “Who Controls You” campaign breaks this month and was created pro-bono by advertising agency, Hill Holliday and award-winning, social media influencer, Maris Jones, as part of the Partnership’s Above the Influence (ATI) teen program.
“We are incredibly proud of this work. We struck gold when Hill Holliday collaborated with Adolescent Media and Maris Jones to bring this campaign to life,” said Chief Marketing Officer for the Partnership for Drug-Free Kids, Kristi Rowe. “Partnering with a young, talented social media influencer like Maris lent such a unique and authentic voice to this effort. Combining the extraordinary insight and passion of the Hill Holliday team with Maris’ distinct artistry brought an unexpected style to the campaign that makes this creative truly break through.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7103751-drug-free-partnership-who-controls-you/
November is National Alzheimer’s Disease Awareness Month, a time to focus on finding ways to prevent the disease and enrich the lives of millions of Americans who live with, or care for, someone with Alzheimer’s. Brookdale, a leading owner and operator of senior living solutions throughout the United States, has a long-standing commitment to support research to reduce the impact of Alzheimer’s, which is the sixth leading cause of death in the United States.
To view Multimedia News Release, go to http://www.multivu.com/players/English/64011-brookdale-senior-living-alzheimer-awareness/